5-Second Test
E-commerce
Brand recall test: pet retailer ad image
This survey briefly shows 30 U.S. pet owners an ad image and asks what they remember — brands, products, colors, and themes. It's a 5 Second Test targeting dog and cat owners. Respondents consistently recalled the primary brand name and a few standout products, while noting the image felt cluttered overall.
- Question types
- 5-Second Test
- Respondents
- 30
- Location
- U.S.
- Audience
- Dog and cat owners
- Industry
- E-commerce
- Use case
- Marketing, ad campaign, brand recognition/recall