Age Range Audience Targeting

This is a 2 option poll with 50 respondents targeting Age Range (45 54, 25 34, 35 44). A sample of responses:

• I chose B because I don't like the way A looks asymmetrical. More space is usually good, and I'm just used to seeing things that are designed and look like option B.
• I think that the little space difference would make Option B a better choice. The look of the two bags is so similar that the extra space is worth it to the consumer.
• it shows how can you use it and how many stuff can you put on it.
• I don't like the offset that option A has for the front pocket.Option B provides a little more room for the front pocket.
• i like more this one, i prefer this color look more nice

This is a 4 option poll with 50 respondents targeting Age Range (45 54, 55 64). A sample of responses:

• Let me start by saying option D would never be my choice because of the pile frocks lying there without a mate and a mess. I hate unmatched socks and that makes me crazy! I like option B the best because it looks like a human foot is in the second photo and looks like would fit nicely in a real foot. Option A is next but the second photo looks like a mannequin but still show how it will hit on the leg. Option C has the nicely flat packaged socks that I want to touch.
• Having variety is size and shape of the images used draws the eye more
• I like the packaging on C and then on D it shows off the grip really well, and that caught my eye. I also like the color placement on B
• I like the jaunty view of the socks in A. They look interesting and almost fun. Also in B they look better when they are on feet.
• The feet arched up on tiptoe add a bit of tension to the ad.

This is a 2 option poll with 50 respondents targeting Age Range (25 34, 35 44). A sample of responses:

• this simply rolls over the tongue better, and I have always been a fan of the letter V as well
• The word wellness comes off more appealing when reading a name such as this. Choice A is more appealing.
• It's more catchy and far easier to pronounce than Option B is.
• Option A is the easy choice for 2 main reasons. The biggest reason is pronunciation. Vidya Wellness is only 4 syllables compared to the 5 of Mukti Well-being. Also, Vidya Wellness rolls off the tongue a bit easier. Vid-ya and Well-ness are both really quick and easy to say. Between Mukti Well-being's 5 syllables you make pretty hard stops on 4 of them. Muk-Ti-Well-Being. The second point For why I chose A is based on how Vidya looks versus Mukti. Mukti sounds like some sort of asian food. Vidya sounds more like some sort of medicine or something, but I think that correlates better when we're talking about wellness/well-being.
• I like "wellness" instead of "well being".

This is a 2 option poll with 50 respondents targeting Age Range (18 24, 25 34, 35 44). A sample of responses:

• The blue on black makes it really pop! White on black is pretty standard and just looks flat and uninteresting.
• the design is tight as black and white but the blue gives a pop to the design that helps section out the information being presented to the consumer
• I like that the part of it is in blue. It catches you eye more, than the other one.
• this one stands out more the other one has a dull blue and it takes away from the bottle.
• The blue stands out very well. Make some want to buy it immediately.. the font stands out.