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Based on the design, which disign do you prefer
Age range
Dog owner
Education level
Gender identity
Options
Personal income range
Racial or ethnic identity
15 Responses to Option A
I like the red label on this design, and I like the black and white dog. He stands out.
This looks more delicious and like something I would buy for my dog
I prefer option A because the dog food,as crazy as it sounds,looks more appetizing.
This was a tough choice, but I went with A because it's actually a bit different than traditional packing that I normally see. It shows a close up of what it's made out of, and it also clearly highlights what's not in it as well. I don't hate B, but it's more typical looking, and wouldn't catch my attention as fast.
I much prefer A because it clearly states that it's 100% natural, listing that there's no added ingredients such as corn or wheat soy. That is very important for certain dog owners.
I prefer Option A because I think that sweet potato is quite healthy for dogs.
I like the little bullet points in red about what healthy ingredients are included in this one.
First of all, aren't these two entirely different products??? Definitely choosing A though, because B just looks non-appetizing. Very drab, dull colors and the actual product even looks dull and boring. Being a dog mother, my dogs favor both of these treats, but Option A just looks way fresher and appealing. Also, you can't help but notice the "100% NATURAL" written on the package twice. That's always a HUGE plus.
A is more clear with the icons for how healthy and safe the product is.
Choice B looks better. It looks like real chicken and is something that looks like I would actually eat it.
OPtion A photo has more color it is brighter and more attractive then option B
I like the way this one stands out the best and the color in it to
I chose A because it is the most descriptive and has so many more bullet points right on the front of the packaging. I also like the colors used making those bullet points stand out and i can see myself immediately being drawn to read and pick up and look at this one right away if I am checking out the dog food aisle.
I like this design or package because it gives me alot of information about the product on the front without me having to find it on the back
I like this option because it gives a realistic view of the product. I also like that it provides a great deal of information on the label.
35 Responses to Option B
I think the image on b is much more realistic.
A looks really cheap.
Option B seems more down home and appealing to me for my dog. I like the whole layout and name better on option B. I think Option A may look too forced or medical.
Option B the package makes this product look healthier. More natural looking with the photos and colors being used
B just looks more natural; the chicken in A is a weird color.
By far choice B is much better. The image is wholesome and eye catching. The other choice looks cheap and gimmicky.
I like B. This is based on the fact that my dogs like jerky treats better than treats made of veggies. The kitchen shown behind the model makes it look like this is a home cooked, gourmet treat. The name Milo's Treats makes it seem like they're treats designed by a chef who makes custom treats for a beloved pet.
I prefer Option B because I like the brighter design. It looks more natural.
This looks healthier and more natural to me. This would be my choice.
The actual product looks more appetizing in option B; it looks like real chicken strips. option A looks processed
MY DOG LOVES THE MILOS TREATS SO I WOULD CHOOSE OPTION B
I like how the woman and dog look. The placement of the dog looks more natural. The dog looks too high in A. The treats are more interesting in A also but I was asked about design.
I would go with option B. It has a golden retriever/lab on the front and I like the colors of the bag. I think the dog is cute on option B, but I hate sweet potatoes and can't stand the smell of them. I can "smell" the photo of option A and it turns my stomach, that is how much I do not like sweet potatoes! Option A also looks like an Idaho french fry bag and I wouldn't feed that to my dog!
I would choose B because the packaging is much more appealing. The colors aren't in your face and the meat looks real and not fake.
the package in option B is simpler, looks more like real food.
Definitely B, it looks tastier and easier to handle
Even though A seems to have a lot of information on the front of the package I like the simple and clean design of B better. The colors of A are a little too bright and makes it harder to read and there seems to be a lot going on and you can’t focus.
I like being able to see the treats in the bag better cause then you get a better idea of what you are buying and what you are getting for your pet.
clean and simple is the best design
The picture is nicer and the picture of the food looks more appetizing.
I like the design of Option B, because I prefer the color scheme and dog breed. Option A is nice, but I just think the photos of the chicken look different. The other dog is fine, and I think both animals are adorable. Maybe, also if the model's hair had been styled differently on Option A I would have liked it better.
The design has left a spot on the label so I can view the actual product in the bag. Also, the label is not to overbearing.
I choose "B" because my dog really loves this and it smells good.
Simply in the title makes me feel that it is a cleaner option.
I chose B because it's clear that chicken is the first ingredient. This is important when feeding dogs. Option A seems a little shady. "Twice as much chicken!" Twice as much as what?? No added corn, etc....the word "added" stands out. This is misleading because those items are likely still present....the manufacturer just isn't adding more of them.All in all, B seems a lot more credible
I like the way the pictures look better on option B and the overall colors of the package too. They are nice, homestyle, country looking, natural colors. Love it.
I like B better. A is nice, but too much orange makes it look unnatural.
My choice is the design actually shows a kitchen in the background. It is unique to the name of the product and suggests home cooking.
I’m familiar with this brand as my dogs have had it
Option b seems more realistic
The red is much too harsh, and draws too much of your attention. B is much easier on the eye, and it all flows well together.
The orange and blue on label A was very bright, and disorientating. I went with option B, because it's jerky and the entire theme of the brand is that the product is "simple". A simple packaging was best, hence option B.
B looks more natural than A in the sense of the color scheme and poses.
I love the golden. I have one just like her.
Women on B looks more realistic with dog . Looks like she likes dog and dogs likes her. On A women doesn’t connect with dog at all looks fake.
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