Or maybe you want to know what UserTesting is<\/a>. First, is it the only way to get insight into your customers’ thought Way back in the Middle Ages (a.k.a the ’90s), Dave Garr and Darrell Benatar saw a void in the user experience (UX) marketplace. <\/p>\n\n\n\n Back then, UX design wasn’t something brands often thought about, despite the adage, “The customer is always right.” But as you know, customers vote with their dollars. Understanding and catering to the customer experience Garr and Benatar set out to make it easier for businesses to find out what exactly their target audiences were thinking. As innovators in the UX field, they developed software to help track customer thoughts and feelings during experiences with various products. <\/p>\n\n\n\n By 2007, UserTesting was up and running, a pioneer in the online product testing field. <\/p>\n\n\n\n UserTesting bills itself as a human insight platform. It allows brands to test their products with target audiences. <\/p>\n\n\n\n Brands can create custom tests that put a user through an experience. These tests might include: <\/p>\n\n\n\n You can even use UserTesting to conduct remote interviews with your target customers, gaining valuable, real-time input as they navigate your website or use your products.<\/p>\n\n\n\n Some of the biggest and most successful companies in the world are dedicated UserTesting customers, including Microsoft, Walmart, Adobe, and Facebook.<\/p>\n\n\n UserTesting’s high-profile customers speak to how effective the testing platform is. But this has made the process of signing up to use UserTesting more complicated. Prices aren’t easy to find, and potential users must fill out lengthy forms before accessing a trial or a pricing quote. <\/p>\n\n\n According to software review site FinancesOnline<\/a>, UserTesting costs $49 per testing session in the Individual plan, with a limit of 15 sessions, or tests. Since each video or audio session tests a single user, this means you can only run tests with 15 target audience members. After this, you must upgrade to the Enterprise plan. <\/p>\n\n\n\n Because there’s no readily available, concrete information on how much UserTesting’s Enterprise plan costs, we have to go on word of mouth. Some brands report quotes as high as $18,000 a year. These quotes even appear to come with contracts, making the plan difficult to get out of if it isn’t the right fit. <\/p>\n\n\n\n Yikes! <\/p>\n\n\n\n It seems only the smallest startups or the hugest brands can make the most out of UserTesting. <\/p>\n\n\n\n So, what are the alternatives for everyone in between? What can startups who want to expand their testing audience beyond 15 people do?<\/p>\n\n\n In the nearly 15 years since UserTesting opened the door to unmoderated, virtual target audience testing, scores of user testing<\/a> programs have emerged to meet demand. <\/p>\n\n\n\n Here are some of the best UserTesting alternatives. <\/p>\n\n\n This program offers similar features to UserTesting. With PlaybookUX<\/a>, you can conduct:<\/p>\n\n\n\n PlaybookUX allows you to use your own participants or use an audience selected via PlaybookUX. The program offers moderated and unmoderated testing, transcripts of test sessions, note-taking software, and more. <\/p>\n\n\n\n Pricing information is easy to find. If you use PlaybookUX’s panel, sessions begin at $49 per participant for 15-minute sessions. If you bring your own participants, you must choose a pricing plan starting at $249 a month with a 7-day free trial. The number of seats per session is unlimited in this pricing plan. <\/p>\n\n\n TryMyUI’s testing software<\/a> focuses on helping brands design sleek, easily navigated websites. You can also use it to test wireframes<\/a> and prototypes for various products or services. Pricing plans begin at $99 a month, an ideal price for small business owners and entrepreneurs. It increases to $399 a month for small teams and goes all the way up to $5,000\/month for the biggest brands. TryMyUI’s pricing plan page offers a comparison chart for all the plan features. <\/p>\n\n\n Like its competitors, UserZoom<\/a> offers moderated and unmoderated testing of websites and services. Here’s a list of its key features:<\/p>\n\n\n\n UserZoom bills itself as focusing on the user experience (UX) and the customer experience (CX). Its testing methods, such as card sorting and tree testing, offer an in-depth overview of a website’s usability.<\/p>\n\n\n\n As with UserTesting, pricing and plan information on UserZoom is difficult to find unless you sign up for a free, no-credit-card-required 14-day trial. <\/p>\n\n\n Of all the testing software available to businesses, PickFu<\/a> is one of the most straightforward and simple to use. It gives you deep consumer insights<\/a> into your products. <\/p>\n\n\n\n With PickFu, you can:<\/p>\n\n\n\n Each poll begins at just $50 for a 50-respondent poll. Results come back that same day, and each respondent provides written feedback. In split tests<\/a>, respondents vote for their favorite option and explain why. <\/p>\n\n\n\n PickFu provides audience demographics of the results, making it easy to pinpoint your target audience. <\/p>\n\n\n\n If you want to test with a specific audience, poll more than 50 people, or evaluate more than two options, you’ll pay a little bit more. But PickFu is transparent about costs. There’s even a pricing calculator<\/a> you can use before committing to a poll so you know how much your test will cost. <\/p>\n\n\n\n Big brands and small businesses alike love PickFu, including Penguin Random House, Amazon FBA acquirer Thrasio<\/a>, search engine DuckDuckGo, and more. PickFu also offers educational articles and poll analyses to help entrepreneurs strengthen their understanding of user testing services and UX. <\/p>\n\n\nWhat is UserTesting?<\/h2>\n\n\n
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![\"UserTesting](\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2021\/05\/usertesting-screen-shot.png\")
<\/a>What are the most popular reasons for looking for an alternative to UserTesting.com?<\/h2>\n\n\n
![\"UserTesting](\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2021\/05\/usertesting-pricing-page-1-970x469.png\")
<\/a>What are the best alternatives to UserTesting.com<\/a>?<\/h2>\n\n\n
1. PlaybookUX<\/h3>\n\n\n
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![\"UserTesting](\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2021\/05\/playbookux-pricing.png\")
<\/a><\/figure><\/div>\n\n2. TryMyUI<\/h3>\n\n\n
Here are TryMyUI’s key features:<\/p>\n\n\n\n\n
![\"UserTesting](\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2021\/05\/try-my-ui-pricing-comparison.png\")
<\/a><\/figure><\/div>\n\n3. UserZoom<\/h3>\n\n\n
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4. PickFu<\/h3>\n\n\n
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![\"UserTesting](\"https:\/\/blog.pickfu.com\/wp-content\/uploads\/2019\/06\/PickFu-Poll-Amazon-Split-Testing-5-970x555.png\")
<\/a><\/figure>\n\n\n\n5. Userbrain<\/h3>\n\n\n