{"app_id":"fyv2a0qw"}Head-to-head poll
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I like the use of the word "Rad", "Cooking's Fun Again" doesnt flow well to me. "Make Cooking Fun Again" would flow better but I think people would draw a correlation to MAGA
I like Choice A because "rad" is a fun, lighthearted word. I think this company doesn't take itself too seriously and might actually make cooking fun.
At first blush, the term "Rad" feels slightly condescending. That said, I feel myself drawn to it despite myself. Option B is something I will forget as soon as I see it, it simply doesn't keep my attention and slips from the brain much to easily. Option A is something I will remember, even if it is not entirely in a positive way. Still, the more time spent dwelling on an image the more likely a person is to click it to seek more information.
I don't feel strongly between the two, but a lot of cooking isn't fun, no matter what you do, so I am less inclined to pick B. As a result I picked A.
I get a kick out of the retro wording in this option. It makes me giggle and think about the 80s. I would click on this one because of my amusement at the headline.
Rad sounds like more fun than plain old fun. I am more interested in something that much better than the ordinary.
Option A appeals more to me. "Make Cooking Rad" catches my interest because I find cooking to be tedious and boring. If I could make cooking fun then I may be interested in purchasing a subscription.
I first I didn't like Choice A but it has grown on me. Rad is a rad word and although it seems to be trying a bit too hard it does stand out and stick in your mind
Cooking was never fun. i think they are looking for a different audience than me in B.
This one is more active...I am doing the making. Option B has passive language, which is less appealing. That said, I don't particularly like either.
I used to like cooking, but anymore I find I am stuck on what to cook and it becomes too time consuming. So, the title "cooking's FUN again" really appeals to me.
This selection is trying less and that's just fine as the other is reaching for too much
Choice B sounds more fun and less kid like. Choice A sounds lame and from the 90s. Choice B gets my attention and makes the message clear.
easy to remember. for option A I initially red 'making cooking Bad', which may be an issue
I selected my answer because it seems more honest. It states its mission simply-make cooking fun. The other option tries to be too hip using slang language like the word "rad" just seems somewhat disingenuous.
I prefer the idea of cooking being fun instead of being "rad" because rad just sounds antiquated to me.
I would change it to "Cooking Is". Otherwise, A seems like you are trying too hard to use "lingo" but that word hasn't been popular for decades.
I picked B because A sounded really dumb. Rad sounds like someone trying too hard to copy 1980s speech.
I generally don't like cutesy language, and the "rad" in the other one just sounds like someone trying to be cool who really isn't. I'd instantly click away from it, so I chose the other one which is just normal, plain language.
I think this one sounds more catchy than the other one. I don't think people use the word rad these days.
I like the headline "Cooking's Fun Again" because many people do like cooking but will get bored of the same recipes. A home cooking-related service that can invigorate someone's love for cooking again would be great and making it "fun" rather than just "rad" sounds better.
As a professional adult, I would not use the word "rad", nor would I subscribe to a service that used the word "rad" in their tagline. I would never use the word rad to describe cooking. Choice A seems like something for a college student.
Making cooking rad just sounds stupid, that said I dont really like making cooking fun again either but it is better.
This name is something that can appeal to many age groups. The alternative is dated, and some people do not even know what "rad' means.
Option "A" is too hip. Cooking can be a chore so "FUN" is more appropriate.
At all i barely could read because the colors!! i just read because i put my laptop in a position to do...Ok about the text i guess option B sounds better because cooking isn't that fun to who does that every day for family. If you could make it fun should be nice.
I would 100% prefer choice B. The word "Rad" is cringe-worthy to me, even if it wasn't, this doesn't seem like an appropriate place to use that word. It seems a bit too try-hard in my opinion.
I can't stand the use of the word "Rad." It's too dated. And I want to know how cooking can be fun!
Rad is very specific to certain geographic areas or those growing up at a certain time.
I liked the idea that B presented, of making cooking fun again! Rad is a positive word but nothing something I typically use or say and it's not as clear to me what that means - does that mean more delicious? more interesting? The copy on choice B is very clear what Sharpness is delivering. Otherwisee, it looks like the two options are very similar. I will note that on both choices that I thought this was a cooking video / content site, not a knife site - that might be something to enhance as right now it's only clear from the top black bar and the tiny copy.
Cooking's Fun Again resonates with me and points to the enjoyable experience. The "Rad" option sounds dated. I like the visuals on both options though.
I did not like the wording in choice A. Choice B, on the other hand, has a title that makes students/consumers feel like they're being invited to learn or relearn a skill again
The slogan on "B" is a lot more attractive to me due to it having the word fun. I wish cooking classes would be fun, so that would be something to look forward to for me.
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AI analysis (sample data)
Unearth more insights with a detailed poll report, discovering what respondents liked, disliked, and what to do next.Aesthetic Appeal: Across both options, aesthetics were crucial in influencing preferences. Participants often referred to colors and overall design quality when justifying their choices.
Environmental Concerns: Both options had respondents who valued environmentally friendly aspects of packaging. However, while Option A was praised for being reusable and eco-friendly by some, others perceived Option B’s reduced plastic use as more sustainable.
Practicality: Practical elements such as ease of stacking (Option B) or suitability for travel (Option B) were significant factors in decision-making processes.
Investigate whether minimalistic designs consistently outperform colorful ones across different demographic groups or product categories.
Explore if environmental messaging on packaging significantly influences consumer preference when compared with other attributes like luxury perception or practicality.
Assess how important stacking capability is relative to other functional benefits in various contexts such as home storage versus travel convenience.
These hypotheses can guide further research into understanding deeper consumer motivations behind packaging preferences observed in this survey context.
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Which headline for a home cooking-related service would make you want to learn more? Why? | PickFu