Test marketing poll

50 Respondents Female

This is a completed test marketing poll published on Jul 7, 2017.

The entrepreneur received 50 unbiased responses (votes & explanations) from a targeted (Female) responder pool in about about 2 hours.

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Which logo system do you prefer for a permanent makeup artist? It's also possible that "microblading" in Option A could be changed to permanent makeup.

Option B

454f87de17de12c7f24b9ad386cf35912d570839


26/50 votes

Full Poll Results

Published Jul 7, 2017
Public

Which logo system do you prefer for a permanent makeup artist? It's also possible that "microblading" in Option A could be changed to permanent makeup.

50 Respondents Female

Option A

3913dc05fbfe9b178b13d3133ab809497eb15ede


24 votes
Option B

454f87de17de12c7f24b9ad386cf35912d570839


26 votes

Responses

Responses to Option A
1
More stylish than the other one.
2
more simplistic design
3
The logo is more interesting on A. But the size of the font on the mug is obnoxiously large.
4
this one is more attractive, but, I like the words"permanent make up"
5
I like the option A logos better but you must change microblading... ouch!!!!
6
Option A looks more stylish, unique and refined overall - but yes, please lose the microblading in favor of permanent makeup. The word "microblading" is surely not exactly what it sounds like but it sure sounds absolutely terrifying.
7
I like the "CG" logo better.
8
The designs are more attractive
9
I like the CG in the logo, but would like permanent makeup better than microblading.
10
The other logo reminds me of other companies and this one is more unique with the way the G is done and would be more recognizable when the brand gets popular.
11
This logo system seems to stand out quite a bit more. It's bolder and more eye catching to me
12
Given the information, A seems like I would have more of a choice.
13
This one feels more professional to me.
14
I feel like this stands out more clearly.
15
i like the initials better, looks more professional.
16
I prefer A, because I think it gives the company more personality and references what the company does in the logo.
17
The CG looks really professional and draws my eye. I also like the all caps and the font for Colette Graham.
18
looks a little better
19
Choice A looks more balanced compared to option b.
20
I do like the layout for Option A; however, I prefer "permanent makeup". I have never heard of microblading.
21
The logo is more eye catching than just words Colette Graham. And I can clearly see it's an eyebrow, so I know what the company is all about.
22
I like the logo with the letters.
23
The "CG" logo seemed more like a trademark and is more visually appealing.
24
I like the use of the initials in the logo. It looks cleaner and easier to recognize.
Responses to Option B
1
I like the font more
2
B gets the idea of the service provided across better.
3
I understand the meaning of permanent makeup better than microblading. Also the Logo is much cleaner on B.
4
It's easy to read, the font is simple, and it looks clean.
5
It's easier, softer on the eyes
6
i like this one better
7
I don't like the eyebrow in Option A.
8
permanent makeup is more straightforward than microblading
9
it's a little bit more dainty, and unique
10
I like the look of B better
11
this one just looks better. I like the secondary color scheme better
12
It looks professional and I like that it's not as big as A.
13
I just happen to like more simple designs, and B is the more simple of the two. Feel like the CG logo is excessive.
14
"Permanent Makeup" is written in a larger text in Part B than in Part A making it more obvious what the brand sells.
15
I like the box around the logo in B. It features the name rather well. The CG logo in A is difficult to tell right away what letters they are supposed to be, especially the G.
16
B makes the product clearer
17
It looks cleaner. The G in the other logo looks weird to me.
18
I like this one because I like the border around the logo. I think it makes the logo feel more self contained and well put together
19
I like the way the business card was arranged. It's more formal.
20
The typography is cleaner.
21
B just looks better and more approachable, if I'm looking for help with my make up or more make products.
22
Looks better to me dd
23
B looks neater and is a more polished look.
24
I like the font better. It is easier to read.
25
I like the look of Option B better. The slim sans serif font is more appealing to me whereas Option A looks like it would be more targeted toward men's fragrance.
26
Looks more professional

Demographics

Gender
Male (0%)
TraitPercentage
Male (0%)0
Female (0%)0
Age
3-17 (0%)
TraitPercentage
3-17 (0%)0
18-34 (0%)0
35-49 (0%)0
50-64 (0%)0
65+ (0%)0
Income
$0-30k (0%)
TraitPercentage
$0-30k (0%)0
$30-60k (0%)0
$60-100k (0%)0
$100k+ (0%)0
Ethnicity
White (0%)
TraitPercentage
White (0%)0
Black (0%)0
Asian (0%)0
Hispanic (0%)0
Other (0%)0
Education
High School (0%)
TraitPercentage
High School (0%)0
College (0%)0
Grad School (0%)0
Gender for Option A
Male (0%)
TraitPercentage
Male (0%)0
Female (0%)0
Gender for Option B
Male (0%)
TraitPercentage
Male (0%)0
Female (0%)0
Age for Option A
3-17 (0%)
TraitPercentage
3-17 (0%)0
18-34 (0%)0
35-49 (0%)0
50-64 (0%)0
65+ (0%)0
Age for Option B
3-17 (0%)
TraitPercentage
3-17 (0%)0
18-34 (0%)0
35-49 (0%)0
50-64 (0%)0
65+ (0%)0
Income for Option A
$0-30k (0%)
TraitPercentage
$0-30k (0%)0
$30-60k (0%)0
$60-100k (0%)0
$100k+ (0%)0
Income for Option B
$0-30k (0%)
TraitPercentage
$0-30k (0%)0
$30-60k (0%)0
$60-100k (0%)0
$100k+ (0%)0
Ethnicity for Option A
White (0%)
TraitPercentage
White (0%)0
Black (0%)0
Asian (0%)0
Hispanic (0%)0
Other (0%)0
Ethnicity for Option B
White (0%)
TraitPercentage
White (0%)0
Black (0%)0
Asian (0%)0
Hispanic (0%)0
Other (0%)0
Education for Option A
High School (0%)
TraitPercentage
High School (0%)0
College (0%)0
Grad School (0%)0
Education for Option B
High School (0%)
TraitPercentage
High School (0%)0
College (0%)0
Grad School (0%)0

A

Votes by demographic segment

B


Gender
-
Male (None)
-
48%
Female (50)
52%

Age
-
3-17 (None)
-
45%
18-34 (20)
55%
45%
35-49 (20)
55%
60%
50-64 (10)
40%
-
65+ (None)
-

Income
66%
$0-30k (12)
33%
53%
$30-60k (15)
46%
38%
$60-100k (18)
61%
20%
$100k+ (5)
80%

Ethnicity
51%
White (41)
48%
50%
Black (2)
50%
28%
Asian (7)
71%
-
Hispanic (None)
-
-
Other (None)
-

Education
50%
High School (8)
50%
48%
College (35)
51%
42%
Grad School (7)
57%
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