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Read the wording of the link to the right of the red button. Which wording would you be most likely to click on? What would you expect to happen after clicking it? Please explain what you expect after clicking for each option, A, B, and C.
Option C won this Ranked poll with a final tally of 20 votes after 1 round of vote counting.
In a Ranked poll, respondents rank every option in order of preference. For example, when you test 6 options, each respondent orders their choices from first to sixth place.
PickFu requires a majority to win a Ranked poll. A majority winner differs from a plurality winner. A majority winner earns over 50% of the votes, whereas a plurality winner earns the most votes, regardless of winning percentage.
If an option does not earn a majority of votes, PickFu eliminates the option with the lowest number of votes. The votes from the eliminated option are reassigned based on each respondent’s next choice. This process continues in rounds until a majority winner emerges.
Scores reflect the percentage of total votes an option receives during the vote counting and indicate the relative preference of the respondents. If there is no majority winner, look to the scores to see how the options fared relative to one another.
Option | Round 1 |
---|---|
C | 57.14% 20 votes |
B | 22.86% 8 votes |
A | 20% 7 votes |
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7 Responses to Option A
A and B are more pleasing to me and better displayed as compared to choice C.
I prefer option A. I like the idea of previewing content before I get started. It helps me develop productive questions.
joining the waiting list allows me to get access to items as soon as they are ready, the next is early access.
I like the words Preview Content the best. For all three options I would expect a new window or tab to open in my browser and a video to play, because it has a Play button as the icon.
I prefer when clickable buttons give me a clear action item, so I know that when I click on the buttons here I will join a wait list
With previewing the content, I am seeing if this is really what I want and if this will work for my time constraints. Option B is similar but just worded a bit differently. Option C is like you are watching a movie or TV trailer for a show.
I choose A because I want to preview the content to decide whether to enroll. I expect to see details about the content. Option B would also show some details about the content. Option C would have the information in a video format.
8 Responses to Option B
I like Option B the best because I think when I click the link, I will get a sneak preview. Option A is my second choice because I think when I click the link I will be able to preview the content. I believe that when I click Option C I will be shown a trailer.
"SNeak preview" makes the content sounds exclusive and something special that not everyone gets to see.
I would expect for a window to pop up with a preview of whatever is being teased. I feel like Option B pinpoints this the best.
I chose B because I think that "Join Waiting List" because this suggests exclusivity which makes it more appealing.
I would click on this and would think I would see something for a married couple to how to build a great relationship
Sneak peak creates a sense of secrecy and surprise. I would expect a video to start to show.
I choose "B" maybe it is something for married couples to do together and enjoy together.
In my opinion, option B, "Sneak preview," sounds better than other options. So I have chosen option B.
20 Responses to Option C
The best choice is watch the trailer.
Definitely like C the best - The others make me feel like i may not hear anything from them.
Early access seems more exciting.
C is appropriate because early access feels like a privilege, A and B feels like a second thought, a favor.
C is the easiest to read.
Option C is the better choice for me. I liked this design more. The most appealing and stylish design.
The waiting list means I’m too late for the signup. Getting early access means I’m getting a sneak preview.
They would show me a trailer of what to expect. I think this is the most straightforward. Everyone understands this
I would click on option C because I would want to watch the trailer for the Art is Marriage study.
I like getting early access better as I think that it is more appealing.
I like having the feeling of getting early access than joining a wait list. And I prefer Sneak peak over preview content. Makes me feel more elite as anyone can join a wish list
I think this would lead me to getting signed up to some type of newsletter for updates on when this is available
C is the only one that appeals to me, because I want to know what the gist is for this. I don't want to wait as A and B would recommend I do.
I would want to feel like I am getting something others aren't getting so I would click on C first and think to find out a way to get access before others. In A and B I would think there would be a list to sign up on
C. Makes it seem like its special and I can get it. More prestigious than joining a waiting list.
I prefer the "watch trailer" option, as it is the most truthful about the type of content I will watch. I am unsure what "Preview Content" means, and it doesn't necessarily imply a finished product, like a movie trailer.
C is most preferred because it says, 'watch trailer". This is more appealing. B is second because it says," sneak preview". A is last as is too basic and doesn't offer as much as C. C is the best.
I think option C is the best because it makes me feel like I'm getting something special. It would make me more likely to click the button. Options B and A make me feel like I've already missed something. They don't make me feel very good.
I like option C the best because it sounds more official. I would expect that after clicking the link, I would be taken to a sample of what looks to be a marriage conference.
I preferred the "get early access" button over the other choices.
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