Literary preference audience targeting

This is a 4 option poll with 50 respondents targeting Literary preference (Non Fiction). A sample of responses:

• Option B has the most culturally appropriate artwork and doesn’t feel too childish or cartoonish.
• I chose A.as.my choice because I like the wording used, the graphics, the title.
• Option A is my top choice because it has most of the helpful information on the cover bullets in terms of what the book contains.
• I chose by options that look most easy to use. I like to see the free audio download offer.
• I believe that option B and D look the most friendly and laid back which makes it more prone to being my first picks out of all the options.

This is a 5 option poll with 50 respondents targeting Literary preference (Non Fiction). A sample of responses:

• I like Option E, I don't think kids will really understand the value of motivation at this point. Maybe the parents will see the subtitle and want to buy it for their kids.
• I'm not as big into the yellow text on number three and I think if you want to be able to read these during the day and make them feel more like a daytime story than you probably don't want the picture of the stars and such like a number five. Although I do like all of these covers I particularly like a font for the top part in number one as well I think it's good it sticks out and it looks a bit more handwritten
• I prefer the coloration and graphics of option B the best. Otherwise, all covers are comparable.
• E seems to be the most unique and different, while all of B, A C and D seem very similar and almost feel religious.
• I prefer option E the most because the design and overall look is appealing. I think the color scheme looks nice and makes me want to learn more about the book.

This is a 4 option poll with 50 respondents targeting Gender identity (Female), Literary preference (Non Fiction), and Number of kids (2 Kids, 3+ Kids, 1 Kid). A sample of responses:

• Option D is very straightforward and does not beat around the bush. I feel like it makes me understand exactly what I am purchasing and the impact that I should expect. It would be a good book I believe. Also option D title makes it very easy to move beyond diaper explosives since that is the idea.
• Option C has the best tone and ring to it that grabs your attention more right off the bat. I think it reads more easily and you get a better understanding of what the book is and what it has to offer. It also has a more professional and advanced sound to it that gives you more confidence the book has something of value to offer. It also has a funny and relatable tone to it that makes you want to know more. Option C would appeal to more people and would make them more likely to check deeper into what it has to offer.
• C is short and sweet. The shorter, the better
• it tells everything you need to know in the title. That blow outs happen as a mom but you can overcome them
• Using Maximum/Explosive sounds weird and off and honestly a bit gross. This title is more flowy and natural

This is a 2 option poll with 50 respondents targeting Literary preference (Non Fiction). A sample of responses:

• This one looks more custom made.
• I think the title in option B is a little plain, so I went with the other one. I think the subheadlines - mentioning bravery, positivity and kindness is helpful.
• 'Inspiring' sounds better than 'Inspirational' and the shorter subtitle makes it sound less preachy
• The simpler title is more appealing to me.
• I like a because it you'd be and interesting read for boys those ages and would maybe entice them to read the book

This is a 2 option poll with 50 respondents targeting Literary preference (Fiction). A sample of responses:

• This one is more colorful and has a more intriguing mix of imagery, which makes the book's subject and story more compelling.
• The cover showing several friends in a car on their way to adventure better conveys the sense of friendship described in the novel's summary.
• In contrast to B, this picture looks more genuine and put together. Honestly, it looks much better because B looks like the actors were too forced and the background looks out of place.
• Option B shows how there is a real struggle and being able to juggle so many things in life.
• Sees more adventerous and more of a tale than a travel book

This is a 3 option poll with 50 respondents targeting Literary preference (Non Fiction). A sample of responses:

• B was my preference because it also noted there was an audio download which would be attractive if you are learning a new language
• option A I would choose it first because it says free audio download on it.
• I prefer A; I like that the title is all in one color and is easy to understand. C is next, B is last.
• The wording was the most clear on option c. I didn't like the graphics of b as much
• I like options A and C a lot. Good design and look. I like option A as the best representation of French and that works well. Looks great for option A!

This is a 2 option poll with 50 respondents targeting Literary preference (Non Fiction). A sample of responses:

• This one is more cartoonish and seems more geared toward children and fun so I would chose this one.
• I picked option A because I Like how it shows actual children on the cover.
• clearer graphics, happy kids, the spotlight there really highlights the book and the kids' faces
• I think if the aim of the book is children the image in choice A does the best job of conveying that with the children on the cover.
• The whole 101 thing is overdone. I think the cover of B is also slightly more serious and mature without alienating the audience by seeming boring. Cover of A is seemingly less serious for the subject

This is a 4 option poll with 50 respondents targeting Literary preference (Non Fiction). A sample of responses:

• I like option A. It sounds very inspiring.
• B. It's inspiring & encouraging. D. Let's them know that their mind is powerful. C. Very Motivational. A. Doesn't sound to confident.
• All of them are a bit long and none are catchy. Especially for the demographic. That said, C was the worst. Too long and cluttered. I don't know that they need subtitles either, and from that I ranked them based on the main titles.
• All of these are fine. I like B the best as I feel that the language is the most appropriate and the most descriptive. C is also good. A nd D are OK. But all would be fine and are interesting.
• I prefer the option C dream book title because I like the metaphor of reaching for the stars as a way to encourage kids the most. I chose options A and D second and third because I like the alliteration in the dare to dream title phrase more than the more basic power of your dreams phrase. I chose option B last because I do not think that a kid needs to believe in their dreams because it does not give the kind of motivation as the other phrases and seems more reliant on a passive dream behavior.

This is a 4 option poll with 50 respondents targeting Literary preference (Non Fiction). A sample of responses:

• I love this style of cover. I like the white with the blue and red in different objects as it reminds me of the color of the Korean flag.
• I like option C' better because the book's cover is intriguing and appealing to read.
• I think it is a fine line between fun and learning, D and A make feel like they would be educational but also fun and easy to read. I did not like B it seemed too much like a textbook, I am indifferent about C.
• D is my top choice since it has the most visually appealing cover with the Korean traditional building. Also it offers free audio download which is very valuable for learning the language.
• I prefer the overall design of A which is attractive and easy to read and understand. Next preference was B with the stylized lion and bird design.

This is a 2 option poll with 50 respondents targeting Literary preference (Non Fiction). A sample of responses:

• it is more colorful and the picture shows a better happy face.
• A is clearer and has better contrast between the elements, making them stand out better.
• less text on the cover, gets the point across pretty well of what's in the book, not that people tend to read that kinda stuff but hey.
• I thought B seemed a little bit more new and different than A
• Reach for the stars sounds cuter for a small child because it makes me imagine a young child jumping and trying to reach the sky. Also I don’t like the photo in option B because the boy looks crazy.