Make better decisions

Know what sells before you sell it

Whether a visitor hits the Buy button or the Back button means everything. So across every marketplace, top sellers and brands trust PickFu to ensure that their online stores and their products’ stories resonate with shoppers.

Get shopper feedback

Involve shoppers early in your production process and all along the way

As you source and design products, make sure shoppers like your prototypes.

Ensure your product’s packaging and marketing resonate.

Optimize your online listings by choosing the best photography and infographics.

Polls start at just $50 with no membership required

Use PickFu at every stage of your product development

Product research and sourcing

Make sure there's a market for what you're selling.

  • Product concept
  • Product name
  • Design options
  • Packaging designs
  • Product inserts
Marketing and branding

See whether your message resonates.

  • Logo designs
  • Brand names
  • Taglines
  • Website layouts
  • Advertising
Product launch

Continually optimize your channel listings.

  • Main image
  • Infographics
  • Bullet points
  • Listing title
  • A+ content

Explore recent polls from current sellers

PickFu is ideal for online sellers. Validate that there is a market for your product ideas and designs. As you consider vendors and prototypes, test them to make sure you’re on the right track. Then, as you get closer to launching, ensure your product photography, packaging, and other marketing assets are saying what you need them to say.  

Visit the gallery
Based on the image, which product would you rather buy?

50 gardeners

What color combination do you like best?

50 people

Which packaging do you prefer?

50 women, age 25-54

Trusted by top e-commerce brands

Meet the PickFu polls

Head-to-head polls

Compare photography or packaging options. Or use Head-to-head polls to test your product against a competitor’s.

Ranked polls

Understand what colors or product designs are most popular. Ask respondents to rank what bullet points are most important as they buy.

Open-ended polls

Showcase your entire website or listing to get general reactions and ideas for improvement.

Click Tests

See what draws attention in crowded marketplaces, whether on a physical shelf or a digital shelf.

PickFu polls start gathering responses immediately so you can act on the insights that day.

E-commerce tips from the PickFu blog

Amazon FBA product sourcing

Every product idea you have should be carefully considered before you sell it. Here are a few questions to ask yourself when evaluating potential products for your business.

How to optimize your digital shelf

When you go to a physical store, you browse and pick items off a shelf. When shopping online, the digital shelf is how your product is presented among other products.

How to sell on Wayfair

Wayfair is one of the largest online retailers of home goods. What do you need to know and do to start selling there?