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Ranked

Poll complete
50 people answered in 29 minutes.
50 US-based respondentsJune 3, 2019Public
June 3, 2019Public

Q: Which name is most appealing for a health club?

Ranked poll

2nd place
Guide Fitness
A
10 votes

20%
3rd place
Story Fitness
B
9 votes

18%
PickFu winner
New Health Fitness
C
31 votes

62%

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Response flags
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Keywords
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Options
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Gender identity
25
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Age range
15
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9
3
A
10 responses
A
B
C

feels a little more original and creative, new health fitness sounds like it'll fail shortly

A
B
C

Guide sounds like a place that would help people get fit

A
C
B

voted in order they sounded the best

A
B
C

I like guide fitness the best because it tells the consumer they are there to help guide them through their journey.

A
C
B

Guide then new health then story. I think that is the appropriate order

A
C
B

I always prefer a guide rather just information on somethin

A
B
C

A because Guide Fitness makes me feel like it would help guide me

A
C
B

I like the thought of a guide in this long journey to fitness. It would be a saga type story.

A
C
B

Guide Fitness is a little bland but sounds helpful. New Health is nice if not a little generic. Story fitness would be good but it's a little confusing.

A
B
C

Guide seems great, I would want something guided or easy to learn, so this fits in perfect.

B
9 responses
B
A
C

i don't think any are really original or appealing

B
A
C

As a bibiliophile, story caught my interest, guide is a second best choice and I didn't care for the last one at all.

B
A
C

"New Health Fitness" is kinda redundant. "Story Fitness" -- well, I guess there's a story behind that name. ;)

B
A
C

I ranked the names I thought was most catchy.

B
A
C

I have not seen Story used with Fitness before and not for a gym name, so I think that is interesting to me. I also like Guide as well. They both sound soft to me which is good since i would want to find a gym that is more helpful and nice then what most of them are.

B
C
A

none are actually all that great. but 1 is the best because it's intruging... i guess..

B
C
A

B sounds enticing like a journey.

B
C
A

B sounds like one that would make people want to invest in a long-term deal to see how their fitness story plays out

B
A
C

C is too generic

C
31 responses
C
A
B

it matches the idea of a health club better as a new start

C
A
B

I like "New Health" and "Guide" because it sounds like they're using unique, alternative methods. "Story" doesn't make sense to me

C
A
B

My last choice doesn't much sense in my opinion. I think this one sounds the most professional.

C
A
B

New Health is the only one that sounds like a fitness place. Guide and story sound like churches....or cults

C
A
B

New Health is why people are signing up in the first place, most likely.

C
A
B

I chose C as #1 because it makes the most sense. When you start pursing fitness, you are really looking for a NEW healthy lifestyle. A is #2 because it kind of makes sense. When you purse fitness, you often need a guide. B is #3 because it doesn't make a lot of sense.

C
A
B

C is the best because it inspires confidence. B is the worst because it sounds like a bad movie.

C
A
B

I think New Health Fitness sounds the most professional and the other two really seem a little strange or do not flow as well. New Health feels like a new start and something to improve myself with and a lot more memorable. Better for branding.

C
B
A

I like New Health because its look a New Life a New way of living life.

C
A
B

honestly, all 3 sound kind boring

C
A
B

I think all of these are lacking something. However, Option C is the strongest one. I like the positive aspect of "new" and the idea that this is a change from your current state. Option A sounds like it has a purpose and direction which is good. It just feels lacking of a total idea though. It is missing something. Same goes for B.

C
A
B

I like the sense of hope and possibility that the name New Health would bring.

C
A
B

It is expected and makes most shared sense.

C
A
B

C is great(sounds captivating) , A and B are both equally not attractive.

C
A
B

New health is first because it indicates a beginning of something that is new. A start of living a healthier life. Guide fitness is second because it tells me that someone is going to be coaching the fitness journey. Third is Story Fitness because I am not sure what that indicates.

C
A
B

C, makes you think that you changing, A, makes you think here the rules to follow, B, makes you think from start to finish

C
A
B

I like New Health Fitness better than the other 2.

C
B
A

C sounds innovative and exciting and B sounds very personal and meaningful. A sounds unnatural and robotic.

C
A
B

these sounds best in this order.

C
A
B

Honestly, I'm not really crazy about any of the names. B was last because it sounds weird. C was first because it was the least unappealing name. A was middle because it was better than B.

C
A
B

My top choice would be option C because it lets you know in the title that the place has something to do with health and fitness and it is new so I'm sure that would attract a lot of peoples attention.

C
A
B

Option C has the most relevant name, to me, if I were looking for a neighborhood gym to join. New Health gives you a goal right up front, to take control of your own health and renew it. Option A is okay, it sounds like a place I would go if I wanted to be with a personal trainer throughout my gym experience. For me personally, I don't like the hovering of the personal trainer; BUT they are much more knowledgeable than I am about proper form and safety concerns. Option B for some reason just doesn't appeal to me at all. I guess it makes me think of the high school cliques during gym.

C
A
B

Story Fitness makes no sense to me and that is why it is last. New Health Fitness sounds healthy, unique and knowledgeable. It sounds like it is innovative and I could learn a lot from attending there.

C
A
B

My first choice sounds new and it sounds like they would have new equipment. My second choice sounds good and it seems like they are there to guide my to a better body. The third choice is my least favorite as it doesn't sound like a good name for a gym.

