Product Description Split Testing
starting at only $50

Ecommerce

PickFu answers your most critical questions:

  • Does my product look attractive?
  • Is the right information included in my description?
  • Would this image stand out against competitors in the marketplace?

By matching you with U.S.-based shoppers and Amazon Prime members, you’ll uncover useful insights about your product, photos, titles, pricing, and more.

Market-test your e-commerce products and listings quickly, privately, and without bias.

Get Feedback Now →

1-minute setup, results in 15 minutes!

Join thousands of customers selling smarter with PickFu
including the biggest names in ecommerce

It’s time to ditch your current testing method
(if you even have one)

Rotating listing variants takes too much time


Maybe you already A/B test your product descriptions. But live tests take days (if not weeks) to collect data. And after all that time, the data is often inconclusive.

Buying ads costs too much money


Google Ads and Facebook Ads are expensive. They’re a hassle to manage, and at the end of the test, a click-through rate is the only real information you have.

Friends and family are too biased


You can get opinions from the people around you, but they’ll spare your feelings and tell you what you want to hear. Besides, are they even your target customer?

PickFu is a powerful alternative to what’s out there for sellers.
Using PickFu, you’ll get feedback quickly, affordably, and from the right group of people.

PickFu is lightning fast. Most polls complete in about 15 minutes. Compare that to two weeks using Splitly or running a Facebook Ads campaign.

PickFu doesn’t cost much, but its insights are priceless. Pay a flat fee rather than contending with unpredictable CPCs. Plus, by testing in a sandbox, you don’t run the risk of losing sales or harming your current search ranking. PickFu starts at only $50. Can you afford not to try it?

PickFu brings the right audience to you. Get instant access to the people who matter to your business. Ask the advice of 50, 100, even 500 respondents, targeted by demographic and behavioral traits, such as Amazon Prime members. Each respondent comes to your product with a fresh perspective and contributes thoughtful written answers to your questions.


Get 50 instant poll responses for $50

Try PickFu For Yourself

or read more about how PickFu works


3 simple steps to useful market feedback

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Mike Jackness
EcomCrew

PickFu is like a real-life fortune teller. Just set up a test and it will predict the future for you, saving you a ton of money and aggravation in the process.

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Adam Hudson
Reliable Education

PickFu is an outstanding tool for Amazon sellers to quickly and easily split-test almost every aspect of their product and listing. A+

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Steve Chou
MyWifeQuitHerJob.com

PickFu is an easy and quick way to test market your new business ideas before committing valuable resources. It's also an affordable way to optimize your e-commerce marketing images and copy before buying ads!


Get 50 instant poll responses for $50

Try PickFu Now

or read more about how PickFu works


PickFu vs. what you're doing now

 
Asking friends and family
Buying expensive ads
Going with your gut
Using PickFu
Definitive, quantitative result
Asking friends and family
Buying expensive ads
Going with your gut
Using PickFu
Qualitative, actionable feedback
Asking friends and family
Buying expensive ads
Going with your gut
Using PickFu
Fast turnaround
Asking friends and family
Buying expensive ads
Going with your gut
Using PickFu
Unbiased and anonymous responses
Asking friends and family
Buying expensive ads
Going with your gut
Using PickFu
Large representative audience
Asking friends and family
Buying expensive ads
Going with your gut
Using PickFu
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Manny Coats
CEO, Helium 10

PickFu.com is where I go when I want to quickly split test Amazon product images to actual Amazon Prime customers, and know which images customers prefer, before I make my product listing live. I get results within 1 hour with detailed 'reasons why' they voted a certain way. This has the potential to save thousands of dollars in lost sales from choosing the wrong image.

Reliable, ready-to-go respondents
that represent the customer segments you value

1-minute setup

Write one question and provide 1-8 options, and your poll starts collecting responses immediately

U.S.-based, unbiased respondents

Bring fresh eyes to your product description from people who are eager to help

Results in minutes, not days

Keep your momentum going with feedback you can use right away

Target customer segments

Test with groups of Amazon Prime members, pet lovers, frequent exercisers, homeowners, and more

Useful written explanations

Learn the why behind each response to make better product description decisions

Demographic info

Slice and dice responses by age, gender, ethnicity, income, education


Get 50 instant poll responses for $50

Collect actionable data in 15 Minutes

or read more about how PickFu works


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David Zaleski
EcomHub

I've used PickFu multiple times from testing logos to packaging and it's saved me from making poor branding decisions I thought would've worked, but the markets thought otherwise.

FAQs

What kind of results do I get?

Each set of results includes the following:

  • Answer tally: Stats on how many people (and what percentage) chose each option.
  • Answer comments: Each respondent explains why she chose what she did. These comments are often remarkably insightful. Many customers say it’s the most useful part of our service.
  • Demographic info: Demographic data about those who answered your poll, including gender, age, race, income, and educational level - displayed on pretty charts and broken down by each answer.
What kind of content can I test? Text? Images? Video?

You can test text, images or even video. Just make sure all your options are the same type of content. Read our about testing different types of content in our help center.

Who answers my polls?
We have a broad set of US-based respondents that are paid to answer your poll questions. We use a variety of safeguards to ensure that the respondents who participate in your polls answer them honestly and seriously. There is additional information in our help topic.
Do the respondents see my results?
No. Respondents do not see the final poll results. Respondents see a different view of the poll that includes your question, answer options, and any relevant segmentation survey questions. They do not see others’ answers or any identifying information.
I made a mistake. Can I stop my poll?
We cannot pause or stop and restart a poll once it has begun to receive responses because if a poll question or its options were to be edited mid-way, the results would be unreliable. Please take advantage of the Preview function before publishing your poll. We do not issue refunds for typos and other user errors.
Are the options shown to responders in random order?
Yes, we randomize the order of the options. However, we keep the labeling consistent (i.e., "A" or "B"). This means that while the order of options will change (sometimes Option B will be presented before Option A), Option B will be called Option B in both instances. Here's an example poll to demonstrate.
Why should I pay for a membership?
Paid membership is an excellent option if (1) you poll regularly to improve your business or (2) you're an organization that would benefit from the advanced business-specific features (teams, co-branding, API access, etc) Read more about membership plans here.
Do membership plans include polls?
No, polling costs are separate from plan costs. Your paid membership lowers the price per response for each poll using the PickFu Panel, and removes upgrade charges for premium polling features.

Have more questions? View our help center or contact us.


Get 50 instant poll responses for $50

and start gathering actionable product research right now

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or read more about how PickFu works


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