Books Read Per Month Audience Targeting

This is a 3 option poll with 50 respondents targeting Books Read Per Month (4+, 1 3). A sample of responses:

• It sounds catchier and more "telling"
• I would be more likely to purchase the subtitle with the word investing in it, it just seem like I would learn more from that title than one that just states commercial real estate
• The text is bolder and more pronounced.
• I think the 1% is tacky and I wouldn't be interested in a title like this.
• good quality nice look.

This is a 2 option poll with 50 respondents targeting Books Read Per Month (4+, 1 3). A sample of responses:

• The other one looks awkward and you wouldn't know what it's saying until you saw the "Santukkah" at the bottom
• i like B better because the billboard is not in that picture
• Neither is exactly for me, but I prefer B, because the curly-toed shoes grab my attention more than the other cover.
• The cover picture describes the title perfectly as it projects a villain looking so hilarious. The option B get my vote as it has the design needed to attract people to it. It's a really nice design
• I can't really tell what's going on at the top of A so B looks more put together.

This is a 2 option poll with 50 respondents targeting Books Read Per Month (4+). A sample of responses:

• B is easier to read what the title is. I would expect some sort of romantic book for teens.
• It just looks better, like an actual tree. I'd think it's some kinda mushy self-help book.
• easier to read PATH
• A because there is no straight and narrow path in this subject. I would expect the book to be filled with contradictions about life and love. And all of them miserable.
• I prefer B much more than A. B is beautiful, where as if I had to follow the path in A I think I would be in trouble. I think it is going to be a book about self discovery and how to live your life.

This is a 1 option poll with 50 respondents targeting Books Read Per Month (1 3). A sample of responses:

• Yes, I like this cover a lot. The graphic details give clues to what this book is about. I like the flames because it makes me think of starting over, like reincarnation.
• This is reasonable eye-catching. I know nothing about the topic, and I'm not sure if it would draw me into reading the book, but it certainly wouldn't discourage me if I had reason to believe that it's compelling reading.
• I don't recognize the icon that looks like an X with the extra hooks, it distracts me a bit
• no.. I cannot tell what the book is about and I don't like that the title is so spread out, it makes it look choppy. the background and graphic is nice, however, it does not appear to tie in with the title either
• It is okay as it does not stand out that much. The background could be more colorful.

This is a 2 option poll with 50 respondents targeting Books Read Per Month (4+). A sample of responses:

• B because it is much easier to read. I had to struggle to get started on A. B was easy to read and understand.
• The other option is WAY too choppy, it makes the description unreadable and is a huge turn off. I feel like I'd actually read the the chosen description.
• I wanted to choose A because I typically like book descriptions with longer sentences/paragraphs and dislike descriptions with short, choppy sentences. But the first sentence in A; " North and South Korea on a collision course with..." doesn't sound right to me. I think it needs are to be "North and South Korea are on a collision course..." even if it's grammatically correct the way the first sentence is written totally threw me in description A. If I'd been reading that on the back of the actual book I would have put it back down and picked something else. I also think that option B first the style of the book. The short choppy sentences, although not my personal favorite, fit the action packed storyline and help build intrigue. I also like that there's a dedication on the back, making me think that the story will be similar in style to those authors, whom I greatly enjoy. Finally, "Get your copy now!" invokes action and it's good to end with a call to action.
• A tells too much of the plot. I have no reason to read the book if so much is given away in the synopsis.
• This description is easier to read. The other one is long, with all the different clauses on different lines, which makes the description a bit choppy. Seems like an interesting book!

This is a 3 option poll with 100 respondents targeting Books Read Per Month (4+, 1 3). A sample of responses:

• My first choice is Option C. It sounds more inspiring amd motivational. Sometimes we have been accustomed to some beliefs and it's a good thing to reprogram our internal stories. My second choice, Option B, also sounds inspiring and a good self-help book title.
• Personally, I liked the title of Option A the most. I like that it promises to show me how to turn my triggers into triumphs. This title makes me feel as if I'm the one who has the power to change my destiny. It gives me hope for the future. The title, "Our Stories" is a positive option. The other titles have negative conontations to them.
• I liked Option B the most, which is why it is my first choice. I think the main part of the title, "Triggers to Triumphs" grabs your attention right off the bat. I think we all want to take our negatives and make them positives and this title implies that we can do that.Option A, my second choice, also says that we can take our negative and make them positives, but does so in a more hidden way. You have to read the secondary title to get that message. This option is not bad, but not the best option.Lastly, I selected Option C as my last choice. I did not like this option. It makes us sound too much like computers or robots. I feel that because we are talking about taking negatives and making them into positives, which is a very human trait, this title takes away from that messaging.
• really awesome stories
• I like the reboot idea because that could apply to anyone. Putting Trigger as your first word I don't like because I don't feel that applies to everyone, certainly not me.

This is a 2 option poll with 50 respondents targeting Books Read Per Month (1 3, 4+). A sample of responses:

• The heading seems more intriguing and the details of the story appear to be more interesting in this version of the description.
• Short and descriptive sentences do a good job describing what the book is about.
• I like the way the book is described in my choice because it gives details about the book without inserting the dialogue or passages from the book itself
• this text makes you feel the story line more and want to purchase the book more
• A/ This description is much better with the header in bold at the top providing a description summary. it saves time. Also the use of bold fonts is good to emphasis the exciting parts. It sounds interesting. I would purchase it.