Featured Poll


Which One Won? Amazon product images

Top Amazon sellers understand that product visuals — from videos to photography to A+ content — must showcase how fantastic their products are. The only problem? You need to make sure that you’re choosing the right visuals. While all product images are important, the main image is critical because it’s what shoppers will click or ignore in their Amazon search results.

So, how do you choose the image that’s going to immediately earn the attention and trust of your target customer? It’s simple: ask them.

In this PickFu poll, a seller asks 50 Amazon Prime members which product image they prefer.

Can you guess which one won?

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Which One Won? Choosing the best mystery book covers

Will your book cover attract your intended audience? It’s hard to know if you don’t test it first.

A recent PickFu poll perfectly illustrates this point. In this poll, an author of mystery books asked 50 women, ‘Which book cover is more appealing?”

Take a look at the two mystery book covers.

Option A features a woman standing in a sexy, let’s-take-on-the-world pose. A cityscape is her backdrop, along with some alluring silvery sparkles to go with a silver-black color scheme.

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Which One Won? Making a Nightlight Shine

A nightlight can soothe young children to sleep. But in a crowded marketplace like Amazon, how do sellers capture the attention of their parents?

Sellers understand that perfecting an Amazon listing can boost the chance of making a sale. Amazon optimization requires getting every aspect of that listing right, from the name of the product to the images featured.

In this PickFu poll, a seller asked 100 people to shine a light on which product image was most attractive.

 Which option do you think won?

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Which One Won? Self-help books with swear words

Lately, self-help books with swear words have become their own genre. Some people love a good expletive. Others find them vulgar and unfit for genteel society.

But let’s admit it: we’ve probably all cursed before. Do we want to see swear words in book titles, though?

One PickFu user tested this very question for a book about losing weight without a diet.

Option A reads, “Fuck Diets. Discover the 4 Ridiculously Simple Habits to Effectively Stop Your Body From Storing Fat and Look Fabulous.”

Option B says, “You Look Fabulous! Discover The New 4-Habit Secret To Painlessly Get The Body Of Your Dreams Even When You’re Over Diets.”

Can you guess which one won?

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Which One Won? Product validation

Choosing the ideal design for a product shouldn’t be done in a vacuum. Before you head to production or purchase inventory, be sure to run some product validation surveys.

In this recent PickFu poll, a seller asked 50 Amazon Prime members which wall grid they would rather buy.

Option A features a wall grid with a corkboard and hanging basket. Option B features two hanging baskets, has a different size, and no corkboard.

Can you guess which one won?

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Which One Won? Tips for writing book descriptions

Some authors have a love-hate relationship with book descriptions — especially those that appear on jacket covers. On the one hand, what if they give too much away? But on the other, what if they don’t provide enough information to tantalize readers? How does an author find the perfect balance?

One PickFu user made this burden easier on herself by testing her two book descriptions in a recent PickFu poll. Since the book is aimed for a female audience, she asked an audience of 50 women, “Which book description is more appealing?”

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Which One Won? When it comes to dog book covers, the more puppies, the merrier

Even if you’re not much of a dog person, you pretty much can’t resist smiling when you see a puppy. Just try to glare at one. I dare you.

(It’s impossible.)

But if you are a dog person and you’ve just brought home a cuddly new ball of fur, exactly what version of puppy sweetness do you love the most?

One author recently took to PickFu to ask 50 Amazon Prime members their opinion of three dog book covers about keeping puppies happy and healthy in their first year of life.

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Which One Won? Romance book cover ideas

There’s nothing like walking through the Romance section of your local bookstore. Bared abs and breathy-looking women abound. If you’re brave enough to pluck a book from the shelf, you spend the entire time at the cashier’s desk hoping no one judges your reading choices.

But what if nudity isn’t the only thing that can sell a romance novel? One publisher tested this question in a recent PickFu poll. She posted two romance book cover ideas and asked an all-female audience, “Which book cover do you like better?”

Option A shows a fully dressed man in a suit. A stubbled chin turns to the side; the top buttons of his shirt are open.

In Option B, we get standard Romance-cover fare: a full set of ripply abs and pecs.

Can you guess which one won?

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Which One Won? Spicing up product infographic design

At PickFu, we’re always talking about the importance of Amazon product photos. A consistent tip we’ve observed over the years: shoppers want to see every component that’s included with the purchase. Your product infographic design can be an attractive visual way to convey this information.

In this PickFu poll, a seller asked 50 Amazon Prime members which image they’d be most likely to click on. Each product infographic design showed six magnetic spice containers, a chalk pen, and labels, but only one option (Option B) showed the product packaging.

Can you guess which one won?

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