#WhichOneWon

Explore real PickFu polls to see how and why respondents voted the way they did.

What’s the best way to display an array of products? How can you organize the multiple photos into a single, attractive, and enticing photo to feature online? This was the …

Have you ever run a poll on PickFu and received razor-close results? Even without a clear “winner,” it’s likely that once you take a closer look into the answers, you’ll …

Food packaging design

How often have you bought food because of its packaging? Even if you weren’t doing so consciously, food packaging design plays a huge role in what we buy to eat. …

PickFu's Which One Won cover image showing two purple covers for a book about tween girls.

For many authors, one of the most exciting parts of seeing their novels travel the road to publication is watching the creation of a book cover. In traditional publishing, the …

Book titles make a huge difference in sales. Imagine if Where the Wild Things Are had kept its working title and concept, Where the Wild Horses Are. Would it have …

While it’s tempting to name your book something catchy and clever, it’s not always a good idea. One author recently used PickFu to test two book titles for a book …

The main image on Amazon has a huge impact on a seller’s click-through rate. Choose the wrong picture, and you risk confusing your target audience and sending them to your …

Lifestyle vs. product photography — which is more important to feature? Because product photos make a huge impact on your customer’s willingness to buy what you’re selling, you want to …

When poll results are inconclusive, it can feel like something went wrong, or like your survey wasn’t valuable. But is that the case? In a recent poll, a science fiction …

Be careful what you name your book. Bad self-help book titles can be a real turn-off for potential readers. You’ve got to get your title just right. One author recently …