> ## Documentation Index
> Fetch the complete documentation index at: https://www.pickfu.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Develop your branding and logo

> Develop your branding and logo with PickFu polls — test brand names, logo designs, and memorability with real consumers before you launch your brand.

PickFu understands how important a unique name, mission and logo is as a new brand. Fun fact- in our early years when we were just getting started, we used our own platform to determine the name and logo you know and see today. Building your brand and having a well-designed logo should leave a good, lasting impression.

## Questions you could ask:

"What kind of products do you think this logo/brand sells?"

"Which of these logo designs looks more luxurious?"

"If you were shopping for \[*insert product/service*], which of the following brands do you think you'd choose based on the logo and description?"

"Do you think these names match \[*insert product category*]? Which do you like the most, or do you have another suggestion?"

"Is \[*insert proposed brand name*] memorable? Why or why not?"

***

Related Articles

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* [How to use PickFu throughout your entire selling journey.](/help/how-to-use-pickfu-throughout-your-entire-selling-journey)
* [What is a 5-Second Test and when should I use it?](/help/what-is-a-5-second-test-and-when-should-i-use-it)
* [PickFu vs Amazon Manage Your Experiments: When to use each testing tool](/help/pickfu-vs-amazon-manage-your-experiments-when-to-use-each-testing-tool)
* [Testing your packaging design with PickFu: getting started, advanced tests & FAQs](/help/testing-your-packaging-design-with-pickfu-getting-started-advanced-tests-faqs)