Mobile App Idea Test Marketing
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Actual Mobile App Idea Polls & Poll Results
Would you use an APP that help you to analyze your insurance monthly contribution ability. Advise on the coverage you actually need and show you the benchmark of the fair cost of these insurance. You can compare and compose your own insurance plan.
This is a 1 option poll with 50 respondents. A sample of responses:
- Yes I would use an APP to help analyze my insurance monthly contribution ability and advise me on coverage I need with fair cost of these insurance policies. It would be helpful to compare what prices are available and make sure that all aspects of my life are covered with insurance. I come from a family that believes in insurance. It is surprising what slips through the cracks and does not get insured. Would it know that I live in a flood plan and need coverage for flood insurance. Would it know that there was an earthquake in my area and would need insurance coverage for that situation? Being able to get a handle on what I would need insurance for would be a great help. I can see this being a great help for a new home owner to see what kind or type of insurance is required to be covered for all situations. A business might not know to get coverage for tools or for work done for a customer. This sounds like a great application to use and give assistance to me.
- This app does sound very helpful. I believe we over pay for automobile insurance because we get sucked into the agent telling us what we need instead of what we really need. If we had an app that customized for us we would be more knowledgeable on what was needed. I believe medical insurance could not benefit from this because medical field is so expensive we need the insurance to help offset charges. It may actually help to inform you what is covered. For example I have had the same medical insurance for 4 years, when I dislocated my jaw due to tMJ, I found out my insurance did not consider that a medical condition. It would have been nice to know before.
Improving your marriage; there is an app for that. Would you use it?
This is a 1 option poll with 50 respondents targeting Relationship Status (Married). A sample of responses:
- I would not be interested in using a marriage app for my husband and I. I definitely wouldn't pay for it and wouldn't download a trial either. We've been together 19 years, married for 16 of those. I don't think an app would make a positive difference because our recent problems are due to my husbands inability to set his tablet and phone down. This may be something beneficial to younger couples. But, if I want someone to weigh in on our marital issues, it will be a professional doing that job in person, to see the facial expressions and reactions of us to call us out on our lying. An app is never going to be able to help with deeper problems. And an event reminder? Everyone already has a calendar on their phone!
- I don't think this is an area where apps have any business. I like the idea of getting tips or using it as a reminder to show my husband a little more attention but I don't think that "evaluating" our relationship is a great idea. I don't want to feel like I am being graded and compared to other couples. Every relationship is unique and should be treated as such. I wouldn't want to pay for something like this but if a couple was really struggling I can see how it may be useful for them and may recommend it.
Which title do you prefer? We're building an app to help students improve their wellbeing and mental health, while keeping track of their college life.
This is a 2 option poll with 50 respondents. A sample of responses:
- I chose Option B because Option A is not memorable. It has a nice flow, but it's not something that would come to mind. I'm not thrilled with the name of UniBud, but it's better than Imni App. UniBud looks like a combination of University and Buddy.
- Honestly, I'm not a huge fan of either because both don't say "mental health" to me. I picked B based solely on the title UniBud since you are in colllege and need a friend. But still a friend doesn't equal to what the app is described as.
- I prefer B. I automatically associate Uni with University. It's also more easy to remember than Option A is. I would have a hard time remembering Option A and what it is for. I wouldn't have that problem at all with Option B.
- I actually do not really like either because I didn't know what "imni" means. I think that one sounds better and would look better as a title. If there is a meaning to A, I would choose that one.
- I don't think either one of them is a good title. But if I have to choose one, then I would pick B. I would suggest using one that says something about college life in the name
- I think this sounds a tad more unique and has a specialized process built in. The name seems more original as well, which should encourage higher adoption of the app.
Would you use a service that incentivizes you to explore your town by allowing you to map, share, and compete with friends on how much you've explored town and gave points when you visit a place that could be traded for discounts at your favorite places?
This is a 1 option poll with 50 respondents. A sample of responses:
- I don’t think I would personally be interested in a service like this. The main reason for me is that I don’t know many people I’m the city I live in. This may be good for college students/college towns. This service would bring people together if the situation was right. I’m not exactly sure about the competitor part. I do think of Pokémon Go that was very popular. People played mainly for points and bragging rights.
- I personally would probably not use such a service because it seems very time consuming and the rewards do not seem to justify the time. Since it would not seem like a fun thing to do, the incentives are all I would care about. The main competitors for this service could be anything that gives discounts to local places based on membership.
