Head-to-head

Seeing the product in a bag is less confusing

I am going to go with a since it costs less really this sort of thing cost is important thing to me

My preference is to see both the packaging and the product. I can tell more about the item if I can see both. I want to be able to read the information on the packaging plus see the actual item that I will be purchasing to tell if it will work out for me

It is cheaper, has more reviews and is attractive looking

These specifically say they are reusable

I like Option A as I can read the details directly on the package.

Oofa. B is disgusting looking. It looks like you're buying vomit

higher number of ratings

Obtion A appears to have more uses which would make it a better buy.

i like the first one much better. the logo isn't overpowering and extra like the second one, and blends in nicely with the color of the pack.

I would buy option A because as a per pack price, it is cheaper than option B.

Says Amazon's Choice, which is a deal maker when choosing between similar products. B does not have the Amazon's seal of approval

i like that these ones re cheaper and you can see the packaging

I checked for the reviews and for the buying rate! A had much higher rate. They slightly were similar, thus, I had to check for a better quality through people who have already tried it. The gel ice pack looks quality. The instructions on the bag are beneficial especially for safety! The best what I;liked is that it does not freeze but gets really cold. The last thing you want to do is put a frozen pack on a dry skin, it sticks! So, this will help relieve the pain without worrying about that!

I like the round one better. The product is more clear and easy to see what it looks like. Product B is all packaged up and hard to see what it looks like.

I like the look of the product more than B and the pictures used engage my interest more. The listing otherwise are on par with each other.

First they are less expensive. The photo also looks much more appealing. The pads look nicer, less rumpled and cleaner.

They are both fine, but I think seeing them in the bag is nice it gives it some order.

I would buy the first one as it has more reviews and it is marked as Amazon's Choice.

costs less and has greater number of positive reviews

This one easily, first, it's cheaper, 2nd I can see what the packaging is so this decision is by far an easy one.

Much better listing. It captured my attention

Option A is less expensive and I think a five-pack is enough. Also it has way more reviews while still maintaining a high rating.

Backpacking more fits me

This product looks more interesting and striking looking. I like the different images that show more detail and show the product being used. I also like that it comes with 6 instead of 5.

I would choose B because the ad includes more detail and keywords. Also, the product image is much nicer.

I don't think seeing the packaging is very useful.

I like Option B best, the images are more eye-catching and have a lot of great info on them that A is lacking.

this is the one that i would click on and buy because I feel that the descriptions and photos of the product are much more complete and answers all the questions I would have. I need to see as much as possible to see if I would have to buy anything else for this product.

I chose this one because I thought it looked better and it intrigued me more.

I like the layout of the cold packs in B. I see exactly what I am getting.

the first one looks more feminine

You get one more pack than option A and the product has a more personal feel to it with the branding. Functionally, both are the same but option A's pack looks very generic

I think that this is a better cameo of the product.

I like the design the most; usually I want to see the packaging, but the packaging in this case for the other option was ugly.

The pictures of the actual product are much better.

I think the images are bright and more eye catching. I would be much more likely to purchase these because they are so colorful and look like higher quality.

Looks like a better overall product.

Slightly more expensive but much more pleasing picture and it looks like it will last longer.

I seems to have more value. The image on the top is the first thing I see, and in A, it's in the package. I had to go looking far for it. I'm thinking I might not have bothered if I were shopping and looking at several. Also there's more individual cold packs in B than in A, and in. B they are slightly cheaper in cost.

More for the money ($2.50 per vs. $2.60 for option A), the quality looks better on option B.

I like the circular way to these and the many uses listed. I would buy these.

B is exciting and innovative.

I would choose Option B because the cost per item is lower and you get more than Option A. I can easily see the subtle differences between the two items which helps me decide which is the better deal. Option B also has a lot more images involved to show me the product I would receive, which is always a plus. Option B has more to offer and comes off as an overall better deal.

I really think the beaded style will be helpful in the skin.

better demonstative image to key me into the product type and value