{"app_id":"fyv2a0qw"}Head-to-head
Poll complete
50 people answered in about 5 hours.Q: Based on the design, which disign do you prefer
Head-to-head poll
AI Summary
Ask PickFu
Ask natural language questions about your poll to our custom AI engine. Don’t worry, it’s friendly.
I like the red label on this design, and I like the black and white dog. He stands out.
I prefer option A because the dog food,as crazy as it sounds,looks more appetizing.
This was a tough choice, but I went with A because it's actually a bit different than traditional packing that I normally see. It shows a close up of what it's made out of, and it also clearly highlights what's not in it as well. I don't hate B, but it's more typical looking, and wouldn't catch my attention as fast.
I much prefer A because it clearly states that it's 100% natural, listing that there's no added ingredients such as corn or wheat soy. That is very important for certain dog owners.
I prefer Option A because I think that sweet potato is quite healthy for dogs.
I like the little bullet points in red about what healthy ingredients are included in this one.
First of all, aren't these two entirely different products??? Definitely choosing A though, because B just looks non-appetizing. Very drab, dull colors and the actual product even looks dull and boring. Being a dog mother, my dogs favor both of these treats, but Option A just looks way fresher and appealing. Also, you can't help but notice the "100% NATURAL" written on the package twice. That's always a HUGE plus.
Choice B looks better. It looks like real chicken and is something that looks like I would actually eat it.
OPtion A photo has more color it is brighter and more attractive then option B
I chose A because it is the most descriptive and has so many more bullet points right on the front of the packaging. I also like the colors used making those bullet points stand out and i can see myself immediately being drawn to read and pick up and look at this one right away if I am checking out the dog food aisle.
I like this design or package because it gives me alot of information about the product on the front without me having to find it on the back
I like this option because it gives a realistic view of the product. I also like that it provides a great deal of information on the label.
Option B seems more down home and appealing to me for my dog. I like the whole layout and name better on option B. I think Option A may look too forced or medical.
Option B the package makes this product look healthier. More natural looking with the photos and colors being used
By far choice B is much better. The image is wholesome and eye catching. The other choice looks cheap and gimmicky.
I like B. This is based on the fact that my dogs like jerky treats better than treats made of veggies. The kitchen shown behind the model makes it look like this is a home cooked, gourmet treat. The name Milo's Treats makes it seem like they're treats designed by a chef who makes custom treats for a beloved pet.
I prefer Option B because I like the brighter design. It looks more natural.
The actual product looks more appetizing in option B; it looks like real chicken strips. option A looks processed
I like how the woman and dog look. The placement of the dog looks more natural. The dog looks too high in A. The treats are more interesting in A also but I was asked about design.
I would go with option B. It has a golden retriever/lab on the front and I like the colors of the bag. I think the dog is cute on option B, but I hate sweet potatoes and can't stand the smell of them. I can "smell" the photo of option A and it turns my stomach, that is how much I do not like sweet potatoes! Option A also looks like an Idaho french fry bag and I wouldn't feed that to my dog!
I would choose B because the packaging is much more appealing. The colors aren't in your face and the meat looks real and not fake.
Even though A seems to have a lot of information on the front of the package I like the simple and clean design of B better. The colors of A are a little too bright and makes it harder to read and there seems to be a lot going on and you can’t focus.
I like being able to see the treats in the bag better cause then you get a better idea of what you are buying and what you are getting for your pet.
I like the design of Option B, because I prefer the color scheme and dog breed. Option A is nice, but I just think the photos of the chicken look different. The other dog is fine, and I think both animals are adorable. Maybe, also if the model's hair had been styled differently on Option A I would have liked it better.
The design has left a spot on the label so I can view the actual product in the bag. Also, the label is not to overbearing.
I chose B because it's clear that chicken is the first ingredient. This is important when feeding dogs. Option A seems a little shady. "Twice as much chicken!" Twice as much as what?? No added corn, etc....the word "added" stands out. This is misleading because those items are likely still present....the manufacturer just isn't adding more of them.All in all, B seems a lot more credible
I like the way the pictures look better on option B and the overall colors of the package too. They are nice, homestyle, country looking, natural colors. Love it.
My choice is the design actually shows a kitchen in the background. It is unique to the name of the product and suggests home cooking.
The red is much too harsh, and draws too much of your attention. B is much easier on the eye, and it all flows well together.
The orange and blue on label A was very bright, and disorientating. I went with option B, because it's jerky and the entire theme of the brand is that the product is "simple". A simple packaging was best, hence option B.