- I'm afraid this does not really interest me, I like to feel freer to explore on my own. This would seem a bit restrictive, I would feel I had to go some places in exchange for discounts at my favorite places. If I frequent a place it has its own rewards, that's why I go there.
- I would use that service. I believe the main competitor would be Google. I think they offer incentives or awards for people who visit location and make reviews. However, this service does sound appealing especially if you like to go out on the town a lot.
We are creating a virtual currency for our app, GawkBox. What currency name do you prefer?
This is a 2 option poll with 50 respondents targeting Play Mobile Games (Yes). A sample of responses:
- Choice B, G-Bucks sounds decent and a bit generic, but quite descriptive. Goins sounds too much like "goons" or "groins" and does not convey the meaning of a virtual currency outright, though "coins" can easily be derived from it.
- I feel like option B is more appealing. It is similar to v-bucks (used in another game) so it becomes pretty self-explanatory. Goins, on the other hand, is a little too similar to groin and its hard to take it seriously.
- This name is great! It sounds upscale, elite and contemporary. It makes sense also as it has the word bucks in it. It's a great name, it sounds young and up to date
- i like how this sounds on the ears. it sounds fun and also creative not too serious. the other option goins sounds strange and not like a real word
- When I hear "G-Bucks", I immediately think of the Fortnite currency V-Bucks, but when I hear "Goins", I think of a nasty medical condition.
- Goins sounds too close to groin, and I misread it as such the firsttime, making it not a good choice for a name of an app's in app currency
- Goins sounds kind of cheesy. Additionally I wouldn't know what they were at first if you didn't tell me they were currency.
- I think its a little more consistent with the app and the app name - it makes more sense to me
Would you use an app with the purpose "Discussions that matter to you" why/why not
This is a 2 option poll with 50 respondents. A sample of responses:
- I probably wouldn't use an app who's purpose is to show me discussions that matter to me only because there are already SO many options to get that kind of stuff already through a simple GOOGLE search. I don't necessarily think it's a bad idea, just not something I would use. It seems like you'd have to fill out some sort of questionnaire for the app to know what "mattered to me" anyway and at that point I would probably just search on google for whatever I was looking for. Thanks!! Also, is there a way to be notified when you post new HITs? I enjoy these =)
- Because the purpose listed is not very clear as to what the app actually does. Is the app for connecting with other people and having stimulating conversations? Is is a place to post your opinions on important topics? This short description does not include enough information to make me want to use this app.
- I would hope that the app would provide reliable links to information pertaining to things I've selected that I care about. It would be an interesting feature to allow up/down votes and maybe even commenting. I really like a good forum where I can rationally discuss and debate topics that matter to me.
- I would use an application with the above title to find current information on subjects that I may have questions on. For example, what is the latest medical break through on cancer. I would ask and it would take me to the correct websites/or chat rooms with this subject.
Our app has 2 features which need names. 1 Is a topic for live chat that a few people get together to discuss for a few days. 2 Is how we group similar people so they kind find kinds of topics they'll like. Which names are least confusing and best
This is a 4 option poll with 50 respondents. A sample of responses:
- I like D the best because I feel like topics is the most straightforward and understandable explanation of #1. It was the only option that featured topics. I also think that communities is the best option for #2. It makes sense based on the provided definition and communities sounds very welcoming. Some of the other options like gatherings and groups I do not like. Groups doesn't sound fun or inviting at all, and gatherings just sounds weird and generic.
- I think gathering and communities accurately depicts what you are trying to go for and the message you are trying to spread to the people interested in the app. I chose choice a because when I think gatherings and communities , I think of similar people with similar interests gathering to discuss things with each other , which is what you are trying to get across in your app name I think.
- I like Choice A the best because "gatherings" sounds more personal while communities sounds like it could pertain to any like minded individual. Choice B is the second best option as it still states gatherings and the second option "group" still sounds like it pertains to a larger community. Choice C is okay but better than Choice D
- The topics /communities selection for names let's me understand that there is a topic for live chat to discuss about something particular for a few days and the second one is most likely to group similar people with similar interests. The Option A and Option B selection are my other options to distinguish this.
Which app sounds more like something you would use
This is a 2 option poll with 50 respondents. A sample of responses:
- Everyone wants to believe that content is being curated especially for them, that someone is going out of their way to weed out all the bull and funnel only the stuff that matters directly to them. It makes people feel special.
- no comparison; "A" by a mile. first of all, the word "best" is one of those words that is over used, usually a word that really has no meaning because who is really to say what "best" is? also, "matters to you' is key.
