Nutritional Supplements Audience Targeting

This is a 2 option poll with 50 respondents targeting Nutritional Supplements (Yes). A sample of responses:

• It sounds more medicinal.
• use of the word complex - implies sophistication
• This sounds less intimidating.
• It sounds more like a treatment. Option B sounds like a complication.
• it makes a little more sense to me, because with the other one i dont really understand it. the name just also sounds better.

This is a 3 option poll with 50 respondents targeting Nutritional Supplements (Yes). A sample of responses:

• C sounds like a disease. Yikes! A is clear and catchy. B has too many words.
• I picked my choices based upon how much I wanted to try the product, or how attractive the word was to me, then went down from there.
• Chocie A is the best due to simplicity in pronouncing the name. Choice C has a cute somewhat easy to remember name. Choice B has a horrible sounding name that the reader isn't sure exactly what is suppossed to be.
• Honestly, I don't like any of these options. I think the use of the word "gut" is somewhat offensive and sounds gross to me. With that being said, I would pick option A as my first choice, the name is the most pleasant. Following choice A is Gut Repair Nutrients, which still sounds better than Retiva Gut, my last choice.
• Option C is the most appeasing description of a gut rebuilding supplement. Option A sounds more simple and option B just sounds gross.

This is a 6 option poll with 50 respondents targeting Nutritional Supplements (Yes). A sample of responses:

• I really liked C and F the most for the line shape in the logo. It draws the eye and looks nice without being too much. E is nice I like how it goes slight to bold. A is a little plain but nice.
• I picked in order how I liked the logos
• My number one choice I think is the best by far. The other ones, I just don't get the design with the angled line. Further I have feedback about the name, it's slightly difficult to say and doesn't roll off the tongue easily.
• I preferred the options with the bolder looking fonts. The images that were larger and darker stood out to me more and captured my attention to a greater extent.
• I like these choices because they catch the eye with either large fonts or interesting designs.

This is a 2 option poll with 50 respondents targeting Nutritional Supplements (Yes). A sample of responses:

• I chose A because this logo is more stylish and symmetrical.
• I like option B because the logo is a little bit more memorable than option A's.
• matches the name
• I like this better looks cooler and more fun, and it looks like an allstar since it looks like a star
• Option B makes more sense to me because there is actually a star in the logo. If I see the logo without the company name, it would remind me of the company name. Option A doesn't say anything about the company name. The logo looks too much like the Nike logo. If I saw the Option A logo by itself, nothing about it would remind me that "star" is part of the company name.

This is a 2 option poll with 50 respondents targeting Nutritional Supplements (Yes). A sample of responses:

• I like the colors- they are warm and vibrant.
• I chose option B, because the name and the design stands out and tells me right off the bat that it will help with inflammation.
• There's a million different supplements out there, so option A is going to stand out a lot more with the color scheme. Basic black & white doesn't really grab attention. I also feel like the type of people that buy this sort of stuff are more likely to go for something with ridiculous taglines like "smite the inflammation" over something that's no-frills.
• I like the bright pastel colors here, I feel it fits the mood of the product.
• A label is much easier to read and more enticing from first glance.

This is a 4 option poll with 50 respondents targeting Nutritional Supplements (Yes). A sample of responses:

• Option B is ideal because it makes me familiar with how the product would look in store and if I ordered it what to expect at a quick glance. Also option B has the information on the box is very easy to read which makes it the best choice. And option C is fun with the splash makes it more modern. And option C is my least favorite because the background is very simple but still better than option A.
• Option B is the easiest to read. I can see Focus, Memory, Power easily and that would make me click. Option D and A are very similar. The background on D gets my attention a little more. The bottles are hard to read.
• In the last two choices I couldn't find anything that was different from the second option on over, So I picked B because it stands out with having 600mg And on the products box next to the bottle the text are larger and better to see versus looking at the text on the bottle itself for first glance. Thank you.
• The boxes words are easier to read than the bottles.
• I chose B first because it is more eye catching to me and makes me want to read the labels.