In it, the user asked 50 women to rank in order of preference three names for a business that “teaches easy ways to manifest your ideal life using crystals.” <\/p>\n\n\n\n
Here are the three options: <\/p>\n\n\n\n
- Shiny Rock Society \u2014 Option A<\/li>
- The Art of Crystals \u2014 Option B<\/li>
- The Crystal Seeker \u2014 Option C<\/li><\/ul>\n\n\n\n
Can you guess which one won?<\/p>\n\n\n\n
<\/div>\n\n\n\n
And the winner is…Option B<\/strong>, The Art of Crystals! With a final score of 56 after two rounds of vote counting, it edged out Option C (44) and outshined Option A (16). <\/p>\n\n\n\nLet’s find out why. <\/p>\n\n\n
The more you know<\/h2>\n\n\n
In just four words, Option B provides information about the business and piques your interest, said respondents who ranked it first<\/a>. <\/p>\n\n\n\n
The Art of Crystals “implies that there’s more to learn, that it’s an art form, etc. It sounds classic and beautiful at the same time,” one woman wrote. <\/p>\n\n\n\n
Other respondents liked the “mystical” quality of Option C, The Crystal Seeker.<\/p>\n\n\n\n
“The name sparks curiosity and prompts a query or search,” said one person. However, as another person noted, “it makes it seem like you as the customer aren’t part of the interaction.” <\/p>\n\n\n\n
![\"A](\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2021\/09\/crystal-beauty.jpg\")
<\/a>Respondents loved the title, “The Art of Crystals.” <\/figcaption><\/figure><\/div>\n\n\n\n Option A, on the other hand, sounds “odd<\/a>” at best and “childish<\/a>” and misleading at worst, some said \u2014 “like a group of children who are out looking for shiny rocks, not necessarily crystals, just any shiny rock,” one woman wrote. <\/p>\n\n\n\n
Who would take the name Shiny Rock Society seriously? Then again, those who ranked Option A as their first choice<\/a> did so because it was humorous and not<\/em> so serious.<\/p>\n\n\n\n
One woman summed up the three options this way: “I really don’t like any of these names, but at least art<\/em> [in Option B] implies a mastery of the subject. Crystal Seeker [Option C] sounds new age 70s. Shiny Rock Society [Option A] sounds like it could be a gemstone finding group instead of a business.” <\/p>\n\n\n\n
<\/p>\n\n\n\n
<\/p>\n\n\n
Other highlights<\/h2>\n\n\n
- Option B was the preferred option among all age groups except for 55-to-64-year-old respondents, 57.1% of whom ranked Option C above B <\/li><\/ul>\n\n\n\n
![\"\"](\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2021\/09\/by-age-range-970x341.png\")
<\/a>The results, filtered by age range. <\/figcaption><\/figure>\n\n\n What they said<\/h2>\n\n\n
“[Option B] sounds like a teaching book about crystals. It is closest to meaning in relation to the business. My second choice is [Option C]. ‘The Crystal Seeker’ sounds like the business is a crystal shop where people come to find the rarest of crystals. The name is good and might even be a good name for a high-end crystal shop.”<\/p>
“I like Option B the best because the name has a very good ring to it. It’s also interesting and appealing. It has me intrigued. Like I want to know more about this business and what it has to offer. I think Option A is not very good, it’s not unique and sounds like it would be a scam.”<\/p>
“The humorous approach in Option A will garner the most interest from those outside the very small group who are already interested in crystals.”<\/p>
“I like ‘The Art of Crystals’ [Option B] the most as it seems to indicate a greater level of crystal mastery. ‘The Shiny Rock Society’ [Option A] was the least appealing as it seemed to make fun of the topic.”<\/p>
“I think [Option C] sounds a little more mystical and more appropriate for that type of business. [Option B] is good also but they may think that it’s an artist. [Option A] sounds more like just a basic geology group.”<\/p><\/blockquote>\n\n\n\n
Try PickFu for free<\/a> and get feedback on your business name.<\/p><\/blockquote><\/figure>\n\n\n
Key takeaways<\/h2>\n\n\n
There’s plenty of food for thought in these comments for the business owner to consider. <\/p>\n\n\n\n
Respondents liked that Options B and C support the notion that crystals have healing properties. Some thought Option B was most informative, but others felt that Option C fit the target audience of female consumers better.<\/p>\n\n\n\n
And while a few women appreciated the casual cuteness of Option A, most felt that this type of business needs a more serious-sounding name. <\/p>\n\n\n\n
Need help naming your business? Read our top tips for choosing the perfect business name.<\/a> <\/p>\n\n\n
Want to dig deeper?<\/h2>\n\n\n
Results by commonly used words:
