50 Respondents College
This is a completed test marketing poll.
The customer received 50 unbiased responses (votes & explanations) from a targeted (College) responder pool in about 35 minutes.
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|18 Responses to Option A|
It sounds more interesting
Choice A sounds less clickbaity.
This one sounds more professional.
Option A makes me more curious as I feel I have overlooked or misplaced a step.
Option B has grammatical errors, and A sounds more fun
A top 10 list is more likely to be click-bait
I prefer articles that offer advice, and tell me what I'm getting into before I click on the link. Click bait titles tell me that I'm probably going to read tiny 3 or 4 sentence snippets of things that aren't really useful to me. Having the information right in the open makes me much more likely to read the article.
I like the fact that it is "overlooked". It seems more likely to help me than just something called "10 ways" or "10 steps". It seems more realistic.
Option A sounds more intriguing.
The whole "10 steps to..." or "15 greatest..." thing has been so overdone I don't even look at a title with a number in it anymore.
I feel like Option A is more likely to get people who have never heard of copy testing to read it. So it might gain the article more readers.
A interests me because I can't see why the heck I'd want to know more about Copy Testing. So if A could convince me of the reasons why it's important not to overlook it, I'd be much more willing to read it. Since I would, literally, ignore Option B because of how I already feel about the subject.
more practical ideas to do copy testing
A, I have never heard of copy testing, but now I am concerned that I have overlooked it.
Option A sounds both more professional and more interesting to me.
i'm bored of '10 things' lists
Option A leaves a bit of a mystery by mentioning an overlooked step. It is intriguing.
I'm not even sure what Copy testing is, so I'd like to see what it is.
|32 Responses to Option B|
Just feels better
I think the 10 ways somethign will work for you title is better because it appeals more to readers at a quick glance compared to the other
This one has a more direct title with regard to the purpose/subject of the article.
I don't even know what copytesting is
It sounds great! I want to read about these 10 ways!
More easily understood
It's a list, so it might be easier to skim through.
It gives you options (Example 10)
Both are fairly dull, but the first one is less like a Buzzfeed clickbait Internet article.
The other one just seems confusing (overlooked in what?)
The 10 ways sounds like a captivating headline
It sounds better
The title looks like something I would think would be useful to me.
It sounds like it gives more information because it says there will be 10 ways. The other one sounds more like a statement.
I think Option B because it provides information in a step by step bases.
Simple and to the point.
The option select seems like it will have more useful answers to me. It is specific and tells me what I am to expect.
People like lists! Lists are easy to understand and follow.
A takes too long to get to the point
I dislike the other one more.
This option is more straight-forward as a title. Option A is a mouthful and not really appealing.
More interesting and familiar format
It's more concise and attention grabbing.
Option B sounds like it offers more than option A.
it's more like click bait and catches your attention
I don't really understand what the second one is trying to say to me, so I pick this one.
I picked B because I have no idea what Copy Testing is, and it sounds like it would explain it to me. If I saw A I would think it was a step in some process I that *other* people were doing and didn't apply to me. B makes it sound like I'm missing out on something I didn't know about.
This one describes 10 ways of dealing with copy testing, choice A sounds like it deals with only one. It sounds more comprehensive.
sounds more active
It gives you an idea of what's actually in the article