Question type
Run a Click Test with PickFu
Click Tests reveal how people interact with your website or visuals. Learn what grabs attention and drives action on product listings, ads, landing pages, and more.
The world's top companies just PickFu it.
See exactly where your audience looks first
Whether you're testing website layouts, product pages, or marketing materials, Click Tests show you exactly where people focus their attention. Upload any image, ask respondents to click based on a specific task, and get both visual heat maps and written explanations. No guesswork, just real data from your target audience delivered in minutes.
When to use a Click Test
Whenever placement and attention decide the outcome.
Amazon search results and A+ content
See which listing in a grid gets the click, and what on the page draws the eye.
Landing pages and calls to action
Find out where visitors look first and whether they find the button.
App store screenshots
Learn which screenshot elements grab attention in a crowded store.
Covers, packaging, and ads
Discover the element that stands out, and the ones people never notice.
Why Click Tests work
Get the visual insights you can't find anywhere else. See where people actually click, not where you think they will.
Instant attention insights
See exactly where people click on your images within minutes. Our heat maps reveal attention patterns you can't get any other way.
Real explanations, not just clicks
Every respondent explains why they clicked where they did, giving you the context behind the data.
Target your ideal audience
Test with the exact demographics that match your customers, from Amazon shoppers to mobile gamers.
Click Tests survey examples
Packaging design feedback: instant noodles
See how consumers identify confusing elements on instant noodle packaging. Real click-test feedback on design complexity and readability.
Book cover design test: Christian self-help book
See where Christian readers' eyes go on a self-help book cover. This Click Test reveals most eye-catching design elements.
App Store screenshot Click Test: mobile farming game
See which mobile game screenshot grabs attention first. This Click Test reveals the most engaging elements in a farming-themed game.
Frequently asked questions
How does a Click Test work?
A Click Test captures respondents' clicks on an image. You can request up to 10 clicks per respondent. Once your survey is finished, you get a heatmap showing the “hot” spots where respondents clicked. Below the heatmap, you can read through all the written feedback, pin interesting comments, and ask follow-up questions.
How long do my results take to come in?
You'll start to get results within minutes. Surveys usually finish that same day, in a few hours or less. The larger and more targeted your audience, the longer it takes to collect all the responses.