App icon test marketing poll

 50 Respondents Women 18-34 35-49 50-64 

The following app icon test marketing poll was conducted online using PickFu.

PickFu collected 50 responses from a targeted (Gender identity: Female, Age: 18-34, 35-49, 50-64) audience in 1 hour and 43 minutes.

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Mobile_apps
Poll results

Which free mobile game would you prefer to download by its icon shows, and why?

Audience:50 U.S.-based respondents(Unknown)(Unknown)(Unknown)Women
Option image
Option A30 votes
Option image
Option B20 votes
30 Responses to Option A
1

I like these colors better.

2

This icon is clear in appearance.

3

The colors are more appealing.

7

I can't really decide which I like better, they both look great but Option A reads slightly better (as far as name) but that's not really a complaint on B either. It looks great too.

9

Easier on the eyes to read

10

I think the colors of this logo are more eye catching and attractive.

11

I prefer the graphics over the other one.

12

The coloring is much more attractive.

13

I like the colors and design of A somewhat better.

14

this one looks better to me.

15

I find this design more appealing

16

Option A is a cleaner design. Option B feels like it would be hard to read on a mobile device because of the font style.

20

The colors purple and red, black and gold look better together. Pink and red clash.

21

A. It looks a little more glossy & sharp-looking.

22

I like the boldness of the colors in A better.

23

easier to read title

26

This is less harsh on the eyes

27

i prefer the black/gold/ purple combo better

28

It looks more adventuresome, more "casino-y" and professional, whereas the one on the left looks "cheap" and trashy

31

Option A has a more sleek look.

35

I like the graphics on this option better than the other.

36

I like the colors.

39

I like the way option A looks. The design is clear and bold and really caught my attention.

40

I strongly prefer Option A because I like the color and graphics more than Option B.

42

I don't play slots games but option A looks a little friendlier.

43

Not much difference. I just like darker backgrounds in general.

46

I prefer the colors on Option A. I also like the way the three 7's look.

47

I prefer the lighter text on black background as it's easier to read and stands out more.

48

I like the symmetry of the icon.

49

the colors in the other option are a bit too bright.

20 Responses to Option B
4

Both are appealing , and intellectually my mind says Option A is 'better' but for some reason my eyes are repeatedly drawn back to Option B.

5

I like the brighter colors, and the look of the 7's on a roller like the real machines.

6

more flashy and colorful

8

Prefer the colors and dazzle of this design.

17

I really like the neon blue & purple colors.

18

B looks more exciting

19

B looks more fun and exciting.

24

it is flashier

25

IT LOOKS MORE PROFESSIONAL AND TRUSTWORTHY

29

I like the colors better and the design looks more professional.

30

More unique colors make me feel like I might not have seen games just like it already.

32

I like how bright it is and the coloring.

33

I like the colors and design better

34

This is exciting.

37

Looks like more fun

38

Love the bright colors of B.

41

I lvoe all the colors

44

It is more eye catching.

45

I like the image of the triple 7's. it tells me this is definitely a slot machine

50

It looks a bit more exciting, compared to A. Choice A looks kind of old-fashioned. Choice B looks like it might have more new and exciting games of slots.

Demographics
Age range
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Gender identity
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