Whether you're testing website layouts, product pages, or marketing materials, Click Tests show you exactly where people focus their attention. Upload any image, ask respondents to click based on a specific task, and get both visual heat maps and written explanations. No guesswork, just real data from your target audience delivered in minutes.
Get the visual insights you can't find anywhere else. See where people actually click, not where you think they will.
See exactly where people click on your images within minutes. Our heat maps reveal attention patterns you can't get any other way.
Every respondent explains why they clicked where they did, giving you the context behind the data.
Test with the exact demographics that match your customers, from Amazon shoppers to mobile gamers.
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Jump-start your research with proven templates designed for common testing scenarios.
A Click Test captures respondents' clicks on an image. You can request up to 10 clicks per respondent. Once your Click Test poll is finished, you get a heatmap showing the "hot" spots on your image where respondents clicked. Hover over the spots for a quick view of comments, or select an area with your cursor to get a closer look. Below the heatmap, you can read through all the written feedback, pin interesting comments, and ask follow-up questions.
You'll start to get results within minutes. Polls usually finish that same day, in a few hours or less. The larger and more targeted your audience, the longer it takes to collect all the responses.
Click Tests are priced per response and click, starting at $1 per response and 50 cents per click. Each additional click is 10 cents. For example, a Click Test requesting 3 clicks would cost $1.70 per respondent — that's $1 per response plus 50 cents for the first click, 10 cents for the second click, and 10 cents for the third. The final cost of your poll depends on the audience size and targeting. Learn more on our Pricing page
As Click Tests track visual engagement, only images are supported. Read our image testing guide for a full list of image file types and extensions. If you need to test other types of media, we recommend using a Ranked poll.
By the time you finish reading this, your Click Test will already be collecting answers. Get visual insights from real people in your target market.