Businesses of all kinds turn to PickFu for powerful consumer insights they can trust.
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Amazon testing made simple. Optimize your listings, main images, and product designs with real shopper feedback. Better than Amazon MYE - get results in hours, not weeks.
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Book market research made simple. Test book covers, titles, and marketing materials with real readers. Get reader feedback to boost discoverability and sales.
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E-commerce optimization made simple. Test products, packaging, and listings with real shoppers. Get consumer insights to boost conversions and drive sales.
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Apps & gaming optimization made simple. Test game concepts, characters, and App Store assets with real players. Get market research insights to boost downloads and retention.
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Test your marketing campaigns before you launch. Get consumer feedback on ads, messaging, and creative materials. Optimize for higher engagement and conversions.
Learn moreBuild a poll in as little as three clicks with our prebuilt templates for common use cases.
Meet the PickFu panel: 15 million human respondents from across the globe. Target your specific audience to get relevant insights from the people who matter most to your business.


No more parsing through hundreds of responses manually. PickFu's AI tools help you quickly understand how your audience responded and why, so you can identify trends and next steps.



PickFu is a do-it-yourself polling platform that enables businesses to gather in-depth consumer insights and make data-driven decisions faster. Ask for feedback on your product concepts, game designs, marketing copy, and more, and get results from real people in your target audience within minutes.
PickFu is for anyone who wants to gather feedback from the people that matter most to their business. Customers across industries like e-commerce, mobile gaming, marketing, and publishing use PickFu to optimize product listings, websites, mobile game trailers, book titles, brand logos, ads, and more – the possibilities are endless.
It’s free to sign up for a PickFu account, and polls start at $1 per response. Poll pricing is based on complexity of your poll type and audience targeting, as well as audience sample size. You can also subscribe to PickFu to save money on each poll and access our full feature set.
PickFu offers fast, cost-effective, and high-quality consumer insights. Make data-driven business decisions by asking your target audience what they think about your offerings. Optimize your website, product listings, game concepts, book covers, marketing assets, and more with in-depth feedback from real people – starting at just $1 per response.
The PickFu panel is a carefully vetted, built-in audience of over 15 million real consumers from across the globe. When building a poll or survey, you have the option to choose a random audience to answer your questions, or reach your target audience by selecting from 100+ traits spanning a wide variety of demographics, interests, and behaviors. You can also target your audience by location – our panel is currently available in 13 countries and counting. Learn more about the PickFu panel here.
We hold our respondent panel and ourselves to the highest standards and constantly work on the back end to maintain them. Between human quality checkers, machine learning, and our built-in feedback system, we can ensure that you get the most reliable feedback. Learn more about our panel and our quality promise here.
Sign up to explore our poll types and get started with your consumer research.
Polls start at just $15.