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Head-to-head

Poll complete
50 people answered in about 2 hours.
50 US-based respondentsJune 26, 2022Public
June 26, 2022Public

Q: Based on the image, which product would you rather buy?

Head-to-head poll

Statistically significant
PickFu winner
A option image
A
34 votes

68%
2nd place
B option image
B
16 votes

32%

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Response flags
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Keywords
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Gender identity
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32
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Age range
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A
34 responses
A

Not into the odd patterns of the other, so would prefer the more plain designs.

A

I think the blake looks more appealing. I am not a fan of cameflage colors.

A

I much prefer the solid color design as it looks the best to me.

A

I liked choice A since the product looks professional and easy to focus on. Choice B looks too playful and not as eye catching.

A

The black and white design is much more visually appealing. It will also go well with many different decorative styles.

A

The black color scheme looks far more sleek.

A

I close A because I prefer the simpler design.

A

I prefer the option A water bottle product image because I like the sleek black color of the main product image and the uniform colors of the other color water bottles much more than the oddly colored water bottle packs seen in the option B product image.

A

I prefer Option A because the all-black design would do a better job of hiding any dirt or debris.

A

I would much rather buy option A personally. I think the it is more fashionable and stylish than option A. I enjoy the basic black look rather than the multicolored camouflage of B. It also seems to look like option A comes with an extra accessory that B does not.

A

I really like how simple and minimal option A is. I feel like it’s more pleasing to look at because the pattern isn’t as busy so the image isn’t as overwhelming.

A

Judging by the picture, option A includes the tools needed to clean the bottle-- And I prefer the stark, solid black color of the bottle and the box over the camo design of B.

A

I chose option A because I like it's simple black design. The basic design is my preference.

A

I would choose product A, I think product B with the camo looks too taxcky and overused. The black color on product A is simple and would match with a lot of different outfits.

A

I like a with the cleaner look. Camo too much.

A

i dont like camo, this one looks clean and finished, i like seeing the brush, solid colors are bettre than camo

A

I like the black bottle in A. The other choice, with camo, is not my thing.

A

no comparison. i'm not wild about my choice but it's far better than the other option.

A

I am not much of an extrovert, so for me Option A is the most attractive choice.. I am not sure who the camo-ish styling is targeted to.. Perhaps students, but after that I cannot see adults being interested in that sort of styling..

A

I could take the solid color anywhere, even to places that I want to look sophisticated.

A

I prefer option A because this image showcases product in a more thorough way, It looks like this comes with additional cleaning and attachment and I like color choices here better.

A

I like the patterns in B, but I chose A, because I like that it shows the cleaning tool and cap that comes with it, and that there's a visible pocket.

A

I like the plain black one without the design on it. The box even looks high class looks like it is very durable and I like how the little icons are above the main product and it displays the different colors you can get it in.

A

I don't like any of the patterns offered in B.

A

Option "A": While similar in design, I prefer to buy this one for the simple graphics, mesh pocket and array of solid color options compared to prints; the utility of this product speaks more loudly than the style for m.

A

I would definitely prefer this one. I like the simple black design and that it is a solid color. I also like all of the other options that are available. I am not a big fan of camo

A

I am not a fan of the camo design at all. I prefer one solid color.

A

I choose A, Because I like the color and it's clean for my eyes no distraction.

A

The black design is quite interesting to look at and I feel it's the more suitable option. The layout of products in the image also attracted my attention with ease.

A

I would pick A because of the color. I think A with the all black is a standard good look that isn’t flashy and doesn’t need to stick out. Nothing wrong with having color but I like mine simple.

A

Option A comes with a scrubber cleaner for difficult to reach spots inside.

A

Option A is the best because the product looks well designed and simple to use

A

I prefer the plain black color for the product. I like that they show the different accessories that come with it as well as showing the box that it comes in. I also like the row of alternate colors across the top of the image.

A

I like A better because the carrying bag is much more attractive and would match most casual styles. I also like the black lid and extra mesh zipper pocket.

B
16 responses
B

I'm pretty fond of anything in camo colors, so B would definitely catch my eye, and would likely be what I buy. Or if not for the camo, I like the other colors offered in B a lot more than A's own alternatives.

B

i like how it shows the variety of colors the the bottle comes in. they all look cool and different

B

I like the fact the B allows you to choose from different styles.

B

Based on the image, the product I would rather buy is Option B. I love the colored pattern options of this product. These seem more fun and eye-catching compared to the plain colors.

B

I like the patterns on the first choice. I think they look more unique and interesting.

B

The camouflage design of this option looks active and dynamic, which is appealing. Very cool for sure!

B

I think the designs in Option B are a lot more interesting and exciting, so I'd definitely be more likely to notice and select one of those.

B

i would rather buy the product in option B because it has a unique and colorful design

B

I prefer to buy B because its range of color choices appeal more to me and, unlike A, it does not aggressively overuse its branding.

B

This color, and the entire color selection is awesome because it's very different. I love the array of colors and they are unusual.