Women on B looks more realistic with dog . Looks like she likes dog and dogs likes her. On A women doesn’t connect with dog at all looks fake.
Subscribe to PickFu+ to unlock AI highlights on every poll.
Or, unlock AI features for this poll as a one-time $29 add-on.
AI analysis (sample data)
Unearth more insights with a detailed poll report, discovering what respondents liked, disliked, and what to do next.Survey Analysis
Winning Option: Characteristics and Appeal
- Option B emerged as the preferred brand packaging design, securing 12 out of 15 votes. Respondents frequently highlighted its aesthetic appeal, emphasizing the luxurious and high-quality impression it conveys. The ability to stack packages was a notable practical advantage mentioned by participants.
- Several respondents appreciated the monochrome color scheme of Option B, which they found less overwhelming compared to more colorful designs. This preference for simplicity suggests that minimalistic designs may resonate well with this group.
- Additionally, environmental considerations played a role in favoring Option B; some participants noted its reduced plastic usage and recyclability as attractive features.
Key Topics Across Options
-
Aesthetic Appeal: Across both options, aesthetics were crucial in influencing preferences. Participants often referred to colors and overall design quality when justifying their choices.
-
Environmental Concerns: Both options had respondents who valued environmentally friendly aspects of packaging. However, while Option A was praised for being reusable and eco-friendly by some, others perceived Option B’s reduced plastic use as more sustainable.
-
Practicality: Practical elements such as ease of stacking (Option B) or suitability for travel (Option B) were significant factors in decision-making processes.
Hypotheses for Further Testing
-
Investigate whether minimalistic designs consistently outperform colorful ones across different demographic groups or product categories.
-
Explore if environmental messaging on packaging significantly influences consumer preference when compared with other attributes like luxury perception or practicality.
-
Assess how important stacking capability is relative to other functional benefits in various contexts such as home storage versus travel convenience.
These hypotheses can guide further research into understanding deeper consumer motivations behind packaging preferences observed in this survey context.
AI themes (sample data)
Learn what respondents like and dislike about your poll based on sentiments analyzed by our AI.Likes (sample data)
- Sleek and modern design
- Large ear cup sizes for comfort
- Minimalist and streamlined look
Dislikes (sample data)
- Lack of unique features or standout elements
- White color may get dirty easily
- Not as much cushioning as other options
Likes (sample data)
- (Note: There were no positive mentions specific to Option B in the provided survey answers)
Dislikes (sample data)
- (Note: There were no negative mentions specific to Option B in the provided survey answers)
Likes (sample data)
- Unique and stylish metallic grating design
- Sturdy and flexible build
- 'Cool' aesthetic appeal
Dislikes (sample data)
- 'Weird' or unpleasant cone shape for earmuffs
- 'Odd' overall appearance with metallic accents
- (Note: Third negative mention not available from provided survey answers)
Likes (sample data)
- Comfortable and sturdy design
- Aesthetic appeal, including color options
- Familiarity with the brand's quality
Dislikes (sample data)
- Negative perception of the brand logo
- Smaller ear size perceived as less comfortable
- Design not preferred compared to others
Likes (sample data)
- Sleek, modern, and professional look
- Comfortable fit with larger ear sections that cup the ears well
- Minimalist and clean black aesthetic
Dislikes (sample data)
- 'Flat' appearance perceived as less comfortable by some
- 'Bulky' design disliked by a few respondents
- Narrower piece near headband' not appealing to all users
Likes (sample data)
- 'Cushiony padding' for comfort over long periods of use
- 'Solid build' making it durable and secure on the head/ears
- Preferred neutral colors like black for headphones
Dislikes (sample data)
- 'Large ear covering' may be too big for some users’ preferences
- 'Separation of controls/buttons' not liked by everyone
- 'Chrome accent rings on headband' not appealing to all respondents
Likes (sample data)
- Design perceived as high quality and appealing
- Liked the color, especially the blue
- Thin padding was appreciated
Dislikes (sample data)
- Looked flimsy to some respondents
- Perceived as less sturdy compared to other options
- Color preference for white or black over blue
Likes (sample data)
- Modern and high-quality appearance with a white design
- Comfortable padding on headband and ears
- Sleek and neutral look preferred by many
Dislikes (sample data)
- 'White' color seen as prone to getting dirty easily
- 'Large ear cups' might be problematic for glasses wearers over long periods of use
- 'Sturdy design' could be considered bulky by some users