Small Business Owner / Side Hustles Audience Targeting

Polls based on Small Business Owner / Side Hustles specific focus groups: Small Business Owner

Polls with Small Business Owner / Side Hustles-specific Targeting

Check out 3 surveys targeting small business owner / side hustles. Learn how they pose their questions and view the written responses.

  • Which image is more appealing? - This is for a compostable mailer design :D. We are gaving a design to be out during the christmas for all our clients, please help us choose the best design you think :D THANK YOU SO MUCH! - Steff

    This is a 3 option poll with 50 respondents targeting Small Business Owner / Side Hustles (Yes). A sample of responses:

    • The bold red of Option C is very eye catching and beautiful!
    • I really like the red mailer in choice C the nest, I think the red just looks great, especially with the green "Hello" and it really adds to the festive christmas vibe of it as well.
    • This design is very classic model and very clarity so i will choose this options
    • colors look better
    • These are all pretty delightful, but I'm always a fan of black, so I prefer option B. I do like the design on option A, though. It's pretty cute.
  • Which book would you buy?

    This is a 5 option poll with 200 respondents targeting Small Business Owner / Side Hustles (Yes), Books Read Per Month (1 3), and Amazon Prime Membership (Yes). A sample of responses:

    • E - This tempts me most to buy the book as it uses the words "Like a Pro". It also gives me a timeline (90 days) and it tells me what the aim is "to attract more Saas Customers". This Title also flows when reading it.B-I like the "How To". The Title tells me clearly what the book is about and what I'll learn. Just not quite as tempting as E.C-I like the word "Blueprint". It is descriptive and straight to the point. The Title also gives me a goal (to 1000 customers and beyond). And the word "startup" is appealing as I feel if I was looking to buy this type of book, I could identify with being referred to as a startup.D-This Title is a bit dull overall, although I do like the word "build" and the fact it mentions the measured goal of "90 days".A-This is too wordy and uses a bit too much jargon for my liking (B2B/Saas). The title does not flow well when trying to read it.
    • Very cool and descriptive!
    • I chose option C first because it used no industry specific jargon and clearly explained what the product is and what it is for very concisely.i chose option A second because I like the limited amount of jargon and it's easy to understand what it means contextually.i chose option D third because it was the most succinct.
    • I choose E. With so many things going digital, I feel like this one would be more of what I would need if I was a start up company.
    • I like C because it is concise and I think it would be easiest to understand for pros and beginners alike. B is also easy to understand but is a bit clunky. I like that A explains what SaaS means in case the reader doesn't know but the phrasing is not as good as C. D and E are about equal to me; they would appeal more to professionals and E especially sounds kind of long and clunky for a title. I would think that C and B would be the easiest books for me to understand.
  • Based on the cover, which book about Building a Practice would you rather buy?

    This is a 2 option poll with 50 respondents targeting Small Business Owner / Side Hustles (Yes). A sample of responses:

    • B is my preferred choice because of the simplicity of the cover and the content of the book title is mature and the cover design looks good and attractive and will call more attentions to it, it a beautiful colour design on the cover and it is pleasant to the eyes
    • I think the word Money stands out more to people. The cover of a book needs to grab a consumer's attention quick and stand out as much as possible as this is most likely in a crowd of books or online where people are scrolling. It also is able to compliment the consumer by recognizing their effort and time they put into a subject and guiding them towards an end goal. In this case being "mounds of money". Also the tag line "So you can enjoy the lifestyle you deserve" is a perfect phrase for someone. We all want to believe we deserve the most in life. Seeing that would immediately make me pick this book up and read it.
    • I like how A has the same cadence in the title, 2 sections of 3 words of the same syllables. I don't think the dashes are necessary at the top; I prefer how the top of B is. I don't like the bottom section of B, the wording there. I don't really mind the main title of B but I do prefer A.
    • I like the first p;art of the title. That is why I chose this one. I feel like any person can be included and you don't have to spend years of studying. But I do not like the second pare of "Without Felling Sleazy..." I find this part unnecessary and off putting.
    • I prefer B mostly because the title of option A sounds too much like a generic get rich quick type of book which is very off-putting. I like the title of option B because it's very down to earth and pragmatic. The book attracts me as a sensible self help type of book that will help me learn how to optimize my potential for financial means. I also think the "without feeling sleazy, cheesy or dirty about it" is very relatable.

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