Small business owner audience targeting

This is a 2 option poll with 50 respondents targeting Small business owner (Yes). A sample of responses:

• The advertisement is more aesthetically pleasing and more descriptive than its competitor.
• I liked the warm peachy hues that were in this option.
• I really like the color scheme better and it catches my attention and makes me want to learn more.
• This product image has a better headline and sub headline then the other option and it may be better if the picture on option B becomes the picture in option A
• Well, I especially like the guessing game aspect here. It is how people really feel I think about marketing

This is a 3 option poll with 50 respondents targeting Small business owner (Yes) and Age range (45 54, 35 44, 55 64). A sample of responses:

• When I hear Camden Park Capital, I envision a high rise building with a park across the street in a metropolitan neighborhood. It feels like there is some prestige to it! Collie feels friendly, fun and familiar. Onto Capital doesn't really roll off the tongue. I don't find it memorable.
• A is the most appealing for me because of how it sounds. It seems like a professional company. Its also a name you can visualize seeing on a building or a downtown street in a higher finance district. The other two are food, but just not as eye catching or business like as A.
• Option C sounds the best to me. Option A sounds too location specific, and B sounds like it is from a cartoon about dogs that run a bank or something.
• Camden Park sounds prestigious. Collie has alliteration but that's it. Also makes me think of a dog.
• I like c. Most professional. I live near Camden park. They have a ride catch on fire every year. Don’t want to be associated with that.

This is a 3 option poll with 200 respondents targeting Small business owner (Yes). A sample of responses:

• I feel like this option would stand out more on a bookshelf. The color makes me feel like the book would be more exciting, than just the plain white option.
• The color is use does not affect the eye whatsoever.
• I like the design better, it allows me to 'Pick Out' the relevant info. eg title and author. Just not a huge fan of the color scheme
• I chose B because its more clean looking.
• The contrast between the white and blue stands out and high lights the 3.3 since each segment is 1/3.

This is a 1 option poll with 50 respondents targeting Small business owner (Yes) and Side hustles (Yes). A sample of responses:

• I don't. At the moment my bookkeeping needs are manageable on my own.
• I don't because I feel I can do it myself.
• I do not since I have a very simple and small business. I do not have any or much expenses to track. I can easily use Turbotax as a sole proprietor.
• I haven't gotten large enough for this to be a major concern yet but I do spend a little time researching it a bit for when the time comes. It would be nice to be more stream lined in that department.
• I don't. - ihave an accountant in house

This is a 1 option poll with 50 respondents targeting Side hustles (Yes) and Small business owner (Yes). A sample of responses:

• If I am the former (business owner) I would definitely pay that price. If was the latter, accountant, I would not mark up the price.
• I would likely use this service.
• As a small business owner, that seems too expensive. It would have to include preparing the taxes for me to even consider.
• If I was a business owner I would not incur any additional expense for bookkeeping. If I was an accountant I would be 100% likely to mark up a service like this and offer it to my clients. As an owner it's important to cut down on all expenses to save money, but as an accountant it's important to mark up services like this in order to make more money.
• As a business owner it would be of great benefit for me to have a service like this. I have spent a lot of time having to deal with all of the numbers and all of the accounting on my own.This would be a lot easier if I had somebody on my side that could help deal with the finances. I do realize however this would come with the cost and at 99. 95. I would not be able to afford that yet but if my business started to take off and is able to make more commissions and more sales than this would, be a great opportunity for me to help improve my business by making it more efficient.

This is a 2 option poll with 50 respondents targeting Small business owner (Yes). A sample of responses:

• I like B better, it sounds more interesting to me
• Choice B is most preferred as it teaching you something. Making money is a good subject to learn about. B is more interesting and the best pick.
• i feel like this one would be the most helpful to any business not just for personal online things. i would pick this because the information feels broad and i could use it and implement it at multiple aspects of my life
• (B) sounds like it is intended for a more general-purpose audience.
• A is the best it sounds interesting and something simple I could use.

This is a 2 option poll with 30 respondents targeting Small business owner (Yes). A sample of responses:

• Based on the description of the story in the book, I believe there should be consistency by using the word 'exit' in the book's subtitle. Using the word 'app' instead, gives the impression the company became successful when it doesn't sound like that's the case.
• I chose B because it feels good to leave the cash sucking and exit.
• I would choose A because app sounds like something you can use.
• I like that A explicitly states how they made the money by mentioning an app
• I like that it says what product was the result of the work.

This is a 1 option poll with 15 respondents targeting Small business owner (Yes). A sample of responses:

• I likely would if I was in the market for it. I think the painted box idea would be better than having stickers all over the box.
• I would not, I view boxes as trash, no need to dress them up
• Of course I love the design, the color pattern and even the size looks very aesthetic and classy.
• No, I wouldn't. I ship a lot of things and strongly prefer plain packaging. It makes them discreet and less of a target for thieves, and I think my online customers appreciate that.
• No - it looks cheap and tacky

This is a 1 option poll with 30 respondents targeting Small business owner (Yes) and Amazon Prime member (Yes). A sample of responses:

• This site is professional, detailed, ornate, immersive, trustworthy and easy to navigate. It is plush with information. No changes are needed!
• The colors are too dark. The website is too long.
• The last bullet in section two is too big on mobile. But I like the site messaging and you have real people on it which helps with credibility. I don't love the color scheme but that is subjective.
• In my opinion and based on what i saw, this website is really complete, it provides plenty of information and helps the public feel more reliable of it, the only thing that i would improve about this website is that it feels really simple and would need more images to make it feel more cozy.
• I think the fonts used aren't eye-catching enough. I also don't like the chat as being the first option. I would think that's something you do after being convinced.

This is a 0 option poll with 50 respondents targeting Small business owner (Yes) and Gender identity (Female). A sample of responses:

• Superpower seems like a gimmick. Makes me think it's not a real assessment or quiz. Strengths is more realistic and something I feel will glean some skill or trait about me I might not know I possess.
• There is a reason for miracles in businesses that give back to society. I believe to whom much is given, much is required. This is my explanation for option B.
• It sounds more exciting and rewarding to find a superpower over a strength.
• I can be quite strategic when conversing about my husband's work, but I have not considered myself strategic in my work. Therefore, I thought understanding my strategic business strength might prove helpful to me. Also, I'm not into superpower to success lingo. Sounds like New Age mumbo jumbo. You can't get anywhere without hard work and there are no shortcuts or secrets to that.
• A felt more meaningful and less trendy. B felt a little too "fluff" for my liking.