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Head-to-head

Poll complete
50 people answered in about 9 hours.
50 US-based respondentsSelf-help book readersMay 20, 2021Public
May 20, 2021Public

Q: Which book title would you rather read and why?

Head-to-head poll

Not statistically significant
Tied PickFu winner
From Under the Covers Onto Your Life: A Body/Mind Journey from Depression to Vitality
A
25 votes

50%
Tied PickFu winner
A Body/Mind Journey from Depression to Vitality: The Bioenergetic Approach
B
25 votes

50%

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Response flags
0
Keywords
16
11
10
9


Gender identity
29
21
Age range
11
23
10
4
2
Self-help book reader
48
A
25 responses
A

I would read option "A". The book title looks interesting and fun.

A

I think A would be easier to interpret and comprehend by the general public, and also sounds more appealing in general.

A

i like from under the covers, i would go with A, I think it's more relatable

A

I like the metaphor in Option A. It really explains how people feel about depression

A

I chose the title that is easiest to understand.

A

I chose A because it doesn't have the word "depression" in it. Some people are in denial about depression and they would be more likely to buy something that doesn't necessarily call out their depression.

A

The title sound more body positive and natural.

A

"Vitaity" is strong and inviting. I do.n't know what they mean by "bioenergetic"

A

A is spoken in words that are relatable, easy to understand. Hits home and seems to understand what it is like to be in a depression. Sounds more emotion based and less technical and scientific.

A

The book title speaks to me from what has happened to me before.

A

Option B sounded a little too technical since it talks of "Bioenergetic" approach. The phrase "Under the Covers Onto Your Life" is also more catchy.

A

i feel like this title is easier to read and understand where i dont know what bioenergetic is

A

A because it makes the book more personal and gives you more imagery.

A

This one makes me more interested because it is something I can relate to

A

I think Option A is catchy. I like the 'from under the covers' part specifically.

A

Pretty good title! It almost signifies a rebirth, coming out from under the covers of your bed and back to vital life!

A

Option B sounds scientific while Option A feels more personal.

A

This one is much more intriguing!

A

I think option A catches my attention more compared to option B which feels to complex for me to understand

A

'Under the covers' is a good metaphor relating to depression, so I can visualize getting out from under them and on to life. I would also be curious about treating the body as well as the mind for this issue.

A

A is catchier and I don't know what bioenergetic means

A

I like how this title is the most simple. I can immediately imagine this book helping me get out from under the covers and on the road to recovery with depression. Preferably a book on this subject would use more simple language and things easier to understand (at least on the cover and with the title).

A

I chose A because it is easier to understand

A

option A is more eye catching and intriguing in my opinion

A

I don't really need the type of approach in the title; but, I really like how option A relates depression with being under the covers. That would really hit home with people as many don't even want to get out of bed.

B
25 responses
B

I like the phrasing of B. The keywords from Depression to Vitality really resonate. And in this choice, they are more effective in the main headline.

B

I like B because I like that it starts out saying "A body/mind journey". That gets my attention right away. I think A starts out a bit vague.

B

I wanted to like choice A but I couldn't quite understand what the author was trying to get at so I choose choice B because it was straightforward.

B

Option B is hopeful, inspiring and gives me a lot of positive feeling. I would be persuaded to pick up option B and see what this book is about just because of the positivity of the title. The title makes me think that challenges and difficulties can be overcome with the help of this book

B

This option was much more straightforward to me since "under the covers" doesn't really indicate depression for everyone.

B

I would say B but I still don't like it. I really don't like A it with onto. It seems very weird. I would want something that grabs may attention and not is off putting.

B

This title has a more straight forward style to it that I find to be more efficient and pleasant.

B

The tittle sounds more authentic and sounds like it is trying to help you

B

I think this title is very attractive and will catch the audience attention.

B

I chose B because the title indicates it uses the bioenergetic approach which seems more interesting than option A title.

B

When I read both of them, the option B convinced me more, it was more trust worthy. Sentences are in a better chronological order.

B

I feel the other option seems way too ambigous.

B

It sounds more specific and professional.

B

B sounds interesting, intriguing, powerful, and empowering.

B

This one sounds more memorable. I would do this one. I like the wording the best.

B

This title is easier to read and understand. I had to think about the meaning less than the other title.

B

This sounds a bit more like a scientific use of time than the other title in question.

B

B was more descriptive an powerful language. Of the two I'd pick that book.

B

My choice seems to seem like it would be found on scientific beliefs. The other name seems a tiny bit creepy with the under the covers thing.

B

The book title that I would rather read is option B because the early word "depression" lets me know sooner without reading the whole title.

B

This option B is more appealing to me because it focused on the concept of a journey, which is engaging and compelling as a topic.

