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Head-to-head

Poll complete
50 people answered in about 2 hours.
50 US-based respondentsSeptember 9, 2009Public
September 9, 2009Public

Q: Which design is more informative, compelling, and professional for a city government's website?

Head-to-head poll

PickFu winner

City of Meridian

Several factors make Meridian the premier place to live, work, a raise a family, but it is the people who bring it to life.

http://www.meridiancity.org/
A
26 votes

52%

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Response flags
0
A
26 responses
A

B seems too complex, overwhelming.

A

site has a more simple portal, more welcoming.

A

The overall page looks a lot nicer; the graphic on the breefield page looks cartoonish and unprofessional

A

The header image on the right (breefield) makes it look unprofessional. It looks more like a children's game or something. Also, I like the layout on the left (meridian city) because it's simple and clean. The breefield website is also way too cluttered, there's too much information in one page.

A

B looks more cluttered. A is easier to navigate visually.

A

I thought A looked more professional, although both sites are slow to load

A

A has more drop down menus that actually work

A

appears more warm and inviting

A

the use of ".org" signifies a non-commerical website; also the website is briefer and therefore easier to remember

A

I prefer this one because the layout is better, there fewer links on the home page (so it doesn't look so busy), and the drawing of town hall on the top of the site I did NOT prefer makes the site and the town seem unfinished.

A

I like the elegant design... the other one has a cold header

A

looks more professional, better organized

A

it's easier to remember and read

A

The photo montage presented in the meridiancity.org site is far more professional than the cartoonish logo in the breefield site.

A

Option A is professional and is more user friendly (I prefer the dropdown options)

A

A looks more professional, B looks like a high school students computer class assignment.

A

I choose option A because I felt that there was more visual hierarchy with respect to navigational options, which makes the site easier to use. It also felt more modern and "up to date" because it included links to twitter, facebook and an rss feed. I did not see these features in option B. I expect websites to take advantage of social networking and syndication, including government websites.

A

I don't like the big illustration of the city hall. It looks poorly done.

A

If I want to search for a city website, I want to see the city name first in the address.

A

Option A was much more welcoming whereas B looked imposing and impersonal.

A

I don't like "our" for everything on the other one and It looks more professional. I like the dynamic menus

A

simple, easy on the eyes

A

much more graphically pleasing and easier to navigate and find stuff

A

The navigation menu bar is at the top, consistent with other sites, and the icons at the top is more professional.

A

Highly capable and advanced Web agency that's recognized as the leading firm for delivering custom and complex Web projects on time and on budget. Specializes in design, ecommerce, Web application development and Web strategy for mid to enterprise level clients and their representing agencies

B
24 responses
B

This website is so neat and beautiful,way better than the other one.

B

The design is clearly laid out, it's easy to find information

B

B does seem to be laid out in a more professional manner

B

Not clutered, easy to find information

B

B is more thorough in its information.

B

This site looks like a professional government building while the other site looks like a site operated by a realtor.

B

it is looking more interesting

B

Selection B looks more professional and has more information to offer than selection A. Selection A does not look very professional at all.

B

While A was more attractive and less cluttered, B was more informative, with important info like traffic alerts right on the homepage.

B

A looks like a commercial site; a message from the mayor is not what I'd want if I needed some good info, which is what I'd want if I went to a gov't. site. Option B lines up all the kinds of info, in neat categories, that someone would want. The info would be easy to find. The artwork is also terrific.

B

Option A seems more like a marketing tool with the slogan and the mayor's pic. The prominence of the video and gallery links make the city seem very small in not-a-good-way. Option B seems cleaner, easier to navigate, includes options for all the users ? residents, businesses, visitors and government.

B

Better laid out to be able to see more text and links without as much distracting photo graphics

B

B looks more formal. I'd tone down the building though.

B

This design has more text on the front which makes it seem more informative.

B

Option A seems friendlier than B, but B seems more professional and informative. B gives an easier breakdown of the things available.

B

B seems a lot more organized.

B

I liked the governmental building design look. Also the links to the events were easy to follow and of course the visitors link adds a nice touch. Answer has a homey soft spoken look about it which is fine for a personal website but not for a professional business.

B

I like the modern-looking building drawing and the general page layout.

B

Option A has more of a homy feeling, Option A looks like a real-estate site

B

Even though Option A looked better to me, I think Option B was more professional looking and informative.

B

This one (B) seems more organized and efficient, and looks less cluttered to me.

