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43 posts
Not a day goes by that we don’t mourn the loss of the epic mobile streaming app known as Quibi, short for “quick bites.” Just kidding. We were today years …
Laura Ojeda Melchor · September 19, 2024
As a game developer or designer, chances are you’ve heard of the game design document (GDD). It’s one of the most referenced documents in the game industry, and for good …
Tamilore Sonaike · June 17, 2024
TikTok has exploded in popularity over the last few years, becoming one of the most widely used social media platforms worldwide. As of 2023, TikTok had over 843.3 million active …
Deb Dutta · May 11, 2024
Do you know how lucrative and promising the mobile game industry is? Statista reports that: There are also opportunities to use AI and augmented reality to create new games. The …
Deb Dutta · April 28, 2024
Long gone are the days of relegating gaming to a niche hobby in the basement. In 2024, with a staggering market revenue of $455.27 billion, video gaming is serious business. …
Tamilore Sonaike · April 27, 2024
As technology advances, SaaS (software as a service) is only going to get more popular. The SaaS market is forecasted to keep growing at lightning speeds. According to Gartner, end-user …
Laura Ojeda Melchor · April 20, 2024
Much like Sesame Street’s Two-Headed Monster, the mobile application world has two dominant players: iOS and Android. Each platform caters to a distinct audience, has its own language(s), and offers …
Tamilore Sonaike · April 18, 2024
What’s in a name? Well, with apologies to Shakespeare, a great deal. Apps can be made or broken by their name. Great app names become part of the lexicon and …
Jacob Black · April 5, 2024
Launching your app is a huge accomplishment… but it’s just the beginning. If you want to actually increase your app’s visibility, reach your target audience, and drive downloads, you need …
Tamilore Sonaike · March 30, 2024
Do you want your mobile game to capture your target audience’s attention and rank as a top game in the app store? The key to making this happen is a …
Deb Dutta · March 28, 2024
Everyone who uses a smartphone knows that we’re flooded with app choices. App developers and marketers have to cut through an extremely crowded marketplace to sell their app successfully. There …
Jacob Black · March 27, 2024
Product development is a risky business. Whether you’re a software-as-a-service (SaaS) company, an app developer, an e-commerce brand, or a product manager, you want the solution you’ve spent countless hours …
Jacob Black · January 24, 2024
Are you looking for the best way to test names for your brand or product? After all, choosing the right name is the launchpad for business success. It’s the first …
Deb Dutta · December 15, 2023
In a world driven by ideas and innovations, it’s not uncommon to hear the words, “I have an idea for an app.” Whether it’s a game-changing productivity app, an interactive …
Tamilore Sonaike · December 12, 2023
Use PickFu to test company logo designs with real people before you choose a final version. Compare logo options, get written feedback, and see which design your target audience finds …
Adrienne Van Niman · December 2, 2023
First impressions matter. When it comes to your mobile app, your logo is the first thing would-be customers will notice when browsing through the app store. There are 2.29 million …
Jacob Black · November 29, 2023
We’ve all been using AI for a while (hello Siri, Alexa, and Google Assistant!) but it seems like generative AI is all anyone can talk about these days. It’s easy …
Laura Ojeda Melchor · November 21, 2023
One key factor decides if your mobile app is a flop or a hit: market research. However, many entrepreneurs and app developers find mobile app market research expensive, complex, and …
Deb Dutta · November 2, 2023
Mobile apps are expected to generate nearly $700 billion in global revenue by 2027. That means there’s a lot of money on the table for anyone with a great app …
Stanley Krajčír · February 2, 2023
Welcome to Expert’s Corner, our interview series with makers, thinkers, and entrepreneurs in the core industries we serve: e-commerce, mobile gaming marketing, mobile game design and publishing. This is where …
Janet Rausa Fuller · February 10, 2022
How many misclicks does it take for a user to give up and leave your website? How many taps before they ditch your app and check out your competitor? It …
Matt Ellis · February 7, 2022
Gamers want hardware for the holidays. Will they be able to get it? The mobile gaming and tech industries are known for offering substantial holiday discounts. With companies and consumers …
Guest Author · December 7, 2021
There’s never been a better time to get into crowdfunding. Nearly one-third of Americans say they contribute to a crowdfunding project each year, according to a report by the Lilly …
Laura Ojeda Melchor · October 25, 2021
Tracksuits are trending this Halloween. If you’ve seen “Squid Game” on Netflix, you know what we’re referring to. For those who haven’t watched the dystopian Korean thriller, here’s a quick …
Janet Rausa Fuller · October 20, 2021
