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It’s never been easier to create infographics. With tools like Canva and Infogram, the graphic design part is a snap. And having infographics on your Amazon product listings can deliver …
Laura Ojeda Melchor · November 3, 2024
Your Amazon click-through rate (CTR) is a crucial performance metric when you’re an Amazon seller. It reflects the ratio of people who see your product listing – also known as …
Laura Ojeda Melchor · October 6, 2024
Running Amazon ads can feel like burning a hole in your pocket if you’re not getting the returns you expect. One of the biggest challenges is high advertising costs that …
Deb Dutta · September 27, 2024
Not a day goes by that we don’t mourn the loss of the epic mobile streaming app known as Quibi, short for “quick bites.” Just kidding. We were today years …
Laura Ojeda Melchor · September 19, 2024
September 16, 2024 | Seattle, Washington PickFu, the leading consumer research platform for marketplace sellers, is excited to announce its sponsorship and participation in Amazon Accelerate 2024 as a trusted …
Adrienne Van Niman · September 16, 2024
Product launches shouldn’t feel like a roll of the dice, leaving you with uncertain outcomes. When you’ve put countless hours and resources into development, production, and branding – you should …
Deb Dutta · September 9, 2024
An Amazon image stack isn’t just a collection of photos – it’s a powerful marketing tool that can define your success as an Amazon seller. One study uncovered that 90% …
Deb Dutta · August 7, 2024
Amazon is the world’s most popular e-commerce marketplace with over 2 billion visits per month on average. And while it’s true that 80% of the platform’s 310 million active customers …
Jacob Black · July 31, 2024
Having trouble finding survey participants? You’re not alone. The average response rate for online surveys is 44.1%, and simply reaching out to more people doesn’t improve this number. To add …
Deb Dutta · July 28, 2024
So you’ve created the perfect survey. You’ve done your planning, set goals, defined your target audience, carefully written the questions, and planned how to implement the feedback when it’s complete. …
Jacob Black · June 28, 2024
Traditional market research – like running in-person focus groups or analyzing complicated consumer data – is often time-consuming and costly, causing delays that frustrate managers, designers, and marketers. If you …
Deb Dutta · June 19, 2024
As a game developer or designer, chances are you’ve heard of the game design document (GDD). It’s one of the most referenced documents in the game industry, and for good …
Tamilore Sonaike · June 17, 2024
Quick summary: To get survey responses, start by defining exactly who should answer, then share the survey where those people already spend time — email lists, post-purchase touchpoints, targeted research …
Adrienne Van Niman · June 12, 2024
Can you sell on Temu, and how does it work? This guide explains that Temu only allows manufacturers, not resellers or dropshippers, to sell on its platform. It outlines how …
Jacob Black · May 31, 2024
In the latest episode of The PickFu Podcast, John Aspinall welcomed Mike Jackness, the co-founder of EcomCrew, to discuss the challenges and opportunities of building a successful e-commerce brand in …
Adrienne Van Niman · May 30, 2024
The allure of passive income — earning money with little to no effort — is undeniable. And selling on Amazon, the online retail giant with a massive global reach, offers …
Tamilore Sonaike · May 23, 2024
In the latest episode of The PickFu Podcast, John Aspinall, Brand Evangelist at PickFu, welcomed Rafael Veloz, CEO and Founder of Share It Studio, a creative agency specializing in data-driven …
Adrienne Van Niman · May 20, 2024
In the ever-evolving landscape of e-commerce, staying ahead of trends is paramount for brands aiming to thrive in the digital marketplace. With technology continually advancing and consumer behavior shifting rapidly, …
Krista Becker · May 17, 2024
In the latest episode of The PickFu Podcast, John Aspinall, Brand Evangelist at PickFu, sat down with Destaney Wishon, CEO of BTR Media, to discuss the evolving landscape of Amazon …
Adrienne Van Niman · May 17, 2024
When Amazon first opened its virtual doors in 1995, few could have predicted it would become the biggest e-commerce company in the world. Back then, the founder wanted it to …
Laura Ojeda Melchor · May 16, 2024
TikTok has exploded in popularity over the last few years, becoming one of the most widely used social media platforms worldwide. As of 2023, TikTok had over 843.3 million active …
Deb Dutta · May 11, 2024
In the latest episode of The PickFu Podcast, host John Aspinall talked to special guest Ian Sells. Ian has over a decade of e-commerce experience, has founded or helped grow …
Adrienne Van Niman · May 7, 2024
How much does it cost to start selling on Amazon FBA? This comprehensive guide breaks down the startup costs of launching an Amazon FBA business – from essential fees like …
Jacob Black · May 4, 2024
Is Temu a threat to Amazon sellers – and should you be worried? This guide compares Temu and Amazon’s business models, showing why Temu’s ultra-low prices and manufacturer-to-consumer model appeal …
Laura Ojeda Melchor · May 1, 2024
