Employment status audience targeting

This is a 4 option poll with 50 respondents targeting Personal income range ($101k+, $61 100k), Employment status (Full Time), and Age range (65+, 55 64, 45 54, 35 44, 25 34). A sample of responses:

• I prefer A as I like the option bar on the side versus at the top. It is easier to read and you notice the options more having it set up that way.
• The vertical row in A is really unappealling to me. I picked B first because I don't like the color yellow
• this is less cluttered and looks nicer to the eye
• I like option A the best. I really like the layout. it is very straight forward and intuitive.
• They all look very similar to me. I think all four of them are overwhelming and I would probably click away from all of them.

This is a 2 option poll with 50 respondents targeting Gender identity (Female) and Employment status (Full Time). A sample of responses:

• I feel like A is more empowering and interesting sounding.
• Short and to the point, effective phrasing. Straightforward.
• I think A is very relatable.
• B is better written and more clear. A sounds a bit rambley
• I like option A the best because the is very strong and empowering the way it is worded. It comes off like an enlightening experience that can also be uplifting and moving to read.Option A sounds like a book I could sit down and enjoy and get lost in when reading it which is what I look for in a book.

This is a 2 option poll with 50 respondents targeting Employment status (Full Time) and Gender identity (Female). A sample of responses:

• I feel that the other title is a bit too long and it doesn't really make you want to read it. I feel that titles should be short and sweet.
• I prefer Option A as my first choice. It's a more affirmative message in general. There is no added sentence to hinder you but rather a clear and straightforward thought with a upbeat tone.l
• The title of the book looks very much appealing to me and makes me to read the book. So that I selected the option.
• Option B is too long and wordy. I don't think I'd even finish reading the title if I saw it at a bookstore. I like A. It's short, precise, and to the point.
• Option B has the feeling of a complete thought. This is a statement that is understandable as many consumers have been put in the situation feeling that the World refuses to cooperate. Option A has conviction feeling to it of power but might be a little overwhelming.

This is a 2 option poll with 50 respondents targeting Gender identity (Female) and Employment status (Full Time). A sample of responses:

• I like A because it is shorter and more uplifting with less words as in B .
• The first option (B) sounds evil. I chose A because it sounds more compassionate.
• A is to the point and descriptive. B is too lengthy and I lose interest when something says "secrets" because it usually is not secret at all.
• I like the short and to the point title better. If a title is too long and wordy, I tend to not want to read it or skip over it.
• I prefer option A because its short and to the point.

This is a 2 option poll with 100 respondents targeting Literary preference (Non Fiction), Personal income range ($101k+), Employment status (Full Time), and Age range (45 54, 35 44, 25 34). A sample of responses:

• I like how A gives some concrete phases of the sales process whereas B seems really generic.
• "Corporate Sales" is more specific than "Sales" so the book title is more descriptive of what the contents actually are.
• B sounds more like a how to book for professionals. A seems too much like a text book.
• I selected 'Option A' largely because there are so many "How To" books that the title in Option B is almost instantly forgettable. I did like the emphasis on Strategy, Psychology and Execution since that give a good, high-level understanding on what the contents of the book are
• I chose option A for the descriptive step-by-step title. While Option B rolls off the the tongue better and is catchy. Option A lays out an outline that I can execute and appears as a more professional guide book to the serious MBA.

This is a 3 option poll with 50 respondents targeting Personal income range ($101k+, $61 100k), Age range (35 44, 45 54), and Employment status (Full Time). A sample of responses:

• I like option B because as a leader, I'm always looking to boost productivity and performance, so this option clearly made the most sense for me.
• I prefer the option B free resource description because I like the positive attitude of this text and would want to improve team productivity and performance as a manager or business leader. I chose option C second because I would much rather read about boosting team morale than the much more negative business of team turnover described in the option A text description.
• Productivity and performance are the major concerns.
• I feel productivity and performance go hand in hand, in addition to being universally vital for businesses. That makes it a natural choice here.
• When looking to uplift and help your department I feel this title may just help you.

This is a 2 option poll with 50 respondents targeting Household income range ($75 150k), Employment status (Full Time), and Education level (Bachelor's Degree, Graduate Degree). A sample of responses:

• I love the idea of seeing a trend so I can figure out when my scores were best. I also think I would be impressed with the clinic.
• I would chose A as I want to know if my labs are getting better or worse over time.
• Option A is amazing overview that really appeals to me. It allows me to be analytic and understand how I would be doing in my progress. Option B was very hard to interpret and causes my eyes to skim the data. It also doesn't really tells me much especially with medical terminology. I can't see the big picture. Option A on the other hand, allows me to know what actionable I need to take to better my health. It is also very easy on the eyes and makes a lot of sense.
• easier to read and understand
• I would much prefer option A. It is easier to gauge the levels within a historical context to increase or decrease where necessary.

This is a 5 option poll with 50 respondents targeting Age range (45 54, 55 64, 25 34, 35 44) and Employment status (Full Time). A sample of responses:

• I loved the outdoor pool images which seemed luxurious and relaxing. The bed and pool table just looked a bit sad.
• Option E shows the most important part, the bed. That is enough to make or break my decision. Option B showing the pool and exterior is enough to push me towards this one as well.
• I selected B as my top choice as the picture of the pool is very appealing and something I would appreciate having while on vacation. I chose A second as having a hot tub at a rental is also an appealing option, only slightly less appealing than a pool. I chose D third as it shows multiple games in it which would be fun to have in a vacation rental, while I chose C fourth as it only show the one game of pool table. I chose E last as the bedroom is very simple and not as exciting to see a picture of. A bedroom is expected in the rental and I rather know what else is available.
• I think the indoor photo takes priority over the outdoor photos as the first photo. The pool and hot tub are great for extra photos.
• I associate game rooms with people being drunk and disorderly which is so not what you want as a host. People love pools, they pay for pools, lead with that.

This is a 2 option poll with 15 respondents targeting Age range (25 34, 45 54, 35 44), Employment status (Full Time), and Education level (Graduate Degree, Bachelor's Degree). A sample of responses:

• This title is easier to understand. I don't fully get what the other is asking about without reading further.
• I vote for Option B because even though the pictures in Option A are more engaging and interesting, Option B shows what the actual work platform will look like and I think that's incredibly valuable and pertinent.
• I prefer Option A simply because it is more visually appealing and it is easy to read.
• This one points out a problem and the solution is likely available. I think this is better than advice that seems more generalized like on the right.
• I picked option A because this landing page appealed the most to me. The graphics design is impressive. The picture quality is superb. The

This is a 0 option poll with 50 respondents targeting Age range (35 44, 25 34), Employment status (Full Time), and Household income range ($150k+, $75 150k). A sample of responses:

• Yes. Website looks good, images tell me the product will help me and overall the website is easy to read.
• Yes, I would. The site is professional, provides abundant information, and has customer reviews.
• I'd buy from here, it looks like a fairly professional and nicely put together site.
• Yes, I would buy from the store. They are a specialty store so I know the solutions will be high quality, they have good prices and the reviews are good.
• the images are high defthe products seem legit and helpfulthe website looks trustworthy and not like a scam