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Which logo do you prefer for a company that does Credit Card Processing ?
9 Responses to Option A
I think the pulse shown on Option A makes intuitive sense.
I prefer option A because the logo looks more professional and matches the name of the company better.
B looks sort of cheap and crummy
I think the more 'basic' option between the two instills more confidence that the company is legit
I prefer option A over B because of the minimalistic design and the red EKG line that accentuates the name of the business "PayPulse Payments'. Option B looks more like a design for a cardiac health clinic than a Credit Card Processing company.
I still like A over B even though B has a better color arrangement than the previous survey. Option A is very clever with its logo as far as representing a pulse signal.
A makes more sense to me. With B, it comes off forgiving and isn't what I would expect from a card processing company at all.
I don't like either but A is better. Get rid of the weird shading effect. It doesn't work.
My favourite colour combination is red and black, and Choice A has both--arranged to look like a pulse.
6 Responses to Option B
Blue logo looks way less like a healthcare company.
I like the heart in the first one and it stands out and is unique.
B's colors and design make it seem friendlier and more approachable. A makes me think of my pulse, which can be erratic, so it's not a good association, personally speaking. The heat in B looks healthy and symmetrical. It looks strong.
I think this one is far more novel, memorable, and interesting
Both logos are creative, but I think you need to consider that Option A has some subliminal negative associations - it shows an EKG that actually "flatlines" underneath the text. As I'm sure you're aware, a flat line on an EKG is NOT good.
I like B. A looks like it's a cardiac product of some sort. B is more general
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