50 Respondents Amazon Prime subscribers Gardeners
The following product description split test was conducted online using PickFu.
PickFu collected 50 responses from a targeted (Amazon Prime member: Yes, Interest in gardening: Yes) audience in 38 minutes.
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Target audiences by walmart.com shopper, teaching experience, amazon prime member, shopper attitude - the spender, health attitude - proactive-patient, shopper attitude - price focused, health attitude - fitness-focused, smart assistant user, health attitude - product-focused, shopper attitude - the researcher, favorite stores for kitchenware, health attitude - worried sick patient, ebay shopper, and shopper attitude - the socially responsible buyer.
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