Interested in camping / fishing / hunting audience targeting

This is a 2 option poll with 50 respondents targeting Gender identity (Male), Interested in camping / fishing / hunting (Yes), and Amazon Prime member (Yes). A sample of responses:

• Option A has too much info. I like how concise option B was in comparison
• Double rifle cases are somewhat necessary for modern AR platforms if you have an optic and a sling with accessories.
• I feel that if you keep it simple, you stand a better chance of people really reading
• A is very expressive in describing the product and the values of the company that makes it, I go with A. B is more generic and to the point.
• I like the use of the firm's name more, showing Cedar Mill Fine Firearms as the company that stands behind a product. That makes it feel more real. I like the large size of the case described, the protection seal from the elements, and the design from former TSA and security guards. Good for this and definitely an excellent sounding product for the gun case.

This is a 2 option poll with 50 respondents targeting Amazon Prime member (Yes), Gender identity (Male), and Interested in camping / fishing / hunting (Yes). A sample of responses:

• I prefer to get all the information I can when buying a product. While some of it may not be relevant to what I'm looking for, it is better to have it available.
• Option B has enough info to make a choice between the two. Option B is easier to read and understand the pros of owning the gun case. Option A has too much info and is cluttered making it somewhat difficult to read.
• The more descriptive gun case is better here. I prefer to know more about the product. I think option A provides more information on what you get and that is perfect here. I'd go with option A with the better text and bullet points. Good descriptions in each point made there.
• Choice A provides me twice as much information as Choice B. The description gives me details of the cases construction, gives me details on the foam used, gives me suggested uses and potential for customizing the case...it really is a good amount of information that would allow me to make an informed purchase decision. If I could physically inspect the case then either description would be adequate but if I was buying the case sight unseen it would be important to have as much information as I could get my hands on with as much detail as possible.
• I like that B is brief and straight to the point. A is too long.

This is a 4 option poll with 100 respondents targeting Interested in camping / fishing / hunting (Yes) and Amazon Prime member (Yes). A sample of responses:

• I ranked the options based on how well I thought the colors and patterns would work if I wore them hunting.
• D can be used anywhere
• I prefer D because the camo pattern fits best to the forest.
• D C and B all offer a deeper green for the forests. .A looks more like a winter jacket. I am not a fan of the pixelated design.
• I think that options B & A are the best options based off the colors used looking the most like what you would expect to see in nature with rocks, trees, moss, etc. Options C&D are not very "natural" looking

This is a 2 option poll with 50 respondents targeting Interested in camping / fishing / hunting (Yes). A sample of responses:

• I have not barriers to not shop at this type of store.
• I chose B because there is no link to check out the store. Can't feel comfortable purchasing something from a store that can't provide a link to check out their inventory.
• Ebikes for hunters just doesn't seem like a good fit
• I prefer to see what I am getting in person. That goes with anything. I think there are too many things that can go wrong with something like this when you don’t see it in person. Maybe there is something you don’t like but you might not see it in a picture and by the time you it might be too late.
• Very little information to go off here. I do not feel like a lot of hunters are looking for ebikes, and most people who are looking for ebikes are not hunters. But all of that said if I were the ideal customer I do not see any reason I would not feel comfortable buying from the store.

This is a 2 option poll with 100 respondents targeting Interested in camping / fishing / hunting (Yes). A sample of responses:

• I only buy from large online retailers such as Amazon and Walmart to protect my personal information, I don't really trust giving my credit card info to a website I've never heard of before. But the website sounds legitimate enough that I'm sure the average consumer would trust it.
• It looks like a trustworthy, professional website.
• This website looks legitimate to me. If I were looking to purchase another ebike I’d definitely check out this site before making a decision on what to purchase. What I will say is that the prices are ridiculously high. I own an ebike that is faster and more durable than these and it was $1000 cheaper. So something for the company to consider if they want to compete with the general ebike market.
• SSL encryption is enabled, but more in depth security testing is needed to fully access this site's security posture.
• I don't support killing animals. And this store relates to killing deer.

This is a 2 option poll with 50 respondents targeting Interested in camping / fishing / hunting (Yes). A sample of responses:

• I like the olive drab color better, the knobby body would make it easier to hold, and it looks like it may take attachments in the front.
• B seems to be made of higher quality materials.
• These look like product renderings as opposed to actual objects. I would choose option B because the render gives the appearance of higher-quality. Option A almost looks like it was pulled from a videogame.
• Option "B": I have a monocular of a different manufacturer already but I like the look of this one more than the other mainly based on the superior photographic image. The grip area also looks better on this one comparatively.
• I prefer the grip type of material used where one would focus the scope and the green light reflection shows it's coated optics.

This is a 5 option poll with 50 respondents targeting Amazon Prime member (Yes) and Interested in camping / fishing / hunting (Yes). A sample of responses:

• The look like images of the same thing so I went in order of best price.
• I like the design and price of C and A over the others here.
• I prefer the design and price of C. E is looks well made but the difference was price. B, A, D all look quality but something about them wasn't as good
• I like that C has a low price combined with a high number of reviews and good rating. It makes me think it’s quality product with a good value.
• I like option B picture the most. I like how the image shows everything that you would revive including a carrying case for the portable shower.

This is a 5 option poll with 100 respondents targeting Interested in camping / fishing / hunting (Yes). A sample of responses:

• Apollo is a strong, recognizable name that evokes power. Foxtrot has a military connotation.
• D C and A are the best of the 5 - I like D best though. E and B are not that great for names to be honest. I'd go with D then C or A
• Slate tactical is easily the coolest sounding, the best name by far. Foxtrot is alright and the other 3 aren't that great. I'd go with Slate out of these choices.
• Words like "Zomp" and "Taiga" don't really appeal to me. "Foxtrot" is a memorable and good term to use for a tactical site, so I would definitely give that one the gold medal.
• Apollo sounds godlike and very premium. Foxtrot has military connotations so it also works well for tactical gear. Slate is my next favorite, but mainly because the last two (Taiga and Zomp) are meaningless words to me. I have at least heard of the word "Slate" before and it has a nice ring to it. Taiga sounds somewhat Asian and may not do well in the US market, while Zomp sounds clunky and makes me think of zombies.

This is a 2 option poll with 50 respondents targeting Interested in camping / fishing / hunting (Yes). A sample of responses:

• I like the camp fire design at the bottom of the page and the sub-title is easier to read.
• B- I prefer the more colorful and detailed image. It's more classic for a cover.
• I like the full color cover better
• Definitely option B as you can see the words the other image is completely obscured with that tint of color and it is not pleasant to look at.
• I would choose B because although at times when it rains it is dreary the image shown here makes one feel upbeat and bright and this makes it easier to camp when it rains

This is a 5 option poll with 100 respondents targeting Interested in camping / fishing / hunting (Yes). A sample of responses:

• Love to camp so this would be very helpful
• I am very dependent on my GPS and maps so this is a topic of interest and I would assume the same for others.Option A would seem to be helpful especially if one hikes in more remote places. I would be clueless.Option E would be somewhat helpful. I don't know that I would ever need it.Option B might come in handy but not sure when.Option D - if I need to survive, I know I won't be thinking about physical fitness.
• I choose D because this name is unique and creative at the same time, making people want to know about it
• I actually really into hiking and camping so all this is interesting. I'd choose physical fitness above the others because you need the strength and stamina to be able to perform all the other tasks in a survival situation.
• A is lame because fires are just super easy to make, I want to learn how to be fit and find food to live in the wilderness