B

Option B seemed to have categories that were easier to locate than Option A. The tabs at the top such as News and Events, Services, Employment, etc. were easy to find.

B

Seems more logically laid out.

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AI analysis (sample data)

Unearth more insights with a detailed poll report, discovering what respondents liked, disliked, and what to do next.

Survey Analysis

Winning Option: Characteristics and Appeal

  • Option B emerged as the preferred brand packaging design, securing 12 out of 15 votes. Respondents frequently highlighted its aesthetic appeal, emphasizing the luxurious and high-quality impression it conveys. The ability to stack packages was a notable practical advantage mentioned by participants.
  • Several respondents appreciated the monochrome color scheme of Option B, which they found less overwhelming compared to more colorful designs. This preference for simplicity suggests that minimalistic designs may resonate well with this group.
  • Additionally, environmental considerations played a role in favoring Option B; some participants noted its reduced plastic usage and recyclability as attractive features.

Key Topics Across Options

  1. Aesthetic Appeal: Across both options, aesthetics were crucial in influencing preferences. Participants often referred to colors and overall design quality when justifying their choices.

  2. Environmental Concerns: Both options had respondents who valued environmentally friendly aspects of packaging. However, while Option A was praised for being reusable and eco-friendly by some, others perceived Option B’s reduced plastic use as more sustainable.

  3. Practicality: Practical elements such as ease of stacking (Option B) or suitability for travel (Option B) were significant factors in decision-making processes.

Hypotheses for Further Testing

  • Investigate whether minimalistic designs consistently outperform colorful ones across different demographic groups or product categories.

  • Explore if environmental messaging on packaging significantly influences consumer preference when compared with other attributes like luxury perception or practicality.

  • Assess how important stacking capability is relative to other functional benefits in various contexts such as home storage versus travel convenience.

These hypotheses can guide further research into understanding deeper consumer motivations behind packaging preferences observed in this survey context.

AI themes (sample data)

Learn what respondents like and dislike about your poll based on sentiments analyzed by our AI.
A

Likes (sample data)

  • Sleek and modern design
  • Large ear cup sizes for comfort
  • Minimalist and streamlined look

Dislikes (sample data)

  • Lack of unique features or standout elements
  • White color may get dirty easily
  • Not as much cushioning as other options
B

Likes (sample data)

  • (Note: There were no positive mentions specific to Option B in the provided survey answers)

Dislikes (sample data)

  • (Note: There were no negative mentions specific to Option B in the provided survey answers)
C

Likes (sample data)

  • Unique and stylish metallic grating design
  • Sturdy and flexible build
  • 'Cool' aesthetic appeal

Dislikes (sample data)

  • 'Weird' or unpleasant cone shape for earmuffs
  • 'Odd' overall appearance with metallic accents
  • (Note: Third negative mention not available from provided survey answers)
D

Likes (sample data)

  • Comfortable and sturdy design
  • Aesthetic appeal, including color options
  • Familiarity with the brand's quality

Dislikes (sample data)

  • Negative perception of the brand logo
  • Smaller ear size perceived as less comfortable
  • Design not preferred compared to others
E

Likes (sample data)

  • Sleek, modern, and professional look
  • Comfortable fit with larger ear sections that cup the ears well
  • Minimalist and clean black aesthetic

Dislikes (sample data)

  • 'Flat' appearance perceived as less comfortable by some
  • 'Bulky' design disliked by a few respondents
  • Narrower piece near headband' not appealing to all users
F

Likes (sample data)

  • 'Cushiony padding' for comfort over long periods of use
  • 'Solid build' making it durable and secure on the head/ears
  • Preferred neutral colors like black for headphones

Dislikes (sample data)

  • 'Large ear covering' may be too big for some users’ preferences
  • 'Separation of controls/buttons' not liked by everyone
  • 'Chrome accent rings on headband' not appealing to all respondents
G

Likes (sample data)

  • Design perceived as high quality and appealing
  • Liked the color, especially the blue
  • Thin padding was appreciated

Dislikes (sample data)

  • Looked flimsy to some respondents
  • Perceived as less sturdy compared to other options
  • Color preference for white or black over blue
H

Likes (sample data)

  • Modern and high-quality appearance with a white design
  • Comfortable padding on headband and ears
  • Sleek and neutral look preferred by many

Dislikes (sample data)

  • 'White' color seen as prone to getting dirty easily
  • 'Large ear cups' might be problematic for glasses wearers over long periods of use
  • 'Sturdy design' could be considered bulky by some users