B

My option feels more like it's going to give you hope and the other wording makes it seem as if you were hiding something and now it's all coming out.

B

B flows smoothly and sounds better than A.

B

I like option B the best because I like how Body/Mind journey from depression to...starts out the title because it lets you know upfront what the book is going to be about.

B

I like B becausse it speaks about the body, mind

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AI analysis (sample data)

Unearth more insights with a detailed poll report, discovering what respondents liked, disliked, and what to do next.

Survey Analysis

Winning Option: Characteristics and Appeal

  • Option B emerged as the preferred brand packaging design, securing 12 out of 15 votes. Respondents frequently highlighted its aesthetic appeal, emphasizing the luxurious and high-quality impression it conveys. The ability to stack packages was a notable practical advantage mentioned by participants.
  • Several respondents appreciated the monochrome color scheme of Option B, which they found less overwhelming compared to more colorful designs. This preference for simplicity suggests that minimalistic designs may resonate well with this group.
  • Additionally, environmental considerations played a role in favoring Option B; some participants noted its reduced plastic usage and recyclability as attractive features.

Key Topics Across Options

  1. Aesthetic Appeal: Across both options, aesthetics were crucial in influencing preferences. Participants often referred to colors and overall design quality when justifying their choices.

  2. Environmental Concerns: Both options had respondents who valued environmentally friendly aspects of packaging. However, while Option A was praised for being reusable and eco-friendly by some, others perceived Option B’s reduced plastic use as more sustainable.

  3. Practicality: Practical elements such as ease of stacking (Option B) or suitability for travel (Option B) were significant factors in decision-making processes.

Hypotheses for Further Testing

  • Investigate whether minimalistic designs consistently outperform colorful ones across different demographic groups or product categories.

  • Explore if environmental messaging on packaging significantly influences consumer preference when compared with other attributes like luxury perception or practicality.

  • Assess how important stacking capability is relative to other functional benefits in various contexts such as home storage versus travel convenience.

These hypotheses can guide further research into understanding deeper consumer motivations behind packaging preferences observed in this survey context.

AI themes (sample data)

Learn what respondents like and dislike about your poll based on sentiments analyzed by our AI.
A

Likes (sample data)

  • Sleek and modern design
  • Large ear cup sizes for comfort
  • Minimalist and streamlined look

Dislikes (sample data)

  • Lack of unique features or standout elements
  • White color may get dirty easily
  • Not as much cushioning as other options
B

Likes (sample data)

  • (Note: There were no positive mentions specific to Option B in the provided survey answers)

Dislikes (sample data)

  • (Note: There were no negative mentions specific to Option B in the provided survey answers)
C

Likes (sample data)

  • Unique and stylish metallic grating design
  • Sturdy and flexible build
  • 'Cool' aesthetic appeal

Dislikes (sample data)

  • 'Weird' or unpleasant cone shape for earmuffs
  • 'Odd' overall appearance with metallic accents
  • (Note: Third negative mention not available from provided survey answers)
D

Likes (sample data)

  • Comfortable and sturdy design
  • Aesthetic appeal, including color options
  • Familiarity with the brand's quality

Dislikes (sample data)

  • Negative perception of the brand logo
  • Smaller ear size perceived as less comfortable
  • Design not preferred compared to others
E

Likes (sample data)

  • Sleek, modern, and professional look
  • Comfortable fit with larger ear sections that cup the ears well
  • Minimalist and clean black aesthetic

Dislikes (sample data)

  • 'Flat' appearance perceived as less comfortable by some
  • 'Bulky' design disliked by a few respondents
  • Narrower piece near headband' not appealing to all users
F

Likes (sample data)

  • 'Cushiony padding' for comfort over long periods of use
  • 'Solid build' making it durable and secure on the head/ears
  • Preferred neutral colors like black for headphones

Dislikes (sample data)

  • 'Large ear covering' may be too big for some users’ preferences
  • 'Separation of controls/buttons' not liked by everyone
  • 'Chrome accent rings on headband' not appealing to all respondents
G

Likes (sample data)

  • Design perceived as high quality and appealing
  • Liked the color, especially the blue
  • Thin padding was appreciated

Dislikes (sample data)

  • Looked flimsy to some respondents
  • Perceived as less sturdy compared to other options
  • Color preference for white or black over blue
H

Likes (sample data)

  • Modern and high-quality appearance with a white design
  • Comfortable padding on headband and ears
  • Sleek and neutral look preferred by many

Dislikes (sample data)

  • 'White' color seen as prone to getting dirty easily
  • 'Large ear cups' might be problematic for glasses wearers over long periods of use
  • 'Sturdy design' could be considered bulky by some users