- I chose A, content that matters to me, because the "best" content (option B) is completely subjective and may not be the best for me. Whereas content that matters to me is much more relevant and personalized
- I chose Option A because it sounds as though it would be something I could customize as I might like. the "Best Content" is subjective and might not be best for me.
- I can summarize content on my own and I don't need an app to do that for me. However, I am interested in content that matters to me, hence I would choose option a.
- i would like to know about the app overall, not just what i might like. there may be features that i missed out on when looking at such a narrowed description.
- A is more powerful and makes me think I have more ~power~ -- which is better sounding than B, as it assumes the person/company summarizing has the power
For an app that was designed to give you content that matters to you, what format wouldit be in-long articles, or short summaries, orimages,or videos, or podcast, or chat
This is a 1 option poll with 50 respondents. A sample of responses:
- I would prefer images but wouldn't mind short summaries. If they're trying to provide a lot of different content then I would prefer it quick and easy to browse through at a glance with the ability to dive in deeper (via videos, long articles, or podcasts) if there is something I am very interested in. Mostly, when I am using an app I want it to be something I can use quickly because I'm typically not one to sit using an app for extended periods of time.
- It would be more useful and easy to navigate if it was made up of images, with short summaries below/beside the image. You would be able to click at the end of the summary to lead to a more detailed, longer article about the subject, video links, links to relevant forums and other pictures.
- I think it would be in short summaries, something I can read and get a quick idea about, then if I want I can research more about it later. The short summary would be better for me, because I'm usually on the go and this is something I could look at really quick.
- I would prefer short summaries with links to any relevant videos, images or longer articles. Video and images slow things down and eat up data on my phone...let me decide if I'm interested enough to invest the time and data to seek out more information.
What kind of content online matters most to you? So if there was an app whose purpose was to give you content that matters to you, what would you see on that app?
This is a 1 option poll with 50 respondents. A sample of responses:
- I would want to be able to set preferences in that app so that I could select the content that I was interested in finding at a particular point in time (such as educational, travel, news, entertainment, etc.). I would also want the app to learn my personal preferences by being able to thumbs up and thumbs down the content that it shows me so that over time it can improve its selection. Personally, I often look at content relating to travel, food (either dining out or recipes), news, academic/scientific articles.
- I like family online content. I would like to have an app that would give me ideas about how to spend time with my kids in a sense to suggests the best activities for us. For example, I would like to have weekly suggestions about kids books, where to buy them for cheapest price, DIY projects to do with kids...healthy meals for kids...
- instructional, informational, and educational videos involving history, theology, guitar, music and music theory. This would also include podcasts on said subject and gaming related news and community insight into game streaming for those that broadcast to an audience in areas such as speed running.
- I am primarily interested in personal health and wellness information. I would like to see educational information regarding the health and wellness topic of concern as well as tracking information that would allow me to monitor my health condition and motivate me for change.
Current Ways To Test Market Your App Ideas
Trust Your Gut
It's your baby. Which one feels right?
Ask Friends & Family
Send an email to your friends and family with the different app ideas and ask for their feedback.
Buy Ads
Create a Google Ad or Facebook Ad for all the different app ideas and see which one has the highest click-through rate (CTR).
Or Use PickFu!
PickFu gets you the same quantitative and unbiased results as buying expensive ads, but much faster and without any of the hassle of trying to figure out how to setup the ads. As a bonus, you get written qualitative feedback you can use to further iterate on your app ideas.
Armed with this data, you will have the confidence to choose the best app idea.
How PickFu Compares
Friends & Family
Buying Ads
Your Gut
PickFu
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Qualitative Actionable Feedback
Fast Turnaround
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Large Representative Audience
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1-Minute Setup
Just write one question and two answer options and your app idea poll is ready to go.
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Explanations
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Demographic Info
Slice and dice responses by age, gender, ethnicity, income, education.
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Mobile App Developer Testimonials
PickFu helped us make informed decisions around our art that are paying off well for Boomie Blast. We were able to leverage a lot of what we tested to make sure our game art is on point with our intended audience.
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PickFu is one of the easiest & fastest ways to find out which of your mobile app screenshots or icons will drive more app downloads.
I can't recommend this service enough - what was eye opening to me was the comments the people left. They were even more valuable than the results of the test. You could tell that the people that chose the name "Super 80s World" really got it. The demographics backed it up even more: those responders were closer to the target age and salary demographic.
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