{"id":"4827","date":"2020-10-29T07:00:00","date_gmt":"2020-10-29T14:00:00","guid":{"rendered":"https:\/\/www.pickfu.com\/blog\/?p=4827"},"modified":"2020-10-02T14:44:21","modified_gmt":"2020-10-02T21:44:21","slug":"suspense-book-covers","status":"publish","type":"post","link":"https:\/\/blog.pickfu.com\/suspense-book-covers\/","title":{"rendered":"Which One Won? In suspense book covers, color makes all the difference"},"content":{"rendered":"\n<p>If you&#8217;re an author, especially a self-published author in charge of your own suspense book covers, you know the stress of getting the cover just right. Even when you&#8217;ve narrowed down your choices, you&#8217;re left wondering which one readers will be drawn to. How can you know? <\/p>\n\n\n\n<p>One author recently <a aria-label=\"took two book covers (opens in a new tab)\" class=\"ek-link ek-link ek-link\" rel=\"noreferrer noopener\" href=\"https:\/\/www.pickfu.com\/books\/book-covers\/which-cover-do-you-prefer-for-a-suspense-book-about-a-woman-trying-to-rescue-2-young-girls-I2MKBQZT\" target=\"_blank\">took two book covers<\/a> to an audience of 50 e-book readers on PickFu to test this very question. <\/p>\n\n\n\n<p>The covers are nearly identical, except for the color schemes. Option A features a fiery red color next to the woman&#8217;s face, while Option B puts the woman&#8217;s face and the clouds next to her in black and white. <\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-2 is-cropped wp-block-gallery-1\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" loading=\"lazy\" width=\"303\" height=\"455\" src=\"https:\/\/www.pickfu.com\/blog\/wp-content\/uploads\/2020\/05\/option-a-womens-suspense-1.jpeg\" alt=\"Suspense book covers - Option A\" data-id=\"4829\" data-full-url=\"https:\/\/www.pickfu.com\/blog\/wp-content\/uploads\/2020\/05\/option-a-womens-suspense-1.jpeg\" data-link=\"https:\/\/www.pickfu.com\/blog\/?attachment_id=4829\" class=\"wp-image-4829\" srcset=\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2020\/05\/option-a-womens-suspense-1.jpeg 303w, https:\/\/blog.pickfu.com\/wp-content\/uploads\/2020\/05\/option-a-womens-suspense-1-200x300.jpeg 200w\" sizes=\"(max-width: 303px) 100vw, 303px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" loading=\"lazy\" width=\"336\" height=\"504\" src=\"https:\/\/www.pickfu.com\/blog\/wp-content\/uploads\/2020\/05\/option-b-womens-suspense.jpeg\" alt=\"Suspense book covers - Option B\" data-id=\"4830\" data-full-url=\"https:\/\/www.pickfu.com\/blog\/wp-content\/uploads\/2020\/05\/option-b-womens-suspense.jpeg\" data-link=\"https:\/\/www.pickfu.com\/blog\/?attachment_id=4830\" class=\"wp-image-4830 is-layout-flex wp-block-gallery-is-layout-flex\" srcset=\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2020\/05\/option-b-womens-suspense.jpeg 336w, https:\/\/blog.pickfu.com\/wp-content\/uploads\/2020\/05\/option-b-womens-suspense-200x300.jpeg 200w\" sizes=\"(max-width: 336px) 100vw, 336px\" \/><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p>Can you guess which one won?<\/p>\n\n\n\n<!--more-->\n\n\n\n<div style=\"height:200px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>And the winner is&#8230;Option B! With a score of 62 to Option A&#8217;s 38, readers clearly favored the black-and-white color scheme. <\/p>\n\n\n\n<p>Let&#8217;s find out why. <\/p>\n\n\n<h2 class=\"wp-block-heading\" id=\"reader-want-suspense-book-covers-to-match-the-title\">Reader want suspense book covers to match the title<\/h2>\n\n\n<p>Several respondents felt that Option B&#8217;s black-and-white cover fit the book&#8217;s title, <em>A Silver Medallion<\/em>, much better than Option A&#8217;s red color scheme. <\/p>\n\n\n\n<p>Said one respondent, &#8220;I like how the grey color kind of matches the word <em>silver<\/em> in the title.&#8221;<\/p>\n\n\n\n<p>Another was more straightforward: &#8220;If the name is about a silver medallion, then we should keep the gray coloring rather than the red.&#8221;<\/p>\n\n\n\n<p>If the book title were <em>The Red Medallion<\/em>, these respondents might&#8217;ve felt that Option A was the better cover. <\/p>\n\n\n<h2 class=\"wp-block-heading\" id=\"if-the-book-is-about-rescuing-girls-readers-dont-want-gore\">If the book is about rescuing girls, readers don&#8217;t want gore<\/h2>\n\n\n<p>The specific poll question the author asked was, &#8220;Which cover do you prefer for a suspense book about a woman trying to rescue 2 young girls?&#8221;<\/p>\n\n\n\n<p>Respondents had strong feelings about the use of red for a book with this premise. <\/p>\n\n\n\n<p>One female said, &#8220;While the book says it&#8217;s about a woman trying to rescue 2 young girls, in choice A the color red looks to be about murder. If she&#8217;s rescuing the girls, the red color might not be the best choice.&#8221;<\/p>\n\n\n\n<p>Another woman added, &#8220;The red on Option A makes you think of blood and gore.&#8221;<\/p>\n\n\n\n<p>When presented with a potentially heartbreaking premise like this one, readers don&#8217;t want to think the girls will perish. They want &#8220;a cloud of hope,&#8221; as one respondent put it, and the gray cover provides that while the red spells doom.