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Imagine you are searching for a pet blanket for your dog at home. What would influence which one you purchased?

Audience:50 U.S.-based respondentsDog ownersWomen
In ranking order (1 being most important) please list between 3-5 product features or other considerations that would be most influential for your purchase. If possible, please provide a short description as to why you chose each.
Demographics
Age range 35-44 (23)
Education level Bachelor's degree (22)
Gender identity Female (46)
Personal income range $61-100k (16)
Pet owner Dog (48)
Racial or ethnic identity White (33)

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