App icon test marketing poll

50 Respondents General Population

This is a completed app icon test marketing poll published on Dec 22, 2014.

The mobile app developer received 50 unbiased responses (votes & explanations) from the general population in about 8 minutes.

Using PickFu, mobile app developers are able to test app icons and screens before launching, utilizing one of the cheapest and fastest app store optimization tools available.

Create Your Own App Icon Test Marketing Poll 

Which one would you rather swipe?

Option A

308ba8c4fe2f7b1289ba1afe065b59db9c1b57c6


33/50 votes

Full Poll Results

Published Dec 22, 2014
Public

Which one would you rather swipe?

50 Respondents General Population

Option A

308ba8c4fe2f7b1289ba1afe065b59db9c1b57c6


33 votes
Option B

Dc44fae221b2b2b4fc4dcdc605d881dab2f15b23


17 votes

Responses

Responses to Option A
1
The bit of red in the icon made it more noticeable
2
The other option is a little more boring without the color. Not eyecatching.
3
I like that one better
4
this icon is slightly easier to see
5
Contrasting color catches my eye.
6
like the two colors more
7
The red heart in the middle of the icon makes it look warmer and friendlier
8
Option A's additional color contrast catches my attention right away.
9
I like this screenshot more.
10
The pink middle looks nicer
11
I like the pink heart.
12
I find them both equal, however, I saw A first so it's sticking with me more.
13
I like the pink heart but it took me a long time to figure out what the difference between the two images was
14
The slight color change in the icon is slightly more noticeable.
15
the red heart stands out
16
I think that the colored in heart makes the app seem more obviously "caring".
17
more appealing
18
looks better
19
The little red heart won me over.
20
I like the design, the red heart in the middle is more eye catching.
21
They both look the same
22
I like the red heart. It looks inviting!
23
First option
24
I couldn't really tell much of a difference honestly. I looked at the pictures for a few minutes and really didn't see any difference.
25
like the pink
26
I like how the heart in the middle of the icon is colored.
27
looks better
28
i like the little heart
29
I can't tell what the difference is, I just like A better I guess.
30
better
31
The heart stands on more with option A.
32
The icon is a bit more eye-catching.
33
A has a slightly more simple design than B.
Responses to Option B
1
I like the icon without the red in it.
2
I can't see much of a difference.
3
I think the pink in the icon is childish. The white and blue looks better.
4
I like this option better then the other.
5
looks better
6
Pink heart not needed.
7
Better design
8
smoother look overall
9
I prefer Option B, it's simpler but looks easier to use.
10
DO NOT LIKE SPAM
11
They look identical - i see the icon in one has a pink dot. I prefer the plainer icon.
12
I think the icon with only 2 colors look better
13
seems better
14
minimalist & streamlined
15
Less cutesy.
16
Better
17
clean look

Demographics

Gender
Male (0%)
TraitPercentage
Male (0%)0
Female (0%)0
Age
3-17 (0%)
TraitPercentage
3-17 (0%)0
18-34 (0%)0
35-49 (0%)0
50-64 (0%)0
65+ (0%)0
Income
$0-30k (0%)
TraitPercentage
$0-30k (0%)0
$30-60k (0%)0
$60-100k (0%)0
$100k+ (0%)0
Ethnicity
White (0%)
TraitPercentage
White (0%)0
Black (0%)0
Asian (0%)0
Hispanic (0%)0
Other (0%)0
Education
High School (0%)
TraitPercentage
High School (0%)0
College (0%)0
Grad School (0%)0
Gender for Option A
Male (0%)
TraitPercentage
Male (0%)0
Female (0%)0
Gender for Option B
Male (0%)
TraitPercentage
Male (0%)0
Female (0%)0
Age for Option A
3-17 (0%)
TraitPercentage
3-17 (0%)0
18-34 (0%)0
35-49 (0%)0
50-64 (0%)0
65+ (0%)0
Age for Option B
3-17 (0%)
TraitPercentage
3-17 (0%)0
18-34 (0%)0
35-49 (0%)0
50-64 (0%)0
65+ (0%)0
Income for Option A
$0-30k (0%)
TraitPercentage
$0-30k (0%)0
$30-60k (0%)0
$60-100k (0%)0
$100k+ (0%)0
Income for Option B
$0-30k (0%)
TraitPercentage
$0-30k (0%)0
$30-60k (0%)0
$60-100k (0%)0
$100k+ (0%)0
Ethnicity for Option A
White (0%)
TraitPercentage
White (0%)0
Black (0%)0
Asian (0%)0
Hispanic (0%)0
Other (0%)0
Ethnicity for Option B
White (0%)
TraitPercentage
White (0%)0
Black (0%)0
Asian (0%)0
Hispanic (0%)0
Other (0%)0
Education for Option A
High School (0%)
TraitPercentage
High School (0%)0
College (0%)0
Grad School (0%)0
Education for Option B
High School (0%)
TraitPercentage
High School (0%)0
College (0%)0
Grad School (0%)0

A

Votes by demographic segment

B


Gender
67%
Male (31)
32%
63%
Female (19)
36%

Age
100%
3-17 (1)
0%
68%
18-34 (32)
31%
72%
35-49 (11)
27%
40%
50-64 (5)
60%
0%
65+ (1)
100%

Income
59%
$0-30k (22)
40%
66%
$30-60k (21)
33%
80%
$60-100k (5)
20%
100%
$100k+ (2)
0%

Ethnicity
61%
White (36)
38%
83%
Black (6)
16%
75%
Asian (8)
25%
-
Hispanic (None)
-
-
Other (None)
-

Education
62%
High School (8)
37%
62%
College (32)
37%
80%
Grad School (10)
20%
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