<\/p>\n\n\n\n- sound<\/a><\/li>
- crystal<\/a><\/li>
- business<\/a><\/li>
- rock<\/a><\/li>
- art<\/a><\/li>
- shiny<\/a><\/li><\/ul>\n\n\n\n
Results by age range: <\/p>\n\n\n\n
- 21-24<\/a><\/li>
- 25-34<\/a><\/li>
- 35-44<\/a><\/li>
- 45-54<\/a><\/li>
- 55-64<\/a><\/li>
- 65+<\/a><\/li><\/ul>\n","protected":""},"excerpt":{"rendered":"
Crystals are a form of artistic healing that many people find useful \u2014 and some entrepreneurs build businesses around. Choosing the best name for such a business requires strategizing and …<\/p>\n","protected":""},"author":"9","featured_media":"10079","comment_status":"open","ping_status":"open","sticky":"","template":"","format":"standard","meta":{"_editorskit_title_hidden":"","_editorskit_reading_time":"0","_editorskit_is_block_options_detached":"","_editorskit_block_options_position":"{}","advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":["21","18","7"],"tags":["297","337","191","250"],"acf":[],"yoast_head":"\n
Choosing a name for a crystal business that truly shines - The PickFu blog<\/title>\n<meta name=\"description\" content=\"In this #WhichOneWon, 50 women ranked three options for the name of a business that sells crystals. Find out which name they chose.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.pickfu.com\/business-name-crystals\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Choosing a name for a crystal business that truly shines - The PickFu blog\" \/>\n<meta property=\"og:description\" content=\"In this #WhichOneWon, 50 women ranked three options for the name of a business that sells crystals. Find out which name they chose.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.pickfu.com\/business-name-crystals\/\" \/>\n<meta property=\"og:site_name\" content=\"The PickFu blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pickfu\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/profile.php?id=100000373763478\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-27T14:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-10-27T12:32:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2021\/09\/WOW-art-of-crystals.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"512\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Laura Ojeda Melchor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@lauraomelchor\" \/>\n<meta name=\"twitter:site\" content=\"@pickfu\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Laura Ojeda Melchor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.pickfu.com\/business-name-crystals\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.pickfu.com\/business-name-crystals\/\"},\"author\":{\"name\":\"Laura Ojeda Melchor\",\"@id\":\"https:\/\/blog.pickfu.com\/#\/schema\/person\/808db59d4354f39626f5e53815e19b48\"},\"headline\":\"Which name for a business that sells crystals outshines the rest?\",\"datePublished\":\"2021-10-27T14:00:00+00:00\",\"dateModified\":\"2021-10-27T12:32:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.pickfu.com\/business-name-crystals\/\"},\"wordCount\":766,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/blog.pickfu.com\/#organization\"},\"keywords\":[\"brand name\",\"business name testing\",\"Ranked poll\",\"Which One Won\"],\"articleSection\":[\"#WhichOneWon\",\"Business\",\"Featured poll\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.pickfu.com\/business-name-crystals\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.pickfu.com\/business-name-crystals\/\",\"url\":\"https:\/\/blog.pickfu.com\/business-name-crystals\/\",\"name\":\"Choosing a name for a crystal business that truly shines - The PickFu blog\",\"isPartOf\":{\"@id\":\"https:\/\/blog.pickfu.com\/#website\"},\"datePublished\":\"2021-10-27T14:00:00+00:00\",\"dateModified\":\"2021-10-27T12:32:17+00:00\",\"description\":\"In this #WhichOneWon, 50 women ranked three options for the name of a business that sells crystals. Find out which name they chose.\",\"breadcrumb\":{\"@id\":\"https:\/\/blog.pickfu.com\/business-name-crystals\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.pickfu.com\/business-name-crystals\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blog.pickfu.com\/business-name-crystals\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/blog.pickfu.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Which name for a business that sells crystals outshines the rest?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.pickfu.com\/#website\",\"url\":\"https:\/\/blog.pickfu.com\/\",\"name\":\"The PickFu blog\",\"description\":\"How-to guides, customer success stories, and news about PickFu\",\"publisher\":{\"@id\":\"https:\/\/blog.pickfu.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.pickfu.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/blog.pickfu.com\/#organization\",\"name\":\"PickFu\",\"url\":\"https:\/\/blog.pickfu.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/blog.pickfu.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2020\/08\/logo-large-transparent-1.png\",\"contentUrl\":\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2020\/08\/logo-large-transparent-1.png\",\"width\":1800,\"height\":600,\"caption\":\"PickFu\"},\"image\":{\"@id\":\"https:\/\/blog.pickfu.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/pickfu\",\"https:\/\/twitter.com\/pickfu\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.pickfu.com\/#\/schema\/person\/808db59d4354f39626f5e53815e19b48\",\"name\":\"Laura Ojeda Melchor\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/blog.pickfu.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2021\/07\/LauraOjedaMelchor-shadow-mountain-1jpg-96x96.jpeg\",\"contentUrl\":\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2021\/07\/LauraOjedaMelchor-shadow-mountain-1jpg-96x96.jpeg\",\"caption\":\"Laura Ojeda Melchor\"},\"description\":\"Laura Ojeda Melchor (she\/her) is a freelance writer whose work has appeared in Parents.com, Mom.com, Gardener\u2019s Path, and of course, PickFu. She holds a Master of Fine Arts in Writing from Vermont College of Fine Arts. Her debut middle-grade novel, Missing Okalee, was published in the fall of 2021 by Shadow Mountain Publishing.\",\"sameAs\":[\"https:\/\/lauraojedamelchor.com\/\",\"https:\/\/www.facebook.com\/profile.php?id=100000373763478\",\"https:\/\/www.instagram.com\/lauraojedamelchor\/?hl=en\",\"https:\/\/www.linkedin.com\/in\/lauraojedamelchor\/\",\"https:\/\/twitter.com\/lauraomelchor\"],\"url\":\"https:\/\/blog.pickfu.com\/author\/lauramelchor\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Choosing a name for a crystal business that truly shines - The PickFu blog","description":"In this #WhichOneWon, 50 women ranked three options for the name of a business that sells crystals. Find out which name they chose.","robots":"Array","canonical":"https:\/\/blog.pickfu.com\/business-name-crystals\/","og_locale":"en_US","og_type":"article","og_title":"Choosing a name for a crystal business that truly shines - The PickFu blog","og_description":"In this #WhichOneWon, 50 women ranked three options for the name of a business that sells crystals. Find out which name they chose.","og_url":"https:\/\/blog.pickfu.com\/business-name-crystals\/","og_site_name":"The PickFu blog","article_publisher":"https:\/\/www.facebook.com\/pickfu","article_author":"https:\/\/www.facebook.com\/profile.php?id=100000373763478","article_published_time":"2021-10-27T14:00:00+00:00","article_modified_time":"2021-10-27T12:32:17+00:00","og_image":"Array","author":"Laura Ojeda Melchor","twitter_card":"summary_large_image","twitter_creator":"@lauraomelchor","twitter_site":"@pickfu","twitter_misc":"Array","schema":"Array"},"author_meta":{"display_name":"Laura Ojeda Melchor","author_link":"https:\/\/blog.pickfu.com\/author\/lauramelchor\/"},"featured_img":"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2021\/09\/WOW-art-of-crystals-470x235.png","coauthors":[],"tax_additional":{"categories":"Array","tags":"Array"},"comment_count":"0","relative_dates":{"created":"Posted 5 years ago","modified":"Updated 5 years ago"},"absolute_dates":{"created":"Posted on October 27, 2021","modified":"Updated on October 27, 2021"},"absolute_dates_time":{"created":"Posted on October 27, 2021 7:00 am","modified":"Updated on October 27, 2021 5:32 am"},"featured_img_caption":"","series_order":"","_links":{"self":[{"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/posts\/10056"}],"collection":[{"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/comments?post=10056"}],"version-history":[{"count":12,"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/posts\/10056\/revisions"}],"predecessor-version":[{"id":10301,"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/posts\/10056\/revisions\/10301"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/media\/10079"}],"wp:attachment":[{"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/media?parent=10056"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/categories?post=10056"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/tags?post=10056"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}} - 25-34<\/a><\/li>
- crystal<\/a><\/li>
- sound<\/a><\/li>
- Option B was the preferred option among all age groups except for 55-to-64-year-old respondents, 57.1% of whom ranked Option C above B <\/li><\/ul>\n\n\n\n