Test marketing poll

50 Respondents General Population

This is a completed test marketing poll published on May 24, 2017.

The entrepreneur received 50 unbiased responses (votes & explanations) from the general population in about about 1 hour.

Using PickFu, entrepreneurs are able to uncover actionable data from a diverse set of respondents for as little as $20.

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Which sounds like the name of a Fire Ant Pesticide

Option A

DIATOMS


43/50 votes

Full Poll Results

Published May 24, 2017
Public

Which sounds like the name of a Fire Ant Pesticide

50 Respondents General Population

Option A

DIATOMS


43 votes
Option B

FRUSTULES


7 votes

Responses

Responses to Option A
1
Diatoms sounds more scientific and tested.
2
Option B sounds like a fruit snack
3
actually I really don't care for either one of them
4
Sounds very scientific and effective.
5
It is simply easier to say - less syllables
6
It sounds like die
7
THIS ONE SOUNDS MORE LIKE ONE
8
Option B sounds like something fruity
9
The other sounds like something else entirely
10
it sounds more fierce
11
Totally sounds like a bomb for bugs
12
I am able to figure out what it says, the other one is just too hard to pronounce.
13
Not too sure about Diatoms, but I know for certain that "Frustules" sounds like a joke and is therefore inappropriate for a serious product name
14
They both sound terrible, but I guess Diatoms? I have no idea
15
Easier to pronounce
16
I just couldn't really figure out how I would pronounce B, so Option A seemed like the better choice! Dia- diabolical -- is another reason, because those red ants are assholes.
17
Not sure what either word means, but option B sounds more like a cereal.
18
i dont know, the other reminds me of fruit
19
This one sounds peppery and hot.
20
frustules reminds me of frost
21
I can pronounce this one. I don't know how to say the other one out loud.
22
It sounds scientific in its own way.
23
I'm taking A for Atom Ant. Simple as that.
24
The other one sounds like a snack for humans.
25
The other one sounds like some kind of math symbol.
26
Frustules doesn't sound appealing. Frustules sounds like a part of a body (I think it's because of the -ules ending).
27
The first syllable sounds like "die".
28
i seem to have heard of these before, the other one, never.
29
A is easier to pronounce and sounds more like a dangerous insect killer.
30
Not so much that DIATOMS does, but more that FRUSTULES sounds like some particle that causes frustration.
31
sounds more descptive
32
DIATOMS sounds like a substance that will kill insects when you say the name aloud. It sounds powerful, simple, and to-the-point.
33
I don't really understand option B and option A actually sounds like it makes sense
34
Diatoms seems easier to pronounce, although I didn't care for either choice.
35
The first word seems awkward, the second sounds more scientific
36
I think I've seen that word before and it looks easier to say.
37
it just sounds more appropriate. i don't like either, but A is better.
38
Choice A sounds like it was derived from diatomaceous earth and I like it better, so I chose this one.
39
Sounds like a pesticide.
40
these are equally abstract and strange to me.
41
"Diatoms" sounds like it's really going to kill things.
42
I believe option A is a little more fitting to a pesticide name. Option B just sounds like nonsense.
43
Neither one sounds like a pesticide to me, but Option B sounds like something Dr. Suess would make up. At least DiAtoms sounds vaguely scientific.
Responses to Option B
1
B sounds more appropriate
2
I only chose this one because the other one is already the name of a microorganism.
3
Both names sound weird to say, but I prefer saying this name.
4
Starts with F, like fire
5
Can Punchy from Hawaiian Punch be the mascot? Or are their copyright laws against such things??
6
Because fire ants are frustrating. It seems to fit a lot better.
7
They both sound weird, but diatoms sounds more like a "sciency" term and not a pesticide.

Demographics

Gender
Male (0%)
TraitPercentage
Male (0%)0
Female (0%)0
Age
3-17 (0%)
TraitPercentage
3-17 (0%)0
18-34 (0%)0
35-49 (0%)0
50-64 (0%)0
65+ (0%)0
Income
$0-30k (0%)
TraitPercentage
$0-30k (0%)0
$30-60k (0%)0
$60-100k (0%)0
$100k+ (0%)0
Ethnicity
White (0%)
TraitPercentage
White (0%)0
Black (0%)0
Asian (0%)0
Hispanic (0%)0
Other (0%)0
Education
High School (0%)
TraitPercentage
High School (0%)0
College (0%)0
Grad School (0%)0
Gender for Option A
Male (0%)
TraitPercentage
Male (0%)0
Female (0%)0
Gender for Option B
Male (0%)
TraitPercentage
Male (0%)0
Female (0%)0
Age for Option A
3-17 (0%)
TraitPercentage
3-17 (0%)0
18-34 (0%)0
35-49 (0%)0
50-64 (0%)0
65+ (0%)0
Age for Option B
3-17 (0%)
TraitPercentage
3-17 (0%)0
18-34 (0%)0
35-49 (0%)0
50-64 (0%)0
65+ (0%)0
Income for Option A
$0-30k (0%)
TraitPercentage
$0-30k (0%)0
$30-60k (0%)0
$60-100k (0%)0
$100k+ (0%)0
Income for Option B
$0-30k (0%)
TraitPercentage
$0-30k (0%)0
$30-60k (0%)0
$60-100k (0%)0
$100k+ (0%)0
Ethnicity for Option A
White (0%)
TraitPercentage
White (0%)0
Black (0%)0
Asian (0%)0
Hispanic (0%)0
Other (0%)0
Ethnicity for Option B
White (0%)
TraitPercentage
White (0%)0
Black (0%)0
Asian (0%)0
Hispanic (0%)0
Other (0%)0
Education for Option A
High School (0%)
TraitPercentage
High School (0%)0
College (0%)0
Grad School (0%)0
Education for Option B
High School (0%)
TraitPercentage
High School (0%)0
College (0%)0
Grad School (0%)0

A

Votes by demographic segment

B


Gender
84%
Male (26)
15%
87%
Female (24)
12%

Age
-
3-17 (None)
-
85%
18-34 (27)
14%
78%
35-49 (14)
21%
100%
50-64 (9)
0%
-
65+ (None)
-

Income
84%
$0-30k (13)
15%
82%
$30-60k (23)
17%
87%
$60-100k (8)
12%
100%
$100k+ (6)
0%

Ethnicity
88%
White (42)
11%
-
Black (None)
-
60%
Asian (5)
40%
100%
Hispanic (2)
0%
100%
Other (1)
0%

Education
66%
High School (6)
33%
91%
College (35)
8%
77%
Grad School (9)
22%
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