<\/p>\n\n\n<h2 class=\"wp-block-heading\" id=\"gray-is-more-mysterious-than-red\">Gray is more mysterious than red<\/h2>\n\n\n<p>Many respondents felt that grayscale is more nuanced and mysterious than red. &#8220;The darker colors make the book look more gripping and suspenseful,&#8221; wrote one male. <\/p>\n\n\n\n<p>A female added, &#8220;Choice B is dark and foreboding with the gray\/black and white face blending into the stormy clouds. Perfect for a suspense novel.&#8221;<\/p>\n\n\n\n<p>Some respondents said that the red on Option A&#8217;s cover suggested more of an action or horror novel rather than suspense. <\/p>\n\n\n\n<p>Others couldn&#8217;t quite pinpoint why they so strongly preferred Option B: &#8220;I like [Option] B because the grey tones add a certain something to the cover. This makes it feel like a really good suspense novel.&#8221;<\/p>\n\n\n<h2 class=\"wp-block-heading\" id=\"suspense-book-covers-key-takeaways\">Suspense book covers: Key takeaways<\/h2>\n\n\n<p>Color can change everything. If you&#8217;re writing a genre book, you&#8217;ll want to create a mood that evokes that genre without being clich\u00e9. <\/p>\n\n\n\n<p>You don&#8217;t want to give readers the wrong idea or impression about the book, such as suggesting murder is nigh when the book is supposed to be suspenseful, with room for hope. <\/p>\n\n\n\n<p>And of course, the color scheme should match the title and theme of the novel. <\/p>\n\n\n\n<p>Do you need help choosing a cover for your suspense eBook? S<a aria-label=\"tart your own poll today (opens in a new tab)\" href=\"http:\/\/pickfu.com\/ask\" target=\"_blank\" rel=\"noreferrer noopener\" class=\"ek-link\">tart your own poll today<\/a> on PickFu to get the feedback you need. <\/p>\n","protected":""},"excerpt":{"rendered":"<p>If you&#8217;re an author, especially a self-published author in charge of your own suspense book covers, you know the stress of getting the cover just right. Even when you&#8217;ve narrowed &#8230;<\/p>\n","protected":""},"author":"9","featured_media":"4869","comment_status":"open","ping_status":"open","sticky":"","template":"","format":"standard","meta":{"_editorskit_title_hidden":"","_editorskit_reading_time":"0","_editorskit_is_block_options_detached":"","_editorskit_block_options_position":"{}","advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":["21","15"],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Which One Won? In suspense book covers, color makes all the difference<\/title>\n<meta name=\"description\" content=\"Can one color make the difference in these suspense book covers? Find out in this installment of Which One Won?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.pickfu.com\/suspense-book-covers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Which One Won? In suspense book covers, color makes all the difference\" \/>\n<meta property=\"og:description\" content=\"Can one color make the difference in these suspense book covers? Find out in this installment of Which One Won?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.pickfu.com\/suspense-book-covers\/\" \/>\n<meta property=\"og:site_name\" content=\"The PickFu blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pickfu\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/profile.php?id=100000373763478\" \/>\n<meta property=\"article:published_time\" content=\"2020-10-29T14:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-10-02T21:44:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2020\/05\/which-one-won-color-scheme.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"512\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Laura Ojeda Melchor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@lauraomelchor\" \/>\n<meta name=\"twitter:site\" content=\"@pickfu\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Laura Ojeda Melchor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.pickfu.com\/suspense-book-covers\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.pickfu.com\/suspense-book-covers\/\"},\"author\":{\"name\":\"Laura Ojeda Melchor\",\"@id\":\"https:\/\/blog.pickfu.com\/#\/schema\/person\/808db59d4354f39626f5e53815e19b48\"},\"headline\":\"Which One Won? In suspense book covers, color makes all the difference\",\"datePublished\":\"2020-10-29T14:00:00+00:00\",\"dateModified\":\"2020-10-02T21:44:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.pickfu.com\/suspense-book-covers\/\"},\"wordCount\":622,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/blog.pickfu.com\/#organization\"},\"articleSection\":[\"#WhichOneWon\",\"Publishing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.pickfu.com\/suspense-book-covers\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.pickfu.com\/suspense-book-covers\/\",\"url\":\"https:\/\/blog.pickfu.com\/suspense-book-covers\/\",\"name\":\"Which One Won? In suspense book covers, color makes all the difference\",\"isPartOf\":{\"@id\":\"https:\/\/blog.pickfu.com\/#website\"},\"datePublished\":\"2020-10-29T14:00:00+00:00\",\"dateModified\":\"2020-10-02T21:44:21+00:00\",\"description\":\"Can one color make the difference in these suspense book covers? Find out in this installment of Which One Won?