Test marketing poll

50 Respondents General Population

This is a completed test marketing poll.

The customer received 50 unbiased responses (votes & explanations) from the general population in about 14 minutes.

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Poll Results

 Jul 1, 2018
 Public
Question

Which Coffee Grinder Picture would you Click on amazon?

50 RespondentsGeneral Population

Option A


Score: 38
19 votes
Option B


Score: 62
31 votes

Responses 
Showing 50/50 responses

19 Responses to Option A
1
Seeing the coffee beans and coffee splashing is more attractive.
2
This one better grabs my attention.
3
I like the splash.
4
A looks more vibrant!
5
I like that it really shows the beans and coffee so you don't question what it is.
6
I think A gives the buyer more context to the product.
7
coffee splash caught my attention
8
It's clear that it's a coffee grinder.
9
the graphics of the coffee splashing in A are eye catching and beautiful. It makes me crave coffee. B is a little plain and uninspiring.
10
I picked A because I love seeing it in action.
11
It's more colorful and it is more obvious of what it is with the coffee beans and coffee in the background
12
The coffee splashing in the background is much more eye-catching
13
This grinder is grinding coffee beans and is doing something.
14
I like the visual representation of this coffee grinder. This photo would definitely make me want to click on it and learn more information.
15
A has images of coffee beans and coffee around grinder very eye catching and identifiable object, b is the same grinder but has other stuff beside it doesn't identify grinder exactly just a cone object
16
The coffee flying everywhere looks cool.
17
it helps me tell right away what it is
18
The coffee makes i t clear what this is
19
the graphics draw me in more to the product itself
31 Responses to Option B
1
it is more appealing
2
I chose B because it appealed to me more.
3
better product presentation
4
I prefer to see all contents of the package.
5
I like the way everything is sorted on the screen.
6
A is just strange; a grinder wouldn't be around prepared, liquid coffee. B does a better job of conveying what the product is and what comes with it.
7
It is a realistic portrayal of the items you will be getting
8
Option A looks too fake.
9
It looks better...cleaner
10
it shows more detail
11
i like the carrying case. Good for travel
12
B makes me feel more luxurious. A makes the whole picture massy
13
B shows what comes with the item.
14
A doesn't make any sense to me, the grinding doesn't need water?!?
15
I like this one because there is no coffee spilled in the photo. I like to clearly see what I am buying.
16
I'd prefer to see everything that comes in the package instead of the weird coffee splash and beans.
17
The bronze color of A was attractive, but I definitely prefer seeing a case and packaging.
18
I like seeing the packaging and pouch for the grinder along with the actual grinder.
19
other one looks messy and would make me avoid
20
It looks like a more high quality product.
21
I like the idea that it shows a bag that it comes with to store it in. The other looks like it might make a mess with the coffee spilling everywhere.
22
Looks like the item actually comes with the pictured items.
23
It has a carrying case included while A shows what looks like to be oil and coffee beans in the background to what the item looks to be a pepper grinder
24
i don't like the drawings in choice a
25
I choose B because the product picture is clean and sleek.
26
If I was to click on one to purchase, I would choice B, because it shows me what comes with the coffee grinder, where the other one shows coffee grinds, it doesn't tell me what will come with it when I purchase it.
27
I would click on B because the picture with the packaging makes the product look to be of higher quality. The coffee in A looks messy.
28
b is presented nicer
29
I like the items that come along with the grinder.
30
I chose B because it has a bag and a box that I assume comes along with the coffee grinder.
31
I like seeing the other items with it. The other picture make it look like the coffee is spilling or leaking.

Demographics

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