B

I would choose choice B first because of the color choice of the bag which is really eye-catching as compared to the common color which is black.

B

I love the creative options in choice b and also having the word Fitness is good

B

I would choose option B as my purchasing product because of the funky combat, floral, jungle design of the outer material. I also love the different designs illustrated at the bottom, it allows me to really get hip and trendy wearing those designs.

B

I prefer the color options offered in B.

B

I chose B because I love the designs not only of the main image but several of the other images on the bottom are very interesting to look at.. It is very artistic whereas A is too depressing with the all black design as the main image. You have to look on top to see that there are other colors.

B

I like the option to pick different styles over the solid black. While I do not like the camo choice that is displayed, I like the additional choices indicated beneath it.

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AI analysis (sample data)

Unearth more insights with a detailed poll report, discovering what respondents liked, disliked, and what to do next.

Survey Analysis

Winning Option: Characteristics and Appeal

  • Option B emerged as the preferred brand packaging design, securing 12 out of 15 votes. Respondents frequently highlighted its aesthetic appeal, emphasizing the luxurious and high-quality impression it conveys. The ability to stack packages was a notable practical advantage mentioned by participants.
  • Several respondents appreciated the monochrome color scheme of Option B, which they found less overwhelming compared to more colorful designs. This preference for simplicity suggests that minimalistic designs may resonate well with this group.
  • Additionally, environmental considerations played a role in favoring Option B; some participants noted its reduced plastic usage and recyclability as attractive features.

Key Topics Across Options

  1. Aesthetic Appeal: Across both options, aesthetics were crucial in influencing preferences. Participants often referred to colors and overall design quality when justifying their choices.

  2. Environmental Concerns: Both options had respondents who valued environmentally friendly aspects of packaging. However, while Option A was praised for being reusable and eco-friendly by some, others perceived Option B’s reduced plastic use as more sustainable.

  3. Practicality: Practical elements such as ease of stacking (Option B) or suitability for travel (Option B) were significant factors in decision-making processes.

Hypotheses for Further Testing

  • Investigate whether minimalistic designs consistently outperform colorful ones across different demographic groups or product categories.

  • Explore if environmental messaging on packaging significantly influences consumer preference when compared with other attributes like luxury perception or practicality.

  • Assess how important stacking capability is relative to other functional benefits in various contexts such as home storage versus travel convenience.

These hypotheses can guide further research into understanding deeper consumer motivations behind packaging preferences observed in this survey context.

AI themes (sample data)

Learn what respondents like and dislike about your poll based on sentiments analyzed by our AI.
A

Likes (sample data)

  • Sleek and modern design
  • Large ear cup sizes for comfort
  • Minimalist and streamlined look

Dislikes (sample data)

  • Lack of unique features or standout elements
  • White color may get dirty easily
  • Not as much cushioning as other options
B

Likes (sample data)

  • (Note: There were no positive mentions specific to Option B in the provided survey answers)

Dislikes (sample data)

  • (Note: There were no negative mentions specific to Option B in the provided survey answers)
C

Likes (sample data)

  • Unique and stylish metallic grating design
  • Sturdy and flexible build
  • 'Cool' aesthetic appeal

Dislikes (sample data)

  • 'Weird' or unpleasant cone shape for earmuffs
  • 'Odd' overall appearance with metallic accents
  • (Note: Third negative mention not available from provided survey answers)
D

Likes (sample data)

  • Comfortable and sturdy design
  • Aesthetic appeal, including color options
  • Familiarity with the brand's quality

Dislikes (sample data)

  • Negative perception of the brand logo
  • Smaller ear size perceived as less comfortable
  • Design not preferred compared to others
E

Likes (sample data)

  • Sleek, modern, and professional look
  • Comfortable fit with larger ear sections that cup the ears well
  • Minimalist and clean black aesthetic

Dislikes (sample data)

  • 'Flat' appearance perceived as less comfortable by some
  • 'Bulky' design disliked by a few respondents
  • Narrower piece near headband' not appealing to all users
F

Likes (sample data)

  • 'Cushiony padding' for comfort over long periods of use
  • 'Solid build' making it durable and secure on the head/ears
  • Preferred neutral colors like black for headphones

Dislikes (sample data)

  • 'Large ear covering' may be too big for some users’ preferences
  • 'Separation of controls/buttons' not liked by everyone
  • 'Chrome accent rings on headband' not appealing to all respondents
G

Likes (sample data)

  • Design perceived as high quality and appealing
  • Liked the color, especially the blue
  • Thin padding was appreciated

Dislikes (sample data)

  • Looked flimsy to some respondents
  • Perceived as less sturdy compared to other options
  • Color preference for white or black over blue
H

Likes (sample data)

  • Modern and high-quality appearance with a white design
  • Comfortable padding on headband and ears
  • Sleek and neutral look preferred by many

Dislikes (sample data)

  • 'White' color seen as prone to getting dirty easily
  • 'Large ear cups' might be problematic for glasses wearers over long periods of use
  • 'Sturdy design' could be considered bulky by some users