> ## Documentation Index
> Fetch the complete documentation index at: https://www.pickfu.com/llms.txt
> Use this file to discover all available pages before exploring further.

# What is the AI Insights report?

> A concise AI-generated overview of your results, key insights, and a suggested follow-up survey — available on every results page.

AI Insights is a concise, AI-generated overview of your survey results. It appears directly on your results page and gives you a summary, the most important callouts from your audience's feedback, and a suggested follow-up survey to run next.

# Where to find it

AI Insights appears on your survey results page, directly below the top section with respondent votes. It loads automatically as soon as your survey completes — there's nothing to enable or set up.

[<img src="https://mintcdn.com/pickfu/7w-u5xxJHuOW5diI/images/help/en/how-to-use-pickfu-s-built-in-ai-tools/d2230e7639068d1de49e206902a2fd7b.png?fit=max&auto=format&n=7w-u5xxJHuOW5diI&q=85&s=e99a326757d73036753f8ce9c41ed08b" alt="AI Insights section on a PickFu results page showing key callouts and recommendations" width="2784" height="1330" data-path="images/help/en/how-to-use-pickfu-s-built-in-ai-tools/d2230e7639068d1de49e206902a2fd7b.png" />](../images/help/en/how-to-use-pickfu-s-built-in-ai-tools/d2230e7639068d1de49e206902a2fd7b.png)

# What's inside

AI Insights has two parts:

* **Brief overview** – a short summary of what your results show.

* **Key callouts** – three or more specific insights drawn from the data: notable patterns, segment-level differences, or actionable recommendations.

Unlike a plain summary, AI Insights focuses on what you should *do* next, not just what respondents said. Recommendations might include refining your messaging, testing a different variation, or doubling down on a winning concept.

# Suggested follow-up survey

AI Insights also recommends a relevant follow-up survey based on your results, with a direct link to create it. For example, if you tested product image variations, the suggestion might be to test your winning image against a competitor — or to run an open-ended survey exploring why respondents preferred it.

The follow-up suggestion is a starting point, not a prescription. Edit the auto-filled survey to fit your needs before publishing.

# When AI Insights is most useful

* **Quick scan** – when you need to brief a teammate or stakeholder in 60 seconds.

* **Spotting what to read first** – the callouts point you to the most important themes, so you know which comments to dig into.

* **Deciding what to test next** – the suggested follow-up gives you a concrete next step instead of starting from a blank page.

# Frequently asked questions

## Is AI Insights included in my plan?

Yes. AI Insights is available to all PickFu users on every results page, no subscription or add-on required.

## What's the difference between AI Insights and AI Highlights?

AI Insights is a concise overview with actionable recommendations and a suggested follow-up survey, right at the top of your results page. [AI Highlights](/help/how-to-use-pickfu-s-built-in-ai-tools) is a dedicated tab with deeper thematic analysis — what respondents liked and disliked about each option, plus hypotheses for further tests.

## How accurate is AI Insights?

AI Insights summarizes patterns in the actual responses on your results page. As with any AI-generated summary, spot-check the underlying comments before making important decisions, especially when the stakes are high.

***

Related Articles

* [A walkthrough of your PickFu results page](/help/a-walkthrough-of-your-pickfu-results-page)
* [I have results — what should I do next?](/help/i-have-results-what-should-i-do-next)
* [How to use PickFu's built-in AI tools](/help/how-to-use-pickfu-s-built-in-ai-tools)
* [How does the PickFu AI chatbot work?](/help/how-does-the-pickfu-ai-chatbot-work)
* [What is the AI Highlights tab?](/help/what-is-the-ai-highlights-tab)
