Question type
Run a Multi Select survey with PickFu
When multiple answers apply, Multi Select surveys reveal combinations and groupings you can't get from single-selection formats.
The world's top companies just PickFu it.
Discover patterns in how people choose
Multi Select surveys let respondents choose more than one option from a list of 3 to 8 choices. This format is ideal when you want to explore combinations or understand the relative appeal of multiple ideas. Unlike Ranked surveys, this format is faster for respondents and gives you insights into both the most selected individual options and common groupings of selections. Each respondent also leaves a written comment explaining their selections, helping you understand how ideas compete or complement one another.
Why Multi Select surveys reveal hidden patterns
See which options work together and discover unexpected combinations that resonate with your audience.
Explore combinations and bundles
See which options consistently appear together and spot potential themes that resonate with your audience.
Faster than ranking, richer than single choice
Get complex insights without overwhelming respondents. Perfect when multiple answers genuinely apply.
Understand relative appeal across options
Discover how ideas compete or complement each other, revealing decision-making patterns you'd miss otherwise.
Multi Select survey examples
Frequently asked questions
What is PickFu?
PickFu is a consumer insights platform that gets you feedback from real people in your target audience — within hours, not weeks. Teams use it to test product concepts, game designs, packaging, listings, and marketing copy, then iterate before spending on a launch.
Who is PickFu for?
Product, creative, and marketing professionals who want to make confident, insight-driven decisions. Some have no dedicated research team; others just want answers quickly without commissioning a full study. It's used most in e-commerce and CPG, gaming and mobile apps, and publishing — but it works anywhere you need real people to react to your ideas.
How much does PickFu cost?
It’s free to sign up for a PickFu account, and surveys start at $1 per response. Survey pricing is based on complexity of your question type and audience targeting, as well as audience sample size. You can also subscribe to PickFu to save money on each survey and access our full feature set.
How does audience targeting in PickFu work?
The PickFu panel is a carefully vetted, built-in audience of millions of verified respondents. When building a survey, you can choose a random audience or reach your target audience by selecting from 100+ traits spanning demographics, interests, and behaviors. You can also target by location – our panel is available in 15 countries. Learn more about the PickFu panel.
How long do my results take to come in?
You'll start to get results within minutes. Surveys usually finish that same day, in a few hours or less. The larger and more targeted your audience, the longer it takes to collect all the responses.