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Guides, playbooks, and best practices

Practical guides that walk you through common PickFu use cases across industries.

16 articles
Best-of-the-best resource guideA quick list of our favored topics for easy access
Playbook: Validate your game concept before development with PickFuUse this step-by-step guide to validate your game concept, art direction, and core mechanics with real players before committing dev resources.
Playbook: How to optimize your mobile game App Store listing with PickFuUse this ASO playbook to improve your app store listing creative (icons, screenshots, description, and more) to maximize installs.

For e-commerce sellers

Best practices for Amazon and e-commerce sellers.


Amazon listing mockup generatorHow to use our listing mockup tool to test and optimize your Amazon listings' most important info
Test product listings in an Amazon SERP mockupDisplay product options on a simulated Amazon search results page, giving the audience a familiar shopping environment for sharing feedback.
Helium10 Audience vs PickFu: Complete comparison guideUnderstand the differences between Helium10 Audience and PickFu's direct platform, including available features, capabilities, and pricing options.
Playbook: How to improve your Amazon CTR (clickthrough rate) with PickFuUse this step-by-step playbook to optimize your main image and boost clicks from Amazon search results through strategic testing.
Playbook: How to improve your Amazon CVR (conversion rate) with PickFuUse this comprehensive playbook to identify and fix conversion barriers on your product detail page through strategic testing and optimization.
Product testing checklistA list of top use cases to optimize your product's selling potential
How to use PickFu to improve your Amazon main imageImprove your clickthrough-rate (CTR) with a better main image
How to use PickFu throughout your entire selling journey.Your market research testing guide: poll examples for every stage using consumer feedback to get from idea to reality.
PickFu vs Amazon Manage Your Experiments: When to use each testing tool
How to Optimize Your Amazon Main ImageLearn how to run the right tests, analyze and optimize your Amazon main images with PickFu and boost your click-through rates (CTR).
Playbook: How to refine your packaging design with PickFuTest and refine your product packaging so it stands out on the shelf, communicates the right message, and converts browsers into buyers.