Reach verified U.S. consumers instantly with PickFu's most comprehensive market research panel. Get fast, reliable insights from your target audience to make more confident decisions.
How PickFu works
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Ask your question
Create your survey in seconds with our intuitive builder and advanced U.S. targeting options
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We connect you with U.S. consumers
Our system instantly matches your survey with qualified U.S. respondents from our 15 million+ person panel
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Get actionable insights fast
Receive detailed responses, AI highlights, and demographic data to make confident business decisions
Who are the U.S. panel respondents?
PickFu's largest and most diverse panel. Our 15 million+ U.S. respondent audience represents the full spectrum of American consumers, across all states and demographics. Every respondent is verified, vetted, and incentivized to provide detailed, honest feedback.
“I have an MBA in Marketing and I enjoy being a part of this process where I can see a product or idea at its infancy and contribute my knowledge and experience to help others.”
“I like being able to give my opinion on things — what I think should be changed, or what I think works and what doesn’t! It’s fun to know my opinion truly helps things come to fruition.”
“I like having to be descriptive about what to say and about what I like about what is being shown. I learn about interesting new items and software and improvements on older items.”
Reach the right audience
Choose up to 4 traits from 100+ audience targeting options – from demographics to interests and behaviors. Hear from the people who match your buyers. See the full list of traits.
I love that PickFu takes guessing out of the equation! No more asking mom or getting biased feedback. Finally, I can get crowdsourced info in super-fast timeframes. I recommend it to all our clients.
Aaron HughesE-Commerce WalaExplore U.S. PickFu surveys
From Amazon products to app interfaces, book covers to marketing campaigns – see how thousands of businesses use PickFu to get U.S. consumer feedback in minutes.
Which Amazon product image would you be most likely to click on?
50 U.S.-based Amazon Prime members
Which mobile app interface do you prefer for online shopping?
75 U.S.-based millennials
Which book cover would make you most likely to purchase this novel?
100 U.S.-based book readers
Frequently asked questions
Are you sure PickFu respondents are humans, not bots?
While we leave open the possibility of a visiting-from-the-future Terminator situation, we do have tax information on file for every respondent so they can be paid. To the best of our knowledge (aforementioned cyborgs aside), our panelists are true-blue human beings with beating hearts, lived experiences, and a willingness to help.
How do survey results come in so quickly?
When individuals join the PickFu Panel, we interview them extensively to understand who they are and catalog the behaviors and consumption habits they self-report.
Once you run a PickFu survey, we invite everyone who qualifies to answer your question based on the targeting you’ve selected. Panelists provide answers on a first-come, first-served basis, assuring immediacy while also providing them the flexibility to answer surveys at any hour they’re online.
How does someone join the PickFu panel?
We’re not surprised you’d want to join such an esteemed group. PickFu works with third-party providers to find survey respondents and we are not directly recruiting at this time. If you would like to be notified about future opportunities to join our panel, please send an email to info@pickfu.com.
What language do respondents answer in?
Their own. Respondents see your survey in their country's native language and answer in it. PickFu translates their responses into your language automatically, and the 'Show original' toggle on your results page shows exactly what they wrote.
Is my survey translated automatically?
Yes. Write your question in English, pick the respondent country, and PickFu translates the question and response form into that country's native language. If you'd rather write in the local language yourself, PickFu leaves your wording untouched.
How long do international surveys take?
It depends on targeting. International panels are smaller than the US panel, so combining a country with several targeting traits can significantly extend completion time. Keep targeting light — the country plus one or two traits — for the fastest turnaround.