\",\"breadcrumb\":{\"@id\":\"https:\/\/blog.pickfu.com\/suspense-book-covers\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.pickfu.com\/suspense-book-covers\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blog.pickfu.com\/suspense-book-covers\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/blog.pickfu.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Which One Won? In suspense book covers, color makes all the difference\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.pickfu.com\/#website\",\"url\":\"https:\/\/blog.pickfu.com\/\",\"name\":\"The PickFu blog\",\"description\":\"How-to guides, customer success stories, and news about PickFu\",\"publisher\":{\"@id\":\"https:\/\/blog.pickfu.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.pickfu.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/blog.pickfu.com\/#organization\",\"name\":\"PickFu\",\"url\":\"https:\/\/blog.pickfu.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/blog.pickfu.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2020\/08\/logo-large-transparent-1.png\",\"contentUrl\":\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2020\/08\/logo-large-transparent-1.png\",\"width\":1800,\"height\":600,\"caption\":\"PickFu\"},\"image\":{\"@id\":\"https:\/\/blog.pickfu.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/pickfu\",\"https:\/\/twitter.com\/pickfu\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.pickfu.com\/#\/schema\/person\/808db59d4354f39626f5e53815e19b48\",\"name\":\"Laura Ojeda Melchor\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/blog.pickfu.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2021\/07\/LauraOjedaMelchor-shadow-mountain-1jpg-96x96.jpeg\",\"contentUrl\":\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2021\/07\/LauraOjedaMelchor-shadow-mountain-1jpg-96x96.jpeg\",\"caption\":\"Laura Ojeda Melchor\"},\"description\":\"Laura Ojeda Melchor (she\/her) is a freelance writer whose work has appeared in Parents.com, Mom.com, Gardener\u2019s Path, and of course, PickFu. She holds a Master of Fine Arts in Writing from Vermont College of Fine Arts. Her debut middle-grade novel, Missing Okalee, was published in the fall of 2021 by Shadow Mountain Publishing.\",\"sameAs\":[\"https:\/\/lauraojedamelchor.com\/\",\"https:\/\/www.facebook.com\/profile.php?id=100000373763478\",\"https:\/\/www.instagram.com\/lauraojedamelchor\/?hl=en\",\"https:\/\/www.linkedin.com\/in\/lauraojedamelchor\/\",\"https:\/\/twitter.com\/lauraomelchor\"],\"url\":\"https:\/\/blog.pickfu.com\/author\/lauramelchor\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Which One Won? In suspense book covers, color makes all the difference","description":"Can one color make the difference in these suspense book covers? Find out in this installment of Which One Won?","robots":"Array","canonical":"https:\/\/blog.pickfu.com\/suspense-book-covers\/","og_locale":"en_US","og_type":"article","og_title":"Which One Won? In suspense book covers, color makes all the difference","og_description":"Can one color make the difference in these suspense book covers? Find out in this installment of Which One Won?","og_url":"https:\/\/blog.pickfu.com\/suspense-book-covers\/","og_site_name":"The PickFu blog","article_publisher":"https:\/\/www.facebook.com\/pickfu","article_author":"https:\/\/www.facebook.com\/profile.php?id=100000373763478","article_published_time":"2020-10-29T14:00:00+00:00","article_modified_time":"2020-10-02T21:44:21+00:00","og_image":"Array","author":"Laura Ojeda Melchor","twitter_card":"summary_large_image","twitter_creator":"@lauraomelchor","twitter_site":"@pickfu","twitter_misc":"Array","schema":"Array"},"author_meta":{"display_name":"Laura Ojeda Melchor","author_link":"https:\/\/blog.pickfu.com\/author\/lauramelchor\/"},"featured_img":"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2020\/05\/which-one-won-color-scheme-470x235.png","coauthors":[],"tax_additional":{"categories":"Array"},"comment_count":"0","relative_dates":{"created":"Posted 6 years ago","modified":"Updated 6 years ago"},"absolute_dates":{"created":"Posted on October 29, 2020","modified":"Updated on October 2, 2020"},"absolute_dates_time":{"created":"Posted on October 29, 2020 7:00 am","modified":"Updated on October 2, 2020 2:44 pm"},"featured_img_caption":"","series_order":"","_links":{"self":[{"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/posts\/4827"}],"collection":[{"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/comments?post=4827"}],"version-history":[{"count":7,"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/posts\/4827\/revisions"}],"predecessor-version":[{"id":6081,"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/posts\/4827\/revisions\/6081"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/media\/4869"}],"wp:attachment":[{"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/media?parent=4827"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/categories?post=4827"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.pickfu.com\/wp-json\/wp\/v2\/tags?post=4827"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}