I like the simplicity of A and just the board and all of it's angles.

I like seeing just the item in the main image. A looks better. The CGI children in B are creepy.

I would choose B because it shows kids actually using the product which I would find helpful in evaluating what size children could use it.

Seeing the kids on the board is very cute, but most importantly it shows the size clearly

Since both search results are clearly labeled with "Toys" in the thumbnail images, I would have to assume that I was indeed shopping for something in children's sizes in this scenario. With that in mind, I would be more likely to click on B, because it gives me an idea of the size of the board, as well as some other color options, so there is a lot more to explore in that listing.

Showing the kids on the board gives me a better idea of the size. With Option A, I have to guess how large it is.

this option has a very interesting and appealing design, I think it'll be very likely to buy this product. I like the colors used, they look very nice and very sophisticated. the models used in this image make the product look more advertising and appealing to the eye. I will think that this product will be more bought with this showcasing image.

This one is less confusing. It shows what the product can do.

B is more active and detailed. It shows all options and real life kids enjoying using the product.

It's cool to see the kids enjoying the product and having fun with it.

I would click on the image of option B because it is more informative and also available in many color variants to choose as per color preferences.

I prefer B because I can clearly see how big the body board is. I can give it as a gift to children.

I like Option B more because it shows the color variations that it comes in, which Option A doesn’t do.

I prefer the option B. It’s showing the body board with the little girl and little boy on it, and that makes the image more attractive. And it also shows that there are three other colors that you can purchase pink green and blue along with the red

I would click on option B because I like that I can see examples of the board being used and I like that I can see the different colors that it is available in . I also like the water splash graphics.