looks better

I think this would capture the attention of potential readers more.

Analyzing is a negative term. The other title is much better.

the other name is stupid

There is no redundancy unlike choice B.

Option B is too repetitive, and echoes "What to Expect When You're Expecting", a little clichéd.

A sounds better.

Option B is repetitive and seems patronizing.

It's easier to read and comprehend at a quick glance. The repetition of "analyze/analyzing" in B made me go "Huh?" until I went back and read it again more slowly. Unless of course that's the reaction you want, then go with B!

B is redundant.

B is too cliche. They both kind of are though A is slightly less.

I thought it was more interesting

A offers some mystery to the book, making me interested. B's title seems repetitive and long.

The word "analyze" twice in the title throws me off. I like the other one because it makes me feel like I could almost complete the sentence, but I want to see how the author handles it.

Option B is too wordy. Option A gets right to the point.

It seems more involved. It looks to go into to how to make a good decision.

It sounds better to me and would appear to tell the steps that are behind every good decision.

Hopefully it about good decision making.

Choice B sounds too complicated. Choice B sounds is more of a title that would make me want to pick up the book.

I like this one much better it caught my eye faster than the other one did.

It sounds like you are being let in on a secret.

My choice seems more appealing and interesting.

It sounds more pleasing

I just like the flow of the words better.

I think Option A sounds more simple to understand and therefore an easier book to read.

just like it better than the other choice

It would be more relevant to my immediate interests than B would.

More eye catching title.

Option B has that "[Subject] for Dummies" feel to it so I went with Option A.

I did not like option B because it used the words analyze and analyzing, rather redundant. Option A just sounds better.

Option B just sounds confusing.

This title makes more sense and isn't repetitive.

Because business is all about make good decisions to profit! Its a clear and positive message on the front of the book. The other one is just...it doesnt work nearly as well.

I think the other title sounds repetitive. I like the other one much better, and would be more apt to buy that one.

It's straight forward and tells you what the book is about the other title is kind of confusing

The "analyze" title is too confusing. The "good decision" title is easier to read at a glance.

I chose option A because it sounds more like an incomplete question making it more interesting.

It reads better than the other suggestion.

This title appeals more to an audience that is focused on results rather than process.

Sounds more interesting.

This one is better.

I think this one sounds more interesting and I would be more likely to pick it up and see exactly what it is about.

Makes you think more

More descriptive title so it grabs your attention

While Behind Every Good Decision is more catchy, it might draw the wrong audience. This title is more direct.

It is more clear what the book is about.

The slogan is interesting and catchy

Catchier

I find this title catchier than the other, more "different."

Option B sounds better than Option A.