Small Business Owner / Side Hustles Audience Targeting

This is a 3 option poll with 50 respondents targeting Small Business Owner / Side Hustles (Yes). A sample of responses:

• colors look better
• The bold red of Option C is very eye catching and beautiful!
• I really like the red mailer in choice C the nest, I think the red just looks great, especially with the green "Hello" and it really adds to the festive christmas vibe of it as well.
• These are all pretty delightful, but I'm always a fan of black, so I prefer option B. I do like the design on option A, though. It's pretty cute.
• This design is very classic model and very clarity so i will choose this options

This is a 5 option poll with 200 respondents targeting Small Business Owner / Side Hustles (Yes), Books Read Per Month (1 3), and Amazon Prime Membership (Yes). A sample of responses:

• I chose option C first because it used no industry specific jargon and clearly explained what the product is and what it is for very concisely.i chose option A second because I like the limited amount of jargon and it's easy to understand what it means contextually.i chose option D third because it was the most succinct.
• I like C because it is concise and I think it would be easiest to understand for pros and beginners alike. B is also easy to understand but is a bit clunky. I like that A explains what SaaS means in case the reader doesn't know but the phrasing is not as good as C. D and E are about equal to me; they would appeal more to professionals and E especially sounds kind of long and clunky for a title. I would think that C and B would be the easiest books for me to understand.
• E - This tempts me most to buy the book as it uses the words "Like a Pro". It also gives me a timeline (90 days) and it tells me what the aim is "to attract more Saas Customers". This Title also flows when reading it.B-I like the "How To". The Title tells me clearly what the book is about and what I'll learn. Just not quite as tempting as E.C-I like the word "Blueprint". It is descriptive and straight to the point. The Title also gives me a goal (to 1000 customers and beyond). And the word "startup" is appealing as I feel if I was looking to buy this type of book, I could identify with being referred to as a startup.D-This Title is a bit dull overall, although I do like the word "build" and the fact it mentions the measured goal of "90 days".A-This is too wordy and uses a bit too much jargon for my liking (B2B/Saas). The title does not flow well when trying to read it.
• I choose E. With so many things going digital, I feel like this one would be more of what I would need if I was a start up company.
• Very cool and descriptive!

This is a 2 option poll with 50 respondents targeting Small Business Owner / Side Hustles (Yes). A sample of responses:

• I prefer B mostly because the title of option A sounds too much like a generic get rich quick type of book which is very off-putting. I like the title of option B because it's very down to earth and pragmatic. The book attracts me as a sensible self help type of book that will help me learn how to optimize my potential for financial means. I also think the "without feeling sleazy, cheesy or dirty about it" is very relatable.
• B is my preferred choice because of the simplicity of the cover and the content of the book title is mature and the cover design looks good and attractive and will call more attentions to it, it a beautiful colour design on the cover and it is pleasant to the eyes
• I like how A has the same cadence in the title, 2 sections of 3 words of the same syllables. I don't think the dashes are necessary at the top; I prefer how the top of B is. I don't like the bottom section of B, the wording there. I don't really mind the main title of B but I do prefer A.
• I like the first p;art of the title. That is why I chose this one. I feel like any person can be included and you don't have to spend years of studying. But I do not like the second pare of "Without Felling Sleazy..." I find this part unnecessary and off putting.
• I think the word Money stands out more to people. The cover of a book needs to grab a consumer's attention quick and stand out as much as possible as this is most likely in a crowd of books or online where people are scrolling. It also is able to compliment the consumer by recognizing their effort and time they put into a subject and guiding them towards an end goal. In this case being "mounds of money". Also the tag line "So you can enjoy the lifestyle you deserve" is a perfect phrase for someone. We all want to believe we deserve the most in life. Seeing that would immediately make me pick this book up and read it.

This is a 3 option poll with 50 respondents targeting Small Business Owner / Side Hustles (Yes). A sample of responses:

• In these instances, I have to say less is more. The extra stuff makes me weary.
• B is the more detailed and professional looking App. Makes me feel I can easily use it and trust it. A is too small and to minimal for me. C has an advertisement on the page. That is something I don't want to see if I was in the middle of doing something financially.
• I like the longer forms because they are much easier to read and provide more options
• I like the simplistic look.
• I like the form in B the most, since the format is clear, and the design of the form is clean and easy enough to follow, plus it provides more popular payment option button.

This is a 2 option poll with 50 respondents targeting Small Business Owner / Side Hustles (Yes). A sample of responses:

• I think the orange is just too bright of a color this message it looks better on black
• I like the quotes a lot in A and I find the color more appealing as well.
• I chose Option B because of the background color. The wall art messaging is positive and the black color of Option A does not fit with the messaging. The brighter color implies a more hopeful image.
• This color is more inspiring. The black one looks depressing.
• The text looks terrible on both, but the orange and yellow in B attract me more. This is supposed to be inspirational. The black and grey looks like a dreary, depressing day. I don’t think A captures the mood you are looking for.

This is a 3 option poll with 50 respondents targeting Small Business Owner / Side Hustles (Yes). A sample of responses:

• I like the bold orange color. The Optimized going up and arrow going up caught my attention. A - I liked the nutrition reference. The apples on the bottom were a nice touch.. This was my 2nd choice, not as powerful as B. C - Although the arrow was pointing up, optimized was going down. I didn't like this.
• I feel the OPTION B cover image shows the image better and it gives the product a nicer appeal. It got me more interested in the product. I love the option B image. I find it more appealing. It looks better than the other option.
• I picked these in the order of the best to least best based on what would make me stop and ponder reading more
• I think B sticks out the most and has the best font. I like the more detailed description it provides as well. I like the golden apple on A.
• Option A's idea of placing a golden apple among real ones is pure brilliance for a book about nutrition for entrepreneurs - that is the clear and decisive winner!