C
A
B

C is the only one that makes any sense. It feels welcoming to people new to getting fit. Guide Fitness could work. I think of it like a place full of personal trainers. Story Fitness doesn't make any sense at all and I don't know why it's even being considered.

C
B
A

The choices that I picked sound the best, starting with choice one.

C
A
B

I really think that C is the only option that really makes sense, although I don't really like any of the three names. Guide Fitness sounds like you're going to be working only with a personal trailer. Story Fitness sounds like some kind of book. New Health Fitness sounds professional but also sounds maybe like it's some kind of medical or rehab facility for sports injuries or something to that extent.

C
A
B

I really like the name new health fitness the best, it sounds the most appealing and it is eye catching and sounds the best overall, I guess you could go with GUide Fitness if you need another option though but definitely not my first choice.

C
B
A

'new' and 'health' are both attractive words which imply positive change. the other two don't really match the fitness industry.

C
A
B

new health fitness appeals to me the most, because it sounds fresh and energetic.

C
A
B

I like new health fitness the best followed by guide fitness then story fitness, the first just makes more sense the others sound liek a bot came up with the titel

Showing 50/50 respondents

OptionRound 1
C1st

62.00%

31 votes
A2nd

20.00%

10 votes
B3rd

18.00%

9 votes

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AI analysis (sample data)

Unearth more insights with a detailed poll report, discovering what respondents liked, disliked, and what to do next.

Survey Analysis

Winning Option: Characteristics and Appeal

  • Option B emerged as the preferred brand packaging design, securing 12 out of 15 votes. Respondents frequently highlighted its aesthetic appeal, emphasizing the luxurious and high-quality impression it conveys. The ability to stack packages was a notable practical advantage mentioned by participants.
  • Several respondents appreciated the monochrome color scheme of Option B, which they found less overwhelming compared to more colorful designs. This preference for simplicity suggests that minimalistic designs may resonate well with this group.
  • Additionally, environmental considerations played a role in favoring Option B; some participants noted its reduced plastic usage and recyclability as attractive features.

Key Topics Across Options

  1. Aesthetic Appeal: Across both options, aesthetics were crucial in influencing preferences. Participants often referred to colors and overall design quality when justifying their choices.

  2. Environmental Concerns: Both options had respondents who valued environmentally friendly aspects of packaging. However, while Option A was praised for being reusable and eco-friendly by some, others perceived Option B’s reduced plastic use as more sustainable.

  3. Practicality: Practical elements such as ease of stacking (Option B) or suitability for travel (Option B) were significant factors in decision-making processes.

Hypotheses for Further Testing

  • Investigate whether minimalistic designs consistently outperform colorful ones across different demographic groups or product categories.

  • Explore if environmental messaging on packaging significantly influences consumer preference when compared with other attributes like luxury perception or practicality.

  • Assess how important stacking capability is relative to other functional benefits in various contexts such as home storage versus travel convenience.

These hypotheses can guide further research into understanding deeper consumer motivations behind packaging preferences observed in this survey context.

AI themes (sample data)

Learn what respondents like and dislike about your poll based on sentiments analyzed by our AI.
A

Likes (sample data)

  • Sleek and modern design
  • Large ear cup sizes for comfort
  • Minimalist and streamlined look

Dislikes (sample data)

  • Lack of unique features or standout elements
  • White color may get dirty easily
  • Not as much cushioning as other options
B

Likes (sample data)

  • (Note: There were no positive mentions specific to Option B in the provided survey answers)

Dislikes (sample data)

  • (Note: There were no negative mentions specific to Option B in the provided survey answers)
C

Likes (sample data)

  • Unique and stylish metallic grating design
  • Sturdy and flexible build
  • 'Cool' aesthetic appeal

Dislikes (sample data)

  • 'Weird' or unpleasant cone shape for earmuffs
  • 'Odd' overall appearance with metallic accents
  • (Note: Third negative mention not available from provided survey answers)
D

Likes (sample data)

  • Comfortable and sturdy design
  • Aesthetic appeal, including color options
  • Familiarity with the brand's quality

Dislikes (sample data)

  • Negative perception of the brand logo
  • Smaller ear size perceived as less comfortable
  • Design not preferred compared to others
E

Likes (sample data)

  • Sleek, modern, and professional look
  • Comfortable fit with larger ear sections that cup the ears well
  • Minimalist and clean black aesthetic

Dislikes (sample data)

  • 'Flat' appearance perceived as less comfortable by some
  • 'Bulky' design disliked by a few respondents
  • Narrower piece near headband' not appealing to all users
F

Likes (sample data)

  • 'Cushiony padding' for comfort over long periods of use
  • 'Solid build' making it durable and secure on the head/ears
  • Preferred neutral colors like black for headphones

Dislikes (sample data)

  • 'Large ear covering' may be too big for some users’ preferences
  • 'Separation of controls/buttons' not liked by everyone
  • 'Chrome accent rings on headband' not appealing to all respondents
G

Likes (sample data)

  • Design perceived as high quality and appealing
  • Liked the color, especially the blue
  • Thin padding was appreciated

Dislikes (sample data)

  • Looked flimsy to some respondents
  • Perceived as less sturdy compared to other options
  • Color preference for white or black over blue
H

Likes (sample data)

  • Modern and high-quality appearance with a white design
  • Comfortable padding on headband and ears
  • Sleek and neutral look preferred by many

Dislikes (sample data)

  • 'White' color seen as prone to getting dirty easily
  • 'Large ear cups' might be problematic for glasses wearers over long periods of use
  • 'Sturdy design' could be considered bulky by some users