Test marketing poll

50 Respondents General Population

This is a completed test marketing poll published on Mar 15, 2017.

The customer received 50 unbiased responses (votes & explanations) from the general population in about about 4 hours.

Using PickFu, customers are able to uncover actionable data from a diverse set of respondents for as little as $20.

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Which webpage makes you want to own the product more?

Full Poll Results

Published Mar 15, 2017
Public

Which webpage makes you want to own the product more?

50 Respondents General Population

Responses

Responses to Option A
1
This is easier to scroll through.
2
Choice B is a way too complex site.
3
Not loading and external page.
4
Transition effects are a turn off for websites.
5
This one looks better.
6
looks more creatively designed and with a better layout
7
I like to learn who is behind it.
8
When you open the page it shows more photos and lets you know right away that it is a capture the flag type game
9
Understood what the game was instantly.
10
I like how it has more pictures.
11
I don't like the other site having that scroll down/scroll up action.
12
Like the design and layout.
13
The addition of "home team" makes it seem more personal.
14
I got more out of the initial screen since I saw more than just the splash screen. I probably would have not looked into the product more given just the splash screen on Option B.
15
I prefer this option, because it actually has a video and steps that detail how to play the game.
16
I have minimal preference, but the words home team make me feel a certain camaraderie with other players.
17
I like the more tight nature of the layout and interface.
18
it looks more like a fun team community along with the product
19
This page has more information about what it is.
20
It shows more of what the product is and what fun can be had from it.
Responses to Option B
1
LOOKS A LITTLE BETTER
2
the webpage is so much more appealing
3
the larger pic attracts me more right away
4
The full image as the background makes the page look more interesting, unique, and interactive.
5
The background is better because it brings out the light in the picture which makes me want the object more.
6
I chose B, because I think it does a better job showcasing the product and how it glows with the larger images up front.
7
I really liked the bigger opening picture and clear explanation right off the bat
8
It has multiple panels and appears more in depth and provides more info.
9
The bigger picture seems to catch my attention more.
10
I like the darker background. Option B is more eye catching.
11
The url is more clean.
12
I like the dynamic design and parallax effect. It works well with the more "modern" theme you seem to be going for.
13
I would prefer the link without home-team
14
i like b better because it's less busy
15
no need to add home team
16
shorter and easier to type
17
I like more simple URLs.
18
I prefer the layout of Option B. However, B careful with the text. It's very hard to read on the main page because of the color of the background.
19
The bold photo in B makes it more engaging than A's smaller pictures.
20
I like the way the large photo takes up most of the screen, yet provides more information as you scroll down. The links on the menu bar also seem to be larger and easier to read.
21
Option B makes the product look a lot more interesting. It gives us information about it more quickly.
22
B looks way better, the use of the larger image as the background and the actual layout of the webpage looks far more professionally done.
23
I like the full-page layout.
24
This one grabs your attention right away.
25
The colors stand out more and the larger picture is better at capturing my attention more completely.
26
like the website theme more then option a
27
Much more modern and nice to look at.
28
the motion effects are cool
29
The bigger picture makes me more interested in what it is
30
Option B is my choice because the introduction picture of the boys like they are from "stand by me" are much more intriguing and hold my interest more.

Demographics

Gender
Male (0%)
TraitPercentage
Male (0%)0
Female (0%)0
Age
3-17 (0%)
TraitPercentage
3-17 (0%)0
18-34 (0%)0
35-49 (0%)0
50-64 (0%)0
65+ (0%)0
Income
$0-30k (0%)
TraitPercentage
$0-30k (0%)0
$30-60k (0%)0
$60-100k (0%)0
$100k+ (0%)0
Ethnicity
White (0%)
TraitPercentage
White (0%)0
Black (0%)0
Asian (0%)0
Hispanic (0%)0
Other (0%)0
Education
High School (0%)
TraitPercentage
High School (0%)0
College (0%)0
Grad School (0%)0
Gender for Option A
Male (0%)
TraitPercentage
Male (0%)0
Female (0%)0
Gender for Option B
Male (0%)
TraitPercentage
Male (0%)0
Female (0%)0
Age for Option A
3-17 (0%)
TraitPercentage
3-17 (0%)0
18-34 (0%)0
35-49 (0%)0
50-64 (0%)0
65+ (0%)0
Age for Option B
3-17 (0%)
TraitPercentage
3-17 (0%)0
18-34 (0%)0
35-49 (0%)0
50-64 (0%)0
65+ (0%)0
Income for Option A
$0-30k (0%)
TraitPercentage
$0-30k (0%)0
$30-60k (0%)0
$60-100k (0%)0
$100k+ (0%)0
Income for Option B
$0-30k (0%)
TraitPercentage
$0-30k (0%)0
$30-60k (0%)0
$60-100k (0%)0
$100k+ (0%)0
Ethnicity for Option A
White (0%)
TraitPercentage
White (0%)0
Black (0%)0
Asian (0%)0
Hispanic (0%)0
Other (0%)0
Ethnicity for Option B
White (0%)
TraitPercentage
White (0%)0
Black (0%)0
Asian (0%)0
Hispanic (0%)0
Other (0%)0
Education for Option A
High School (0%)
TraitPercentage
High School (0%)0
College (0%)0
Grad School (0%)0
Education for Option B
High School (0%)
TraitPercentage
High School (0%)0
College (0%)0
Grad School (0%)0

A

Votes by demographic segment

B


Gender
58%
Male (24)
41%
23%
Female (26)
76%

Age
-
3-17 (None)
-
46%
18-34 (26)
53%
31%
35-49 (16)
68%
37%
50-64 (8)
62%
-
65+ (None)
-

Income
50%
$0-30k (20)
50%
43%
$30-60k (16)
56%
11%
$60-100k (9)
88%
40%
$100k+ (5)
60%

Ethnicity
36%
White (38)
63%
66%
Black (3)
33%
57%
Asian (7)
42%
-
Hispanic (None)
-
0%
Other (2)
100%

Education
20%
High School (5)
80%
44%
College (36)
55%
33%
Grad School (9)
66%
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