#WhichOneWon

Explore real PickFu polls to see how and why respondents voted the way they did.

self help book title

Most of us are constantly looking for ways to improve our lives. That’s why self-help books can be so successful. But in order to attract attention, they have to feature …

Some products have a playful vibe while others scream high-end luxury. Which design will fit best with the brand image you’re trying to create? The smartest way to start choosing …

Chick lit is the new chick flick. Or maybe it’s better, because for those who crave the lighthearted humor of a romantic comedy, a book lasts longer. But should chick …

Gay couple embracing and showing their love with rainbow flag.

Happy Pride Month! 2020 marks the 50th anniversary of LGBTQ+ Pride traditions. To celebrate, we used PickFu to ask 50 heterosexuals, “Are there questions you’ve always wanted to ask someone …

Smiling little girl watching television on a bed

Since the days of Father Knows Best, television has shaped our collective idea of what it means to be a dad. In celebration of Father’s Day, join us as we …

The way you package your items can have a significant impact on how much you sell, particularly in a competitive marketplace like Amazon. But do you know how to choose …

Which One Won? - Business Book Titles

Even the tiniest changes in business book titles title can affect whether a reader buys your book. One author recently tested two versions of a book title with PickFu. The …

Deciding how to take a product to market can be difficult. You need to determine a pricing strategy that appeals to your target audience. One easy way to assess whether …

When you think of retirement, do you feel a sense of happy expectation? Or does the abyss of unemployment freak you out — what in the world will you do …

A book’s title tells your potential reader in just a few words why they should read your book. It’s an essential marketing tool that authors often agonize over. Fortunately, writers …