See why Dave Chesson recommends PickFu for test marketing your book titles and covers.
PickFu is phenomenally useful. I’m a customer because it helps me make design decisions without arguing.
PickFu makes it easy to poll the people who matter most. Ask the PickFu Panel anything about your book. In just minutes, they’ll share valuable insights, uncover issues you may not know you had, and give you confidence to move in the right direction.
Maybe you already A/B test your books. But live tests take days (if not weeks) to collect data. And after all that time, the data is often inconclusive.
Google Ads and Facebook Ads are expensive. They’re a hassle to manage, and at the end of the test, a click-through rate is the only real information you have.
You can get opinions from the people around you, but they’ll spare your feelings and tell you what you want to hear. Besides, are they even your target customer?
Most polls complete in about 15 minutes. Compare that to two weeks using Splitly or running a Facebook Ads campaign.
Pay a flat fee rather than contending with unpredictable CPCs. Plus, by testing in a sandbox, you don’t run the risk of losing sales or harming your current search ranking. PickFu starts at only $50. Can you afford not to try it?
Get instant access to the people who matter to your business. Ask the advice of 50, 100, even 500 respondents, targeted by demographic and behavioral traits, such as fiction lovers. Each respondent comes to your product with a fresh perspective and contributes thoughtful written answers to your questions.
Discover the title most intriguging to readers
Based on the title, which book would you rather buy?
Understand what grabs readers' attention
Based on the cover, which book would you rather buy?
See what readers find compelling
Based on the description, which book about [this topic] would you rather buy?
|Asking friends and family||Buying expensive ads||Going with your gut||Using PickFu|
|Definitive, quantitative result|
|Qualitative, actionable feedback|
|Unbiased and anonymous responses|
|Large representative audience|
Write one question and provide 1-8 options, and your poll starts collecting responses immediately
Bring fresh eyes to your book from people who are eager to help
Keep your momentum going with feedback you can use right away
Test with groups of fiction lovers, ebook readers, bookworms, and other behavioral and psychographic segments
Learn the why behind each response to make better book decisions
Slice and dice responses by age, gender, ethnicity, income, education, geography and other audience segments
Each set of results includes the following:
You can test text, images or even video. Just make sure all your options are the same type of content. Read our about testing different types of content in our help center.
The PickFu Panel is comprised of U.S.-based, native English-speaking respondents that represent a wide swath of demographics. You'll find a diverse mix of ages, income levels, and education, as well as behavioral and psychographic traits including exercise frequency, reading habits, and mobile app usage.
No. Respondents do not see the final poll results. Respondents see a different view of the poll that includes your question, answer options, and any relevant segmentation survey questions. They do not see others’ answers or any identifying information.
We cannot pause or stop and restart a poll once it has begun to receive responses because if a poll question or its options were to be edited mid-way, the results would be unreliable. Please take advantage of the Preview function before publishing your poll. We do not issue refunds for typos and other user errors.
Yes, we randomize the order of the options. However, we keep the labeling consistent (i.e., "A" or "B"). This means that while the order of options will change (sometimes Option B will be presented before Option A), Option B will be called Option B in both instances. Here's an example poll to demonstrate.
Paid membership is an excellent option if (1) you poll regularly to improve your business or (2) you're an organization that would benefit from the advanced business-specific features (teams, co-branding, API access, etc) Read more about membership plans here.
No, polling costs are separate from plan costs. Your paid membership lowers the price per response for each poll using the PickFu Panel, and removes upgrade charges for premium polling features.