Test marketing poll

100 Respondents Omnivore

This is a completed test marketing poll published on Nov 16, 2015.

The customer received 100 unbiased responses (votes & explanations) from a targeted (Omnivore) responder pool in about about 1 hour.

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If you could only have one protein at your Thanksgiving, which meat would it be?

Option A

Turkey


73/100 votes

Full Poll Results

Published Nov 16, 2015
Public

If you could only have one protein at your Thanksgiving, which meat would it be?

100 Respondents Omnivore

Option A

Turkey


73 votes
Option B

Ham


27 votes

Responses

Responses to Option A
1
Turkey is more traditional.
2
because Thanksgiving has to have turkey included
3
For reasons of tradition, and I think cooking a turkey is more fun.
4
Classic choice
5
More traditional.
6
It's a traditional meal for Thanksgiving.
7
Turkey is the traditional meal
8
Thanksgiving is for turkey and turkey only. Ham is for Easter.
9
Thats how it should be.
10
I hate ham!
11
More variety and better leftover options
12
Thanksgiving is all about the turkey. Christmas is for ham.
13
Ham is too salty for my liking.
14
I chose option A because I've always eaten turkey for Thanksgiving; it seems to be the quintessential meat for Thanksgiving. Besides, ham is for Christmas.
15
Come on man. . . It's all about the Turkey at Thanksgiving. Gotta be a turkey! Ham is for Christmas right? Option A please, and could you pass the mass potatoes and gravy while you're at it. PS: Why are you no longer posting bonuses for competent data? Kind of takes away from the compensation appeal without the little periodic bonuses! Thanks!
16
I'd go for the biggest tradition at our house. And, I really like turkey.
17
It tastes better and is healthier
18
I actually prefer Ham to Turkey, but at Thanksgiving Turkey is the classic protein and I can't imagine a Thanksgiving without it.
19
turkey only because it's the "traditional" thing and tradition is important for a holiday like thanks giving to me
20
Don't really like ham much
21
Ham is usually too salty, and not as many people in my family like it.
22
no pork on my fork
23
I don't like ham.
24
It wouldn't be Thanksgiving dinner without turkey.
25
Thanksgiving is not the same without Turkey.
26
I like the tradition. Turkey in my eyes will always be associated with thanksgiving.
27
It is the traditional Thanksgiving food. No Thanksgiving is complete without turkey.
28
Turkey is traditional, having just ham would be wrong.
29
You have to have turkey in order for it to be Thanksgiving. It just wouldn't be proper without it.
30
I turkey because I know a lot more recipes for all the left over turkey for the days after Thanksgiving and it reheats better than ham.
31
I like the taste of turkey better. I've never been fond of ham.
32
Tradition
33
it's traditional and goes better wiht all the sides
34
I have had Turkey every thanksgiving of my life with one exception, and that year I had ham. I didn't care for it. Turkey is for Thanksgiving.
35
i don't eat pork.
36
I don't eat pork.
37
can't beat the classic turkey
38
Turkey is classic for Thanksgiving, and often not had around the house during the year nearly as often as ham is.
39
It's tradition!
40
I do Ham at Christmas
41
i don't like turkey very much but I can't stand ham, it is way too salty.
42
I don't like ham that much. I love turkey.
43
I'm converting to Judaism and do not eat pork products.
44
I like turkey better and we always have ham at Christmas and Easter.
45
It's tradition in our family to have turkey at Thanksgiving and ham at Christmas
46
I eat ham all the time. A full turkey is usually for a special occasion.
47
Turkey rules over everything.
48
I prefer turkey over ham it is a Thanksgiving tradition at our house. A Thanksgiving without turkey would not seem right. Depending on the amount of people coming over we might have a ham as well, but you always have to have a turkey.
49
Turkey is classic!
50
I like to uphold the tradition.
51
Turkey is the main feature of Thanksgiving, it's not the same without it.
52
turkey is on thansgiving
53
Turkey, without a doubt. It's tradition, and I love making fried turkeys.
54
It's more traditional.
55
Turkey is my favorite Thanksgiving food.
56
I would choose A because turkey is traditional and I really prefer eating turkey over ham.
57
Hands down winner!
58
I don't like turkey, but my family does, and it is tradition
59
tradition! Thanksgiving = turkey, if its not there, i'm not there
60
I would have turkey. I mean, it's Thanksgiving and the traditions around that holiday are to eat turkey. I also think turkey is something you don't eat as often the rest of the year, so it's nice to have a special meal commemorating that day. I think ham is something people can make and have most other times of the year and doesn't make the day as significant. People look forward to turkey on Thanksgiving all year round and that would be my protein of choice on that date.
61
Only white meat turkey, which I love
62
Turkey is classic Thanksgiving food.
63
It is tradition.
64
I prefer tradition on holidays.
65
turkey is more traditional for thanksgiving plus i like it more
66
Turkey for thanksgiving, it's tradition.
67
Ham is for Christmas, and turkey is for Thanksgiving. Not really. We probably won't have either this year at my house. But, if I had to choose one or the other, I'd choose turkey on Thanksgiving just to reflect all of the Thanksgiving dinners I had with my mom before she passed away.
68
I will take turkey over ham any day of the week. Ham is too fatty. Plus, isn't there a law or something saying we have to eat turkey on Thanksgiving (jk)?
69
Turkey is a Thanksgiving tradition at our house. Even when I was a little kid, I've always had Turkey for Thanksgiving.
70
I don't care for either, but turkey is slightly better.
71
Tradition, wouldn't feel right otherwise
72
Turkey is more traditional, and, in my opinion, better tasting.
73
Turkey, I do not eat pigs because of how dirty they are kept and how much abuse of the animals are in the pork industry
Responses to Option B
1
I enjoy ham more than turkey. Yumm!!
2
I like ham more.
3
I get tired with the taste of turkey when consumed in large quantities.
4
ham is smaller for my small family turkey leftovers get thrown out
5
Nothing tastes better than the ham of pig. (as in the hack-hock)
6
Turkey is often dry and flavorless relative to ham.
7
I like the taste of ham better. Turkey tends to be dry and bland
8
My family and I don't really care for the traditional turkey and often substitute it with ham.
9
I love pig! I've always enjoyed ham more than turkey, so give me ham any day. I'd totally eat a bacon-wrapped ham.
10
We have always had both at our family Thanksgiving celebrations but if I had to choose one only, it would be HAM! hands-down! :)
11
like ham better
12
Ham tastes better
13
I just like the way ham tastes better. Typically no one in my family can cook a moist turkey. It is almost always dry.
14
I feel you can do so much more with ham in terms of flavor. We like to use pineapple and cherries, tooth picked to it while it cooks, and add brown sugar.
15
Like the taste better
16
I like the 'mouth feel' of ham more than I do turkey. And it seems easier to cut. And I *do* like the taste of a good ham. Interesting question, sir.
17
I love ham. I do not feel like you MUST have turkey on thanksgiving. Although this year, I will be having both ham and turkey. Not just any old ham, the best ham I can find!
18
I like honey-glazed spiral ham a lot more than I like Turkey.
19
I prefer Option B.
20
I grew up having turkey for Thanksgiving and then having it again for Christmas. I've grown tired of turkey. Plus these days it is either overcooked, and so tender that it becomes a gelatinous textureless mess. I can't enjoy either of those too extreams.
21
I like the taste of ham much more than turkey.
22
I no longer eat turkey because of some personal interactions I've had with living turkeys.
23
I like ham more.
24
i like Ham better than turkey
25
it is more flavorful and easier to prepare or purchase
26
Ham doesn't leave me tired, it's got , in my opinion more flavor. I don't get tired of eating ham in one day.
27
I like ham better

Demographics

Gender
Male (0%)
TraitPercentage
Male (0%)0
Female (0%)0
Age
3-17 (0%)
TraitPercentage
3-17 (0%)0
18-34 (0%)0
35-49 (0%)0
50-64 (0%)0
65+ (0%)0
Income
$0-30k (0%)
TraitPercentage
$0-30k (0%)0
$30-60k (0%)0
$60-100k (0%)0
$100k+ (0%)0
Ethnicity
White (0%)
TraitPercentage
White (0%)0
Black (0%)0
Asian (0%)0
Hispanic (0%)0
Other (0%)0
Education
High School (0%)
TraitPercentage
High School (0%)0
College (0%)0
Grad School (0%)0
Gender for Option A
Male (0%)
TraitPercentage
Male (0%)0
Female (0%)0
Gender for Option B
Male (0%)
TraitPercentage
Male (0%)0
Female (0%)0
Age for Option A
3-17 (0%)
TraitPercentage
3-17 (0%)0
18-34 (0%)0
35-49 (0%)0
50-64 (0%)0
65+ (0%)0
Age for Option B
3-17 (0%)
TraitPercentage
3-17 (0%)0
18-34 (0%)0
35-49 (0%)0
50-64 (0%)0
65+ (0%)0
Income for Option A
$0-30k (0%)
TraitPercentage
$0-30k (0%)0
$30-60k (0%)0
$60-100k (0%)0
$100k+ (0%)0
Income for Option B
$0-30k (0%)
TraitPercentage
$0-30k (0%)0
$30-60k (0%)0
$60-100k (0%)0
$100k+ (0%)0
Ethnicity for Option A
White (0%)
TraitPercentage
White (0%)0
Black (0%)0
Asian (0%)0
Hispanic (0%)0
Other (0%)0
Ethnicity for Option B
White (0%)
TraitPercentage
White (0%)0
Black (0%)0
Asian (0%)0
Hispanic (0%)0
Other (0%)0
Education for Option A
High School (0%)
TraitPercentage
High School (0%)0
College (0%)0
Grad School (0%)0
Education for Option B
High School (0%)
TraitPercentage
High School (0%)0
College (0%)0
Grad School (0%)0

A

Votes by demographic segment

B


Gender
67%
Male (53)
32%
78%
Female (47)
21%

Age
-
3-17 (None)
-
67%
18-34 (55)
32%
84%
35-49 (38)
15%
66%
50-64 (6)
33%
0%
65+ (1)
100%

Income
77%
$0-30k (36)
22%
72%
$30-60k (37)
27%
70%
$60-100k (17)
29%
60%
$100k+ (10)
40%

Ethnicity
74%
White (83)
25%
75%
Black (4)
25%
70%
Asian (10)
30%
33%
Hispanic (3)
66%
-
Other (None)
-

Education
59%
High School (22)
40%
78%
College (69)
21%
66%
Grad School